Global Beauty Drinks Market - 2023-2030
The Global Beauty Drinks Market size was valued at US$ 1329.6 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 3098.7 billion by 2030. The market is growing at a CAGR of 11.4% during the forecast period 2023-2030.
The beauty drinks market is a rapidly growing segment of the functional beverage industry. Beauty drinks are beverages that contain ingredients such as collagen, antioxidants, vitamins, and minerals that claim to improve skin health and appearance. The increasing demand for natural and organic beauty products and rising awareness of the importance of skin health are some of the key factors driving the growth of the beauty drink market.
Market DynamicsEarly Aging Due to Pollution is Driving the Beauty Drink Industry
Pollution can cause premature aging by damaging the skin's natural barrier and increasing the production of free radicals that can lead to oxidative stress, inflammation, and collagen breakdown. In addition, a study published in the Journal of Investigative Dermatology found that exposure to air pollution can accelerate skin aging by 10%, leading to increased demand for anti-aging products, including beauty drinks. As a result, consumers are increasingly turning to beauty drinks containing ingredients that claim to support healthy skin, reduce the signs of aging and protect against environmental stressors.
Increasing Expenditure Levels on Beauty Products Shows a Remarkable Opportunity for Beauty Drinks Market
An increase in expenditure levels on beauty products has grown in recent years and is anticipated to increase further. The survey found that the average American woman has spent $1,120 on cosmetic procedures while the average man has spent just $159. According to a survey in 2021, women routinely spend money on their appearance spend an average of $3,756 a year (or $313 a month), which adds up to $225,360 throughout their entire lifetime (ages 18-78). Lack of physical activities, high consumption of alcohol and smoking are leading to early aging thereby boosting the demand for beauty drinks.
COVID-19 Impact AnalysisThe COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it with pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).
Segment AnalysisThe global beauty drinks market is segmented based on ingredient type, distribution channel, and region.
Antioxidants Hold the Second-largest Share of the Beauty Drinks Market
Antioxidant ingredients are a popular component of beauty drinks and are holding the second-largest market share in the beauty drinks market. Antioxidants are known to help protect the skin from damage caused by free radicals, which can contribute to premature aging and other skin issues. Furthermore, a study published in the Journal of Clinical and Aesthetic Dermatology found that the consumption of antioxidant-rich beverages could improve skin health and reduce the signs of aging.
Geographical AnalysisNorth America is the Fastest-growing Market for Beauty Drinks
North America has the second-largest market share due to increasing expenditure levels on beauty products and changing lifestyles. The region is home to a large consumer base that is highly interested in health and wellness products, including beauty drinks. Groupon’s VP and GM of health, beauty and wellness Silvija Martincevic explained that the United States beauty market is worth $100+ billion including cosmetic products, hair & saloon products and beauty drinks. Furthermore, the popularity of beauty drinks in North America can be attributed to the region's advanced beauty and personal care industry.
Competitive LandscapeThe major global players include My Beauty & GO, Bella Berry, Sappe Public Company Limited, Skinade, Big Quark LLC, THE COCA-COLA COMPANY, Nestle S.A., DyDo DRIN CO, Vital Protiens LLC, and Shiseido Co Ltd.
Why Purchase the Report?• To visualize the global beauty drinks market segmentation based on ingredient type and distribution channel understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous data points of beauty drinks market-level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as excel consisting of key products of all the major players.
The Global Beauty Drinks Market Report Would Provide Approximately 53 Tables, 50 Figures and 200 Pages.
Target Audience 2023• Manufacturers / Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies