Women's Apparel Market Research Reports & Industry Analysis

The Women’s Apparel Global Industry was $621 Billion in 2014 which was a 12% increase over the last 5 year period. Women’s apparel would cover outerwear, footwear, blouses, slacks, jeans, dresses, skirts, hats and accessories. The largest markets of consumerism for women’s apparel are Brazil, China, Italy, Japan and the U.S with developing countries also expecting an increase as a result of a larger annual growth.

MarketResearch.com creates reports which share data and analytics on current and future market trends provides an outlook for women’s clothing types and styles. Market research reports can be customized to target specific demographic groups and country specific demographics for women’s apparel and style.

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Women's Apparel Industry Research & Market Reports

  • Jeans in Romania

    ... work to social settings. Nevertheless, cocooning remains an important trend in the country, as some consumers prefer to stay at home, given the ongoing higher costs of living. In addition, there are still many Romanians ... Read More

  • Womenswear in Norway

    ... and two years of strong growth thereafter. Current value sales have slowed somewhat in 2024, due to subsiding inflation and frequent discounting. Much of the price increases in recent years have been absorbed by manufacturers ... Read More

  • Jeans in Taiwan

    ... new style or functional denim fabrics, it is not the first mainstream choice for outerwear in Taiwan, due to the increasingly hot climate and longer summer season in Taiwan. Although jeans made from imitation denim ... Read More

  • Jeans in Nigeria

    ... power has been weakened by high inflation, whilst jeans unit prices were driven up by the depreciation of the local currency which impacted on imports. Many consumers turned to the informal market where second hand ... Read More

  • Jeans in Thailand

    ... various styles and fabrics that suit both casual and smarter looks. With fast fashion facing increasing criticism for its low-quality and disposable nature, denim’s durability offers a welcomed contrast. As such, Thai consumers view a ... Read More

  • Womenswear in Saudi Arabia

    ... systems, and expanding professional opportunities across various sectors. Princess Reema, a prominent advocate for women's rights and empowerment in Saudi Arabia, is a key figure in driving this initiative. Princess Reema serves as the Chair ... Read More

  • Womenswear in Thailand

    ... growing demand for clothing that offers comfort and versatility. This trend is particularly evident in the rise of ""capsule wardrobes,"" where consumers seek items that can be easily mixed and matched to create a variety ... Read More

  • Jeans in the Netherlands

    ... a stronger emphasis on design, durability and sustainable production. There is growing awareness and concern about the impact of denim production on the environment with manufacturers and retailers addressing this issue by investing in sustainable ... Read More

  • Jeans in France

    ... The current poor performance of jeans is attributed to consumers’ price-sensitivity in light of an uncertain economic climate, along with the fact that jeans are durable garments, thus consumers are not yet in a replacement ... Read More

  • Hosiery in South Korea

    ... has become a means of expressing individual styles, with consumers moving away from plan hosiery and opting for vibrant, colourful, and patterned options – in both sheer and non-sheer variants. Added to which, in non-sheer ... Read More

  • Womenswear in the Netherlands

    ... this was reflected in growing demand for affordable and discounted fast fashion, notably from mainstream chains such as H&M and Primark. The mid-price segment faced challenges and noted a contraction in demand while luxury womenswear ... Read More

  • Apparel and Footwear in France

    ... affecting childrenswear, gloomy weather during the first half of the year negatively affecting consumer footfall, and overall economic uncertainty leading to consumer price sensitivity. Whilst tourists and visitors flocked to Paris for the Olympics and ... Read More

  • Womenswear in Morocco

    ... spending. Due to Morocco's hot climate, loose trousers, loose tops, and dresses are very popular. Dresses cater to both conservative and less conservative women. Locals remain price-conscious and are drawn towards cheaper apparel. Moreover, the ... Read More

  • Jeans in Greece

    ... acceptance of leisurewear in formal settings, including the workplace. Changing climatic conditions also play a role, with shorter winters delaying the demand for winter apparel and prolonging the use of jeans throughout the year. While ... Read More

  • Hosiery in France

    ... volume terms, along with non-sheer hosiery managing to achieve marginally positive value sales. The ongoing shift away from formal wear in favour of more comfortable clothing, accelerated by hybrid working models, is a major factor ... Read More

  • Womenswear in France

    ... dress up for out-of-home occasions again, after the era of restrictions. However, the current uncertain economic environment means consumers are now less willing to invest in non-essential purchases. We also note a trading down effect, ... Read More

  • Jeans in South Korea

    ... seeing the lowest growth, with volume in a slight negative slump (albeit improved from the previous year). H&M (H&M Hennes & Mauritz AB) is the leading brand in economy jeans, holding over a quarter of ... Read More

  • Apparel and Footwear in the Netherlands

    ... to purchase apparel and footwear remains high, Dutch consumers are still adopting a more cautious attitude towards spending and seek out attractive prices across different retail channels to find the best price discounts and promotional ... Read More

  • Apparel and Footwear in Morocco

    ... Manufacturers have also had a tough year due to higher logistical costs and a rise in the minimum wage that drove up operational expenses. The fluctuating exchange rate also directly impacted Moroccan apparel and footwear ... Read More

  • Womenswear in South Korea

    ... report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023 and analysis by distribution format allowing you to identify the ... Read More

  • Jeans in Saudi Arabia

    ... be dressed up for more formal occasions or dressed down for casual outings. Despite the rise of athleisure wear, jeans continue to hold their ground, as they are often seen as complementary to this style. ... Read More

  • Womenswear in Nigeria

    ... consumers to focus on essentials or find affordable options for apparel. With second-hand clothing widely available, many consumers resorted to such options and reduced spending on brand new apparel. Brand unit prices also increased quite ... Read More

  • Footwear in the Netherlands

    ... labour costs, requiring consumers to pay a higher price as occurred during the previous year. Women’s and children’s footwear registered the highest growth, driven by heavier marketing investment from manufacturers. More frequent launches encouraged consumers ... Read More

  • Jeans in Morocco

    ... volume sales in both women’s and men’s jeans. Given the ongoing economic uncertainty and financial pressures faced by consumers, there was a notable upswing in demand for economy brands and private label lines. These are ... Read More

  • Womenswear in Greece

    ... playing a key role in this expansion, despite facing stiff competition from multinational giants like Zara, H&M, and Shein. Although these local brands may lack the extensive resources and economies of scale of their larger ... Read More

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