Vietnam Plant Protein Market: Growth Trends, Business Opportunities & Future Outlook to 2029

According to ConsumerIntel360, plant protein market in Vietnam is expected to grow by 27.7% on annual basis to reach US$64.7 million in 2025.

The plant protein market in the country has experienced robust growth during 2020-2024, achieving a CAGR of 29.8%. This upward trajectory is expected to continue, with the market forecast to grow at a CAGR of 23.7% during 2025-2029. By the end of 2029, the plant protein market is projected to expand from its 2024 value of US$ 50.7 million to approximately US$ 191.3 million.

This report provides a detailed data-centric analysis of the plant protein industry in Vietnam, covering market opportunities and analysis across a range of plant protein, product categories, domains. With over 50+ KPIs at the country level, this report provides a comprehensive understanding of plant protein market dynamics, market size and forecast, and market share statistics.

It breaks down market opportunities by protein consumption, functional segment, product categories, ingredients, and, price point. In addition, it provides a snapshot across city, age, and, demographics. The report also segments the market by sales channel and retail outlet, offering insights into end user trends. KPIs in value terms help in gaining an in-depth understanding of end-market dynamics.

ConsumerIntel360’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view of emerging business and investment market opportunities.

Scope

This report provides an in-depth, data-centric analysis of the plant protein market in Vietnam 2020-2029. Below is a summary of key market segments:

Protein Consumption Market Size and Future Growth Dynamics
• Protein Industry
• Plant Protein Consumption Per Capita
• Plant Protein Consumption

Plant Protein Market Share by Functional Segment
• Ready To Mix
• Ready To Eat
• Ready To Drink
• Ready To Cook

Plant Protein Market Share by Product Categories
• Nutrition Supplements
• Protein Bars
• Sports Nutrition
• Meal Alternative
• Dairy Alternatives
• Meat Alternatives
• Bakery Products
• Infant Formulas
• Other Product Categories

Plant Protein Market Share by Ingredients
• Soy
• Pea
• Beans & Lentils
• Hemp
• Flaxseed, Pumpkin & Other
• Brown Rice
• Quinoa
• Spirulina & Seaweed
• Nuts
• Other Ingredients

Plant Protein Market Share by Price Point
• Premium Pricing
• Mid Tier Pricing
• Low End Pricing

Plant Protein Market Share Analysis by City
• Tier 1 City
• Tier 2 City
• Tier 3 City

Plant Protein Consumption Market Share by Age
• Baby
• Kids & Teens
• Young Adults & Mid Age
• Old Age

Plant Protein Market Share by Demographics
• Income
• Gender

Plant Protein Market Share by Sales Channel
• Online
• Offline

Plant Protein Market Share by Retail Outlet
• Diversified Stores
• Pharmaceutical & Wellness Stores
• Healthcare and Fitness Centers
• Specialist Sports Stores

Reasons to Buy

• In-depth understanding of plant protein market dynamics: Understand market opportunity, industry dynamics, key trends, and drivers across different market segments and sub-segments of the industry in Vietnam.

• Develop market-specific strategies: Identify growth segments and target specific opportunities to formulate your investment strategy; assess market-specific key trends, drivers, and risks in the industry.

• Get market share analysis by segments in Vietnam: Get a detailed analysis across different segments protein consumption, functional segment, product categories, ingredients, price point, city, age, demographics, sales channel, and, retail outlet.


1 About this Report
1.1 Summary
1.2 Methodology
1.3 Definition
1.4 Disclaimer
2 Vietnam Protein Consumption Market Size and Future Growth Dynamics
2.1 Protein Industry Market Size and Forecast, 2020-2029
2.2 Plant Protein Consumption Per Capita, 2020-2029
2.3 Plant Protein Consumption Market Size and Forecast, 2020-2029
3 Vietnam Plant Protein Market Size and Forecast by Functional Segment, 2020-2029
3.1 Vietnam Plant Protein Market Share by Functional Segment, 2024
3.2 Ready To Mix Market Size and Forecast, 2020-2029
3.3 Ready To Eat Market Size and Forecast, 2020-2029
3.4 Ready To Drink Market Size and Forecast, 2020-2029
3.5 Ready To Cook Market Size and Forecast, 2020-2029
4 Vietnam Plant Protein Market Size and Forecast by Product Categories, 2020-2029
4.1 Vietnam Plant Protein Market Share by Product Categories, 2024
4.2 Nutrition Supplements Market Size and Forecast, 2020-2029
4.3 Protein Bars Market Size and Forecast, 2020-2029
4.4 Sports Nutrition Market Size and Forecast, 2020-2029
4.5 Meal Alternative Market Size and Forecast, 2020-2029
4.6 Dairy Alternatives Market Size and Forecast, 2020-2029
4.7 Meat Alternatives Market Size and Forecast, 2020-2029
4.8 Bakery Products Market Size and Forecast, 2020-2029
4.9 Infant Formulas Market Size and Forecast, 2020-2029
4.10 Other Product Categories Market Size and Forecast, 2020-2029
5 Vietnam Plant Protein Market Size and Forecast by Ingredients, 2020-2029
5.1 Vietnam Plant Protein Market Share by Ingredients, 2024
5.2 Soy Market Size and Forecast, 2020-2029
5.3 Pea Market Size and Forecast, 2020-2029
5.4 Beans & Lentils Market Size and Forecast, 2020-2029
5.5 Hemp Market Size and Forecast, 2020-2029
5.6 Flaxseed, Pumpkin & Other Market Size and Forecast, 2020-2029
5.7 Brown Rice Market Size and Forecast, 2020-2029
5.8 Quinoa Market Size and Forecast, 2020-2029
5.9 Spirulina & Seaweed Market Size and Forecast, 2020-2029
5.10 Nuts Market Size and Forecast, 2020-2029
5.11 Other Ingredients Market Size and Forecast, 2020-2029
6 Vietnam Plant Protein Market Size and Forecast by Price Point, 2020-2029
6.1 Vietnam Plant Protein Market Share by Price Point, 2024
6.2 Premium Pricing Market Size and Forecast, 2020-2029
6.3 Mid Tier Pricing Market Size and Forecast, 2020-2029
6.4 Low End Pricing Market Size and Forecast, 2020-2029
7 Vietnam Plant Protein Market Analysis by City, 2020-2029
7.1 Vietnam Plant Protein Market Share Analysis by City, 2024
7.2 Tier 1 City Market Analysis, 2020-2029
7.3 Tier 2 City Market Analysis, 2020-2029
7.4 Tier 3 City Market Analysis, 2020-2029
8 Vietnam Plant Protein Consumption Market Size and Forecast by Age, 2020-2029
8.1 Vietnam Plant Protein Consumption Market Share by Age, 2024
8.2 Baby Plant Protein Consumption Market Size and Forecast, 2020-2029
8.3 Kids & Teens Plant Protein Consumption Market Size and Forecast, 2020-2029
8.4 Young Adults & Mid Aged People Plant Protein Consumption Market Size and Forecast, 2020-2029
8.5 Old Aged People Plant Protein Consumption Market Size and Forecast, 2020-2029
9 Vietnam Plant Protein Consumption Market Share Demographics, 2024
9.1 Vietnam Plant Protein Consumption Market Share by Income, 2024
9.2 Vietnam Plant Protein Consumption Market Share by Gender, 2024
10 Vietnam Plant Protein Distribution Market Size and Forecast by Sales Channel, 2020-2029
10.1 Vietnam Plant Protein Distribution Market Size and Forecast by Sales Channel, 2024
10.2 Online Market Size and Forecast, 2020-2029
10.3 Offline Market Size and Forecast, 2020-2029
11 Vietnam Plant Protein Distribution Market Size and Forecast by Retail Outlet, 2020-2029
11.1 Vietnam Plant Protein Distribution Market Share by Retail Outlet, 2024
11.2 Diversified Stores Market Size and Forecast, 2020-2029
11.3 Pharmaceutical & Wellness Stores Market Size and Forecast, 2020-2029
11.4 Healthcare and Fitness Centers Market Size and Forecast, 2020-2029
11.5 Specialist Sports Stores Market Size and Forecast, 2020-2029
12 Further Reading
12.1 About ConsumerIntel360
12.2 Related Research
12.3 Consulting
Table 1: Vietnam - Total Protein Market Size by Value Analysis (US$ Million), 2020-2029
Table 2: Vietnam - Plant Protein Consumption Per Capita (US$), 2020-2029
Table 3: Vietnam - Plant Protein Consumption Market Size and Forecast (US$ Million), 2020-2029
Table 4: Vietnam - Plant Protein Market Size by Functional Segment: Ready To Mix (US$ Million), 2020-2029
Table 5: Vietnam - Plant Protein Market Size by Functional Segment: Ready To Eat (US$ Million), 2020-2029
Table 6: Vietnam - Plant Protein Market Size by Functional Segment: Ready To Drink (US$ Million), 2020-2029
Table 7: Vietnam - Plant Protein Market Size by Functional Segment: Ready To Cook (US$ Million), 2020-2029
Table 8: Vietnam - Plant Protein Market Size by Product Categories: Nutrition Supplements (US$ Million), 2020-2029
Table 9: Vietnam - Plant Protein Market Size by Product Categories: Protein Bars (US$ Million), 2020-2029
Table 10: Vietnam - Plant Protein Market Size by Product Categories: Sports Nutrition (US$ Million), 2020-2029
Table 11: Vietnam - Plant Protein Market Size by Product Categories: Meal Alternative (US$ Million), 2020-2029
Table 12: Vietnam - Plant Protein Market Size by Product Categories: Dairy Alternative (US$ Million), 2020-2029
Table 13: Vietnam - Plant Protein Market Size by Product Categories: Meat Alternative (US$ Million), 2020-2029
Table 14: Vietnam - Plant Protein Market Size by Product Categories: Bakery Products (US$ Million), 2020-2029
Table 15: Vietnam - Plant Protein Market Size by Product Categories: Infant Formulas (US$ Million), 2020-2029
Table 16: Vietnam - Plant Protein Market Size by Product Categories: Other Product Categories (US$ Million), 2020-2029
Table 17: Vietnam - Plant Protein Market Size by Ingredients: Soy (US$ Million), 2020-2029
Table 18: Vietnam - Plant Protein Market Size by Ingredients: Pea (US$ Million), 2020-2029
Table 19: Vietnam - Plant Protein Market Size by Ingredients: Beans & Lentils (US$ Million), 2020-2029
Table 20: Vietnam - Plant Protein Market Size by Ingredients: Hemp (US$ Million), 2020-2029
Table 21: Vietnam - Plant Protein Market Size by Ingredients: Flaxseed, Pumpkin & Other (US$ Million), 2020-2029
Table 22: Vietnam - Plant Protein Market Size by Ingredients: Brown Rice (US$ Million), 2020-2029
Table 23: Vietnam - Plant Protein Market Size by Ingredients: Quinoa (US$ Million), 2020-2029
Table 24: Vietnam - Plant Protein Market Size by Ingredients: Spirulina & Seaweed (US$ Million), 2020-2029
Table 25: Vietnam - Plant Protein Market Size by Ingredients: Nuts (US$ Million), 2020-2029
Table 26: Vietnam - Plant Protein Market Size by Ingredients: Other Ingredients (US$ Million), 2020-2029
Table 27: Vietnam - Plant Protein Market Size by Price Point: Premium Pricing (US$ Million), 2020-2029
Table 28: Vietnam - Plant Protein Market Size by Price Point: Mid Tier Pricing (US$ Million), 2020-2029
Table 29: Vietnam - Plant Protein Market Size by Price Point: Low End Pricing (US$ Million), 2020-2029
Table 30: Vietnam - Plant Protein Market Analysis by City: Tier 1 (US$ Million), 2020-2029
Table 31: Vietnam - Plant Protein Market Analysis by City: Tier 2 (US$ Million), 2020-2029
Table 32: Vietnam - Plant Protein Market Analysis by City: Tier 3 (US$ Million), 2020-2029
Table 33: Vietnam - Plant Protein Consumption Market Size by Age: Baby (US$ Million), 2020-2029
Table 34: Vietnam - Plant Protein Consumption Market Size by Age: Kids & Teens (US$ Million), 2020-2029
Table 35: Vietnam - Plant Protein Consumption Market Size by Age: Young Adults & Mid Aged People (US$ Million), 2020-2029
Table 36: Vietnam - Plant Protein Consumption Market Size by Age: Old Aged People (US$ Million), 2020-2029
Table 38: Vietnam Plant Protein Distribution Market Size by Sales Channel: Online (US$ Million), 2020-2029
Table 38: Vietnam Plant Protein Distribution Market Size by Sales Channel: Offline (US$ Million), 2020-2029
Table 39: Vietnam - Plant Protein Distribution Market Size by Retail Outlet: Diversified Stores (US$ Million), 2020-2029
Table 40: Vietnam - Plant Protein Distribution Market Size by Retail Outlet: Diversified Stores (US$ Million), 2020-2029
Table 41: Vietnam - Plant Protein Distribution Market Size by Retail Outlet: Healthcare and Fitness Centers (US$ Million), 2020-2029
Table 42: Vietnam - Plant Protein Distribution Market Size by Retail Outlet: Healthcare and Fitness Centers (US$ Million), 2020-2029Figure 1: ConsumerIntel360’s Methodology Framework
Figure 2: Vietnam - Total Protein Market Size by Value Analysis (US$ Million), 2020-2029
Figure 3: Vietnam - Plant Protein Consumption Per Capita (US$), 2020-2029
Figure 4: Vietnam - Plant Protein Consumption Market Size and Forecast (US$ Million), 2020-2029
Figure 5: Vietnam Plant Protein Market Share by Functional Segment (%), 2024
Figure 6: Vietnam - Plant Protein Market Size by Functional Segment: Ready To Mix (US$ Million), 2020-2029
Figure 7: Vietnam - Plant Protein Market Size by Functional Segment: Ready To Eat (US$ Million), 2020-2029
Figure 8: Vietnam - Plant Protein Market Size by Functional Segment: Ready To Drink (US$ Million), 2020-2029
Figure 9: Vietnam - Plant Protein Market Size by Functional Segment: Ready To Cook (US$ Million), 2020-2029
Figure 10: Vietnam - Plant Protein Market Share by Product Categories (%), 2024
Figure 11: Vietnam - Plant Protein Market Size by Product Categories: Nutrition Supplements (US$ Million), 2020-2029
Figure 12: Vietnam - Plant Protein Market Size by Product Categories: Protein Bars (US$ Million), 2020-2029
Figure 13: Vietnam - Plant Protein Market Size by Product Categories: Sports Nutrition (US$ Million), 2020-2029
Figure 14: Vietnam - Plant Protein Market Size by Product Categories: Meal Alternative (US$ Million), 2020-2029
Figure 15: Vietnam - Plant Protein Market Size by Product Categories: Dairy Alternative (US$ Million), 2020-2029
Figure 16: Vietnam - Plant Protein Market Size by Product Categories: Meat Alternative (US$ Million), 2020-2029
Figure 17: Vietnam - Plant Protein Market Size by Product Categories: Bakery Products (US$ Million), 2020-2029
Figure 18: Vietnam - Plant Protein Market Size by Product Categories: Infant Formulas (US$ Million), 2020-2029
Figure 19: Vietnam - Plant Protein Market Size by Product Categories: Other Product Categories (US$ Million), 2020-2029
Figure 20: Vietnam Plant Protein Market Share by Ingredients (%), 2024
Figure 21: Vietnam - Plant Protein Market Size by Ingredients: Soy (US$ Million), 2020-2029
Figure 22: Vietnam - Plant Protein Market Size by Ingredients: Pea (US$ Million), 2020-2029
Figure 23: Vietnam - Plant Protein Market Size by Ingredients: Beans & Lentils (US$ Million), 2020-2029
Figure 24: Vietnam - Plant Protein Market Size by Ingredients: Hemp (US$ Million), 2020-2029
Figure 25: Vietnam - Plant Protein Market Size by Ingredients: Flaxseed, Pumpkin & Other (US$ Million), 2020-2029
Figure 26: Vietnam - Plant Protein Market Size by Ingredients: Brown Rice (US$ Million), 2020-2029
Figure 27: Vietnam - Plant Protein Market Size by Ingredients: Quinoa (US$ Million), 2020-2029
Figure 28: Vietnam - Plant Protein Market Size by Ingredients: Spirulina & Seaweed (US$ Million), 2020-2029
Figure 29: Vietnam - Plant Protein Market Size by Ingredients: Nuts (US$ Million), 2020-2029
Figure 30: Vietnam - Plant Protein Market Size by Ingredients: Other Ingredients (US$ Million), 2020-2029
Figure 31: Vietnam Plant Protein Market Share by Price Point (%), 2024
Figure 32: Vietnam - Plant Protein Market Size by Price Point: Premium Pricing (US$ Million), 2020-2029
Figure 33: Vietnam - Plant Protein Market Size by Price Point: Mid Tier Pricing (US$ Million), 2020-2029
Figure 34: Vietnam - Plant Protein Market Size by Price Point: Low End Pricing (US$ Million), 2020-2029
Figure 35: Vietnam Plant Protein Market Share Analysis by City (%), 2024
Figure 36: Vietnam - Plant Protein Market Analysis by City: Tier 1 (US$ Million), 2020-2029
Figure 37: Vietnam - Plant Protein Market Analysis by City: Tier 2 (US$ Million), 2020-2029
Figure 38: Vietnam - Plant Protein Market Analysis by City: Tier 3 (US$ Million), 2020-2029
Figure 39: Vietnam Plant Protein Consumption Market Share by Age (%), 2024
Figure 40: Vietnam - Plant Protein Consumption Market Size by Age: Baby (US$ Million), 2020-2029
Figure 41: Vietnam - Plant Protein Consumption Market Size by Age: Kids & Teens (US$ Million), 2020-2029
Figure 42: Vietnam - Plant Protein Consumption Market Size by Age: Young Adults & Mid Aged People (US$ Million), 2020-2029
Figure 43: Vietnam - Plant Protein Consumption Market Size by Age: Old Aged People (US$ Million), 2020-2029
Figure 44: Vietnam Plant Protein Consumption Market Share by Income (%), 2024
Figure 44: Vietnam Plant Protein Consumption Market Share by Gender (%), 2024
Figure 45: Vietnam Plant Protein Distribution Market Size and Forecast by Sales Channel (%), 2024
Figure 46: Vietnam - Plant Protein Distribution Market Size by Sales Channel: Online (US$ Million), 2020-2029
Figure 47: Vietnam - Plant Protein Distribution Market Size by Sales Channel: Offline (US$ Million), 2020-2029
Figure 48: Vietnam Plant Protein Distribution Market Size and Forecast by Retail Outlet (%), 2024
Figure 49: Vietnam - Plant Protein Distribution Market Size by Retail Outlet: Diversified Stores (US$ Million), 2020-2029
Figure 50: Vietnam - Plant Protein Distribution Market Size by Retail Outlet: Diversified Stores (US$ Million), 2020-2029
Figure 51: Vietnam - Plant Protein Distribution Market Size by Retail Outlet: Healthcare and Fitness Centers (US$ Million), 2020-2029
Figure 52: Vietnam - Plant Protein Distribution Market Size by Retail Outlet: Healthcare and Fitness Centers (US$ Million), 2020-2029

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