Toys and Games Market Research Reports & Industry Analysis
The toy and games market continues to evolve with the latest trends and technologies such as the rise of augmented reality and virtual reality. In addition, the growth of e-commerce and social media has spurred significant changes in the the toy industry and gaming industry in recent years, making it more important than ever to stay up to date with the latest insights. At MarketResearch.com, we offer a wide range of comprehensive reports on the toy and games industry that can help you stay competitive and grow your business.
Toys and Games Market Sizing and Forecasts
- In our collection, you will find a wealth of insights, including key trends and developments, market sizing, drivers and challenges, regional breakdowns, the competition landscape, and company strategies.
- Our reports cover a full array of subjects ranging from video games and board games to puzzles to action figures and more.
- We also cover toy and hobby retailing and toy and game manufacturing, providing you with a complete picture of the industry.
- Additionally, our library includes a full range of country-specific studies for toys and games, ensuring that you have access to the information you need no matter where you do business.
- Whether you are looking to launch a new product, expand your business, or simply stay abreast of the latest toy industry developments, our reports are an invaluable resource.
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Toys and Games Industry Research & Market Reports
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Spain Traditional Toys and Games
... were primarily propelled by Funko and other collectible brands. Within the segment, Funko saw by far the fastest expansion in 2023, holding high appeal thanks to the accelerating kidult trend. The second-ranked brand introduced the ... Read More
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Singapore Toys and Games
... being shaped by evolving consumer preferences, technological advances, and economic factors. Despite the proliferation of online shopping platforms and digital entertainment options, traditional toys and games stores continue to hold significant appeal, especially as families ... Read More
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Indonesia Traditional Toys and Games
... inflationary pressures, mainly due to higher food and energy costs. While the rate of inflation began to ease during the second half of 2023, Indonesians remained cautious with their discretionary spending, prioritising essential needs over ... Read More
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Japan Traditional Toys and Games
... a major growth driver and had a wide-ranging impact. These consumers could be termed “kidults”, or kid-like adults, but they are not regarded as such in Japan. Adults becoming fans of Gundam plamo, Sylvanian Families, ... Read More
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The United Kingdom Traditional Toys and Games
... 2023 following an increase in the prices of raw materials and energy that pushed up manufacturing costs. Elevated unit prices contributed to the impressive value growth recorded by the category during the year. Outdoor and ... Read More
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Mexico Traditional Toys and Games
... a strong overall retail current value increase, with growth at constant 2023 prices more moderate than at the start of the immediate recovery from the pandemic in 2021. The easing of COVID-19 restrictions and a ... Read More
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Italy Traditional Toys and Games
... reign in expenditure. Games and puzzles and plush registered the best performance in current value terms, followed by scientific/educational toys. By contrast, outdoor and sports, remote control toys, and action figures and accessories reported the ... Read More
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Spain Toys and Games
... in light of rising interest rates and inflation; at the same time, as local consumers spent more on their homes they allocated less for toys and games – a scenario compounded by increased price sensitively ... Read More
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Italy Toys and Games
... falling slightly, consumer spending showed some improvement for affordable products. The robustness of the industry was aided by robust performance in video games, where volume and value sales rebounded strongly in static consoles due to ... Read More
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China Toys and Games
... toys and games and video games. The lifting of lockdown policies facilitated the rapid restoration of offline business, which positively impacted toys and games. Moreover, with the normalisation of work and life routines, there was ... Read More
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Indonesia Toys and Games
... pressures, mainly due to higher food and energy costs. While the rate of inflation began to ease during the second half of 2023, Indonesians remained cautious with their spending, especially when it came to the ... Read More
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Australia Traditional Toys and Games
... in low consumer confidence as many Australians attempted to save money by reducing non-discretionary purchases, with toys among the most impacted. Many consumers also looked to more cost-friendly alternatives and avoided buying products with premium ... Read More
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Malaysia Traditional Toys and Games
... 2023, with several movies, including The Super Mario Bros Movie, Guardian of the Galaxy Vol 3, Transformers: Rise of the Beasts, The Flash, and Barbie amongst those generating interest in toys. Moreover, the kidult trend ... Read More
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The Philippines Toys and Games
... Several factors shaped consumer purchasing behaviour and market trends in 2023. First, high inflation prompted many Filipinos to exercise greater caution in their discretionary spending, which resulted in many families allocating less of their budget ... Read More
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The United Kingdom Toys and Games
... games returned to its positive trajectory following a marginal downturn in 2022 as demand stabilised post-pandemic. Plush and dress-up and role play remained dynamic performers within traditional toys and games, with plush particularly benefiting from ... Read More
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The Philippines Traditional Toys and Games
... many households to exercise greater caution in their discretionary spending. Despite these challenges there were still some positive stories in the market. For instance, Sonny Angels and Pop Mart are two of the rising toy ... Read More
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Malaysia Toys and Games
... proving to be a key growth driver during the year. IP played a key role in the expansion of action figures, as well as supporting the growth of the dolls and accessories, and construction categories, ... Read More
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China Traditional Toys and Games
... and accessories experienced a relatively high value growth rate in 2023, in the high single digits. This growth was primarily driven by trendy collectible toys, and dolls with intellectual property (IP) attributes. The target age ... Read More
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The US Traditional Toys and Games
... late 2022, the result of weaker than forecast demand, meant that retailers and manufacturers alike started 2023 with unsold goods on the balance sheet. In addition, inflationary pressures left consumers less willing to spend on ... Read More
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The US Toys and Games
... decline. The decline for traditional toys and games reflected a category normalising post-pandemic, along with the pressures of lingering inflation. However, 2023 was also a year that showed the power of the media and nostalgia ... Read More
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Thematic Intelligence: Sharing Economy
... grows ever more interconnected, the sharing economy is based on ideas of community. Individuals can share assets such as clothes and toys or services such as household skills and insurance. The sharing economy displaces the ... Read More
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Sports Trading Card Market Size- By Type, By Distribution Channel, By Application- Regional Outlook, Competitive Strategies and Segment Forecast to 2033
... Card Market Size- By Type, By Distribution Channel, By Application- Regional Outlook, Competitive Strategies and Segment Forecast to 2033’ states that the Global Sports Trading Card Market is estimated to reach USD 55,895.40 million by ... Read More
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Toy and Sporting Goods Wholesaling in Australia - Industry Market Research Report
... past few years. Retailers are pivoting towards purchasing directly from manufacturers and bypassing wholesalers, which has constrained industry revenue growth. Consumer preferences have further constrained revenue growth as people have shifted away from traditional toys ... Read More
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Toy and Sporting Goods Manufacturing in Australia - Industry Market Research Report
... Import competition has remained strong, placing significant pressure on Australian manufacturers. This has been driven by low-cost manufacturers from China, who have continued to dominate the market. An appreciation in the Australian dollar over the ... Read More
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Global Ride-On Toy Battery Market 2024 by Manufacturers, Regions, Type and Application, Forecast to 2030
... and Asia Pacific. The market concentration is high. However, there are also opportunities for smaller players to enter the market and carve out a niche for themselves. One major challenge facing the market is the ... Read More
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