Global Bot Security Market - 2022-2029

Global Bot Security Market - 2022-2029

Market Overview

The global bot security market size was worth US$ XX million in 2021 and is estimated to reach US$ XX million by 2029, growing at a CAGR of XX % during the forecast period (2022-2029).

The bot is a type of software that performs automated tasks on demand. A terrible botnet runs harmful programs that allow attackers to control the compromised computer remotely. Infected machines are referred to as Zombies once they have been infected. Botnets are the most extensively used malware distribution method, infecting thousands of PCs. Botnet security solutions and services make detecting, mitigating and blocking botnets easier. Furthermore, these solutions protect enterprises from botnet attacks in the future

by offering protection.

Cybercriminals are now using bots to breach company networks. Bots are aggressive code programs that autonomously infiltrate a computer network. Installing virus-infected software, infiltrating through a worm or using a more advanced method such as a drive-by attack, the attacker gains access to the user's computer by visiting a website. The bot can be used for various goals, ranging from harmful, unlawful and fraudulent activities to good. Googlebot, for example, is used by Google to crawl the internet and index information for search purposes.

Market Dynamics

The surge in unlawful bot traffic, the sophistication of botnet threats and the expanded usage of APIs in industries like eCommerce, travel, gaming and others are all important market drivers.

The rapid shifting of traffic from the web to mobile

According to Statista, there were 3.5 billion smartphone users in 2019. Due to growing Internet penetration, the number is expected to rise dramatically in the next years. Smartphone ownership is substantially greater in industrialized economies, such as US, Australia, South Korea and Japan. Smartphones are being used for various purposes, including internet shopping, social media applications and product research.

Because of the development of social networking apps like Facebook, Instagram, Snapchat and digital entertainment platforms such as Netflix and Amazon Prime, smartphone users are spending more time on their phones. As a result, web traffic is shifting away from desktop computers and toward mobile devices, making botnet attacks a lucrative target. According to Statista, mobile online traffic accounted for around 52.6 percent of global web traffic in 2019. Because of these worrying figures, bot security firms are focusing more on mobile security. As a result, bot security suppliers are projected to benefit from the shift in online traffic to mobile.

The rising bad bot traffic

There are good bots and evil bots on the Internet. Bots owned over a quarter of all Internet traffic in 2019 and over half of all automated online traffic. According to Akamai, malicious botnets account for 43% of all login attempts. The percentage of malicious botnets is projected to rise as the popularity of assaults such as credential stuffing grows due to data available on the dark web. As per TechRadar, 30% of all bots claiming to be aren't Google bots. Bad bots utilize the legitimate Google bot user agents and Google Cloud Platform IP addresses to hide their actual identity and steal information.

Hackers are sophisticating bots using emerging technologies like AI and machine learning to successfully mimic human behavior online, making bot detection and blocking solutions increasingly difficult to detect and block their behaviors. Bot security systems detect whether a visitor is a bot or a human based on contextual factors such as IP addresses and past user behavior data and respond accordingly. As a result, effective bot security solutions are essential for dealing with this issue.

Increasing cybercrimes

According to Checkpoint, cybercrime is evolving into a profit-driven sector due to various tools. Cybercriminals, malware operators, tool suppliers, coders and affiliate programs are part of this sector. Their products, such as do-it-yourself malware kits, spam-sending, data theft and launching DDoS attacks, can all be easily acquired online from various sources.

In various world regions, the rise of ideological and state-driven attacks that target people or organizations to support a political cause or carry out a cyber warfare campaign is noted and organizations find it difficult to combat these attacks. Botnet attacks may be made out across various organizations across the world. It is predicted to hinder the bot security market's growth.

COVID-19 Impact Analysis

The COVID-19 epidemic has impacted all aspects of society, including individuals and corporations. The Internet has become increasingly important around the world. As a result of the COVID-19 pandemic, people's reliance on internet enterprises has grown considerably, increasing harmful bot traffic. According to Imperva's analysis, 40.8 percent of Internet traffic in 2020 was not human; harmful bot traffic climbed by 6.2 percent and now accounts for more than a quarter of all website requests.

Many governments and regulatory agencies have forced both public and private organizations to accept new teleworking techniques and preserve social distance in the wake of the COVID-19 pandemic. For numerous firms, digital ways of doing business have since become the new Business Continuity Plan (BCP). Companies are increasingly seeking bot security solutions and services to safeguard themselves from DDoS attacks, web scraping, account hijacking, spam and other malicious threats as the global adoption of mobile devices and internet penetration increases. The pandemic of COVID-19 has significantly influenced the Bot security sector. Due to insufficient organization finances, bot security adoption has declined by around 5% to 6% in the first half of 2020.

Segment Analysis

By end-user, the bot security market is segmented into BFSI, healthcare, retail & e-commerce, education, IT & IT services, government and others.

Fraud and security concerns are more common in small and medium-sized enterprises.

Denial of inventory, scalping, scraping, credential stuffing and Layer 7 DDoS attacks are all common bot attacks that target online retailers and e-commerce businesses. These attacks can degrade a website's performance, cause downtime, expose sensitive customer information and result in revenue loss. According to a Forrester Research poll of 400 respondents, 63 percent stated web scraping attacks cost businesses 1% and 10% of their revenue. These types of attacks have a technical impact and a financial one.

As a result, strong security measures against dangerous bots must be implemented and maintained by online shops. Walmart recently reported over 20 million bot attempts inside the first 30 minutes of a PS5 replenishment event in 2020. As a result, bot security solutions for retail and e-commerce are projected to boom in the next years.

Geographical Analysis

The early adoption of bot security and the presence of various vendors in North America

North America is estimated to have the dominant share of the bot security market. The region's expansion is likely fueled by early acceptance of bot security and multiple suppliers offering bot security solutions. Organizations in this region increasingly use bot security solutions to enable data security, prevent cyber-attacks on online businesses and provide data security and privacy to ensure company continuity. Several major market players in North America offer security solutions to the region's end consumers.

RoltaAdvizeX and Botprise, for example, signed an agreement in January 2021 to provide smart bot security solutions across North America, ranging from IT management to security. Users will benefit from AdvizeX's an engineering and business strategy, product ideation, technology development and deployment, IT operational management, Botprise's expertise in business and technology strategy, product ideation, technology development & deployment and IT operational management.

Competitive Landscape

Several companies prioritize product releases, product approvals and other organic growth techniques like patents & events. In the market, acquisitions, partnerships and collaborations were viewed as inorganic growth strategies. The efforts have enabled market participants to expand their client base and operations. Market participants in the bot security market are projected to gain from lucrative growth prospects due to the global sector's rising demand for filter goods.

Major global bot security market companies include Akamai Technologies, Alibaba Cloud, Arturai, CDNetworks, Cloudflare Inc., Cequence, Citrix, F5, Inc., Limelight Networks and PerimeterX Inc.

Akamai Technologies:

Overview: Akamai Technologies, Inc. is a cloud service provider that delivers, optimizes and secures information and business applications over the Internet. Security, online performance, media delivery and network operation are among the company's offerings. On August 20, 1998, Frank T. Leighton, Jonathan Seelig, Randall S. Kaplan and Daniel M. Lewin created the company in Cambridge, Massachusetts.

Akamai Technologies Inc. is one of the content delivery network (CDN), cybersecurity and cloud service providers based in U.S. that specializes in web and Internet security. One of the world's largest distributed computing platforms is Akamai's Intelligent Edge Platform. It runs a global network of servers and rents out space on them to customers that want their websites to load faster by spreading information from nearby servers.

Product Portfolio: Bot management is becoming an increasingly important tool for enterprises to combat malicious bots. Akamai Bot Manager is built on a reliable and certified database of bot categories that Akamai updates regularly.

Key Development: Akamai Technologies, the cloud corporation that drives and protects life online, revealed in April 2022 that it had been named a Leader in the Forrester Bot Management Wave study for 2022. Forrester looked at 15 providers in the bot management area and ranked them based on 25 criteria organized by present offering, strategy and market presence.

Why Purchase the Report?

Visualize the composition of the bot security market segmentation by component, deployment mode, organization size, end-user and region, highlighting the critical commercial assets and players.

Identify commercial opportunities in the bot security market by analyzing trends and co-development deals.

Excel data sheet with thousands of bot security market-level 4/5 segmentation points.

Pdf report with the most relevant analysis cogently put together after exhaustive qualitative interviews and in-depth market study.

Product mapping in excel for the key product of all major market players

The global bot security market report would provide access to an approx. 69 market data table, 63 figures and 213 pages.

Target Audience 2022

Bot Security Providers/ Buyers

Industry Investors/Investment Bankers

Education & Research Institutes

Emerging Companies

Bot Security Manufacturers