Men's HBC Market Research Reports & Industry Analysis
Bath Products
Men’s bath products include bar soap, liquid soap, bath gel, bath salts, and body wash. The most widely used products are the soaps, though body washes have gained prominence. Men also account for a small degree of consumption of traditionally less masculine bath items such as bath oils and other additives, bubble bath, guest soaps, etc.
Deodorant
Men’s deodorant includes both simple deodorants, which neutralize or mask the odor of underarm perspiration (i.e., sweat); and antiperspirants, which actually cause pores to close.
Haircare
Of all the haircare products used by men (including shampoos, conditioners, haircolor, etc.), styling products are the likeliest to be male specific; yet this depends on cultural considerations, as well as on individual brand positionings. Styling products are any preparations that hold or sculpt men’s hair, among them creams, foams, gels, liquids, mousse, oils, pastes, pomades, sprays (aerosols or pumps), and waxes.
Shaving Products
Male-specific brands of shave cream and razors and after-shave lotion might be the first examples that come to mind when one thinks of men’s grooming products. Yet many men opt for natural/organic or prestige versions of shave cream and after-shave that often happen to be unisex. Increasingly, however, marketers in the natural/organic and prestige spheres are extending their brands with male-specific collections.
Skincare Products
The men’s skincare products category encompasses acne-fighting preparations, anti-aging serums, astringents, exfoliants, eye creams, facial cleansers, foot scrubs, hand and body lotions, masques, moisturizers, night creams, soothing balms, suncare products, self-tanning products, toners, and so on. The available assortment of male-specific versions of these products is steadily expanding.
Men's HBC Industry Research & Market Reports
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Male Toiletries in Japan
... players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The male toiletries market consists of retail sales of aftershaves & colognes, men's disposable razors & blades, post-shave cosmetics - ... Read More
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Male Toiletries in Singapore
... players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The male toiletries market consists of retail sales of aftershaves & colognes, men's disposable razors & blades, post-shave cosmetics - ... Read More
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Male Toiletries in South Korea
... descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The male toiletries market consists of retail sales of aftershaves & colognes, men's disposable razors & ... Read More
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Male Toiletries in North America
... the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The male toiletries market consists of retail sales of aftershaves & colognes, men's disposable razors & blades, post-shave ... Read More
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Global Male Toiletries
... key financial metrics and analysis of competitive pressures within the market. Key Highlights The male toiletries market consists of retail sales of aftershaves & colognes, men's disposable razors & blades, post-shave cosmetics - men's and ... Read More
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Male Toiletries in Mexico
... the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The male toiletries market consists of retail sales of aftershaves & colognes, men's disposable razors & blades, post-shave ... Read More
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Male Toiletries in Switzerland
... descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The male toiletries market consists of retail sales of aftershaves & colognes, men's disposable razors & ... Read More
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Middle East and Africa Beauty and Personal Care in Middle East and Africa
... in Saudi Arabia, the region’s biggest market. Saudi Arabia will also continue to be a major force behind the regional growth expected in Middle East and Africa in the coming years, particularly through its thriving ... Read More
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Asia Pacific Beauty and Personal Care
... However, a difficult economic backdrop, such as high inflation resulting in rising costs and prices in Japan, was holding back the recovery from the pandemic losses in some countries. The forecast period is generally expected ... Read More
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Latin America Beauty and Personal Care
... care sales recover from the losses experienced during the pandemic. Although premium products suffered more when COVID-19 first hit the region in 2020, they have since been outperforming mass products, with this expected to continue ... Read More
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Western Europe Beauty and Personal Care
... beauty and personal care performance in Western Europe. The growth in real value terms was much stronger in 2023 than a year earlier, however, with 2022 particularly badly hit by the high inflation being seen ... Read More
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Beard Grooming Products Market Report by Product (Beard Oil, Beard Wax, Beard Shampoo, and Others), Type (Conventional, Organic), Age Group (Millennials, Gen X, Baby Boomer), Distribution Channel (Supermarkets and Hypermarkets, Pharmacy Stores, Online Stores, and Others), End-User (Personal, Commercial), and Region 2024-2032
... Others), End-User (Personal, Commercial), and Region 2024-2032 The global beard grooming products market size reached US$ 29.3 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 51.6 Billion by 2032, exhibiting ... Read More
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Morocco Men's Grooming
... category. Moreover, the decline in volumes can also be attributed to the fashion for beards and, as well as the growing three-day beard trend amongst young men, which are both leading to a reduction in ... Read More
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Tunisia Men's Grooming
... across Tunisia. These brands established a widespread presence throughout the country, offering affordable pricing that appealed to both low and middle-income consumers. As a result, they became the preferred choice for many individuals seeking convenient ... Read More
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2024 Global: Safety Razor Blades (Including Razor Blades Blanks In Strips) Products-Manufacturing Forecast (2030) report
... projected growth/decline and regional data for the period 2019 through 2030. Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and ... Read More
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Hong Kong, China Men's Grooming
... of appearance, leading to a surge in demand for men's grooming. Male consumers are now more focused on taking care of their skin and overall grooming and scent, recognising the benefits of a well-maintained appearance. ... Read More
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Italy Men's Grooming
... to inflationary pressures, which prompted manufacturers to raise their selling prices while simultaneously reducing their promotional activity. While these cost pressures started to ease in the latter part of 2023 players were under pressure to ... Read More
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Global Mens Skincare Products Market 2024-2028
... mens skincare products market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the current ... Read More
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The United Arab Emirates Men's Grooming
... an increasing number of consumers are open to investing in upscale products for personal care. This inclination spans various categories, encompassing men's skin care, hair care, and fragrances. Top prestige brands such as Tom Ford, ... Read More
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France Men's Grooming
... significant price growth across categories, driven by high inflation in France. Euromonitor International's Men's Grooming in France report offers a comprehensive guide to the size and shape of the market at a national level. It ... Read More
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South Africa Men's Grooming
... including a greater shift towards using face masks. Men are not only focused on their grooming habits, but also the preparation before grooming, with face masks becoming an essential step in their skin care routines. ... Read More
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Nigeria Men's Grooming
... sales and retail value (constant 2023 prices) sales dropped strongly across the board. The exception was the main category, men’s razors and blades, which saw a moderate decrease in retail volume sales and a small ... Read More
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United Kingdom Men's Grooming
... experimenting with their grooming habits. On the other hand, the category’s dynamic value growth was mainly due to inflation-led price hikes. In the UK, men’s grooming was traditionally dominated by personal care categories such as ... Read More
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United Kingdom Beauty and Personal Care
... in 2023. However, despite further increases in the price of goods and services, consumers proved willing to maintain spending habits in terms of beauty and personal care, which recorded a stable performance during the year. ... Read More
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Romania Men's Grooming
... was a surge in the number of companies introducing products specifically tailored to men’s needs. As societal attitudes towards male grooming evolve, products designed specifically for men have been gaining popularity amongst some Romanian consumers, ... Read More
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