Brazil's organic farming market reached US$ 3,670.0 million in 2024 and is expected to reach US$ 15,685.9 million by 2032, growing with a CAGR of 19.91% during the forecast period 2025-2032.
Brazil’s organic farming sector is growing, driven by rising demand for sustainable, pesticide-free food. Government support through subsidies, certifications, and disaster relief efforts plays a role in strengthening the industry. For instance, in May 2024, the Organic Brazil Institute (IBO)'s appeal for solidarity in Rio Grande do Sul, where extreme weather devastated organic farms. Such interventions underscore the importance of institutional support in ensuring the sector’s resilience and long-term sustainability.
Rising export potential, particularly in organic fruits, vegetables, coffee, and grains, is reinforcing Brazil’s position in the global organic market. Sustainability-driven initiatives, such as agroecological practices and regenerative farming, are further accelerating industry growth. Community-driven recovery efforts, like those in Nova Santa Rita, highlight the sector’s adaptability and the essential role of government and private sector collaboration in strengthening organic farming resilience.
Market Dynamics
Driver - Increasing Consumer Demand for Organic Products
Rising health consciousness and awareness of food safety, environmental sustainability, and chemical-free agriculture are driving demand for organic. products in Brazil. Consumers are increasingly prioritizing pesticide-free fruits, vegetables, dairy, and grains, leading to a surge in organic food sales. For instance, A study by the University of Rio Grande do Sul (UFRGS) and Federal Technological University of Paraná (UTFPR) found that organic product sales quadrupled between 2003 and 2017, with a 16% rise in consumption from 2021 to 2023.
Restraint - High Production Costs & Limited Farmer Incentives
High production costs and limited incentives hinder organic farming growth in Brazil. Expensive inputs, labor demands, and complex certification make adoption challenging, especially for small farmers. Weak financial support and subsidies further restrict expansion, limiting the sector's ability to meet rising demand.
Research Studies & Market Insights
The study identifies key eco-innovation drivers influencing organic farming adoption in Brazilian municipalities, analyzing internal and external factors using IBGE's 2017 agricultural census data to support policy development.
Market Segment Analysis
The organic fruits and vegetables segment in Brazil is driven by rising health awareness, government support through subsidies and certification programs, and expanding retail distribution. Strong export demand, particularly for organic bananas, açaí, and mangoes, further fuels growth. Sustainability initiatives and regenerative farming practices also boost adoption, positioning Brazil as a key player in the organic produce market.
Key Market Players
Key players are Rizoma Agro, Usina Sao Francisco S.A., Native Alimentos, AVSF (Agronomes & vétérinaires sans frontières), Mantiqueira Brasil, SLC Agrícola, Fazenda da Toca, Ecocitrus, Fazenda Tamanduá and Korin Agriculture and Environment.
Key Developments
In July 2024, Brazil’s MAPA has approved 60 phytosanitary products for organic farming under new reference specifications (ERs), streamlining biological control registrations. Recent approvals include parasitoid wasps Aphidius colemani for aphid control and Telenomus remus for fall armyworm management, enhancing low-impact pest control solutions.
In October 2024, President Lula launched PLANAPO, involving 14 ministries and allocating approximately 9 billion reais (US$1.5 billion) over four years. The initiative aims to strengthen food system resilience, reverse environmental impacts, and promote rural development with a focus on family farmers and agroecology.
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