Men's HBC Market Research Reports & Industry Analysis
Bath Products
Men’s bath products include bar soap, liquid soap, bath gel, bath salts, and body wash. The most widely used products are the soaps, though body washes have gained prominence. Men also account for a small degree of consumption of traditionally less masculine bath items such as bath oils and other additives, bubble bath, guest soaps, etc.
Deodorant
Men’s deodorant includes both simple deodorants, which neutralize or mask the odor of underarm perspiration (i.e., sweat); and antiperspirants, which actually cause pores to close.
Haircare
Of all the haircare products used by men (including shampoos, conditioners, haircolor, etc.), styling products are the likeliest to be male specific; yet this depends on cultural considerations, as well as on individual brand positionings. Styling products are any preparations that hold or sculpt men’s hair, among them creams, foams, gels, liquids, mousse, oils, pastes, pomades, sprays (aerosols or pumps), and waxes.
Shaving Products
Male-specific brands of shave cream and razors and after-shave lotion might be the first examples that come to mind when one thinks of men’s grooming products. Yet many men opt for natural/organic or prestige versions of shave cream and after-shave that often happen to be unisex. Increasingly, however, marketers in the natural/organic and prestige spheres are extending their brands with male-specific collections.
Skincare Products
The men’s skincare products category encompasses acne-fighting preparations, anti-aging serums, astringents, exfoliants, eye creams, facial cleansers, foot scrubs, hand and body lotions, masques, moisturizers, night creams, soothing balms, suncare products, self-tanning products, toners, and so on. The available assortment of male-specific versions of these products is steadily expanding.
Men's HBC Industry Research & Market Reports
-
Mexico Beauty and Personal Care Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... (2020 - 2025). Key Highlights Growing beauty consciousness among the male consumers and increase in the number of brands foraying into internet retailing is driving the growth of cosmetic products in Mexico. Advertising campaigns are ... Read More
-
Asia-Pacific Beauty and Personal Care Products Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... is projected to witness a CAGR of 6.38 % during the forecast period (2021 - 2026). The COVID-19 pandemic has influenced Asian consumers’ spending habits and purchase decisions leading to a slight decline in the ... Read More
-
North America Beauty and Personal Care Products Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... during the forecast period of (2019-2024) Key Highlights The changing and busy lifestyles of the consumers in the region have led to a rise in demand for multifunctional beauty and personal care products as the ... Read More
-
Germany Beauty and Personal Care Products - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... period. Key Highlights Within the beauty and personal care in Germany, natural products, products free of synthetics and possible harmful chemicals, and the products with essences of herbs and plants as active ingredients attracted a ... Read More
-
United States Beauty and Personal Care Products Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... during the forecast period. Key Highlights The growth of US beauty and personal care market has been catalyzed by an increasing consciousness among consumers, about personal wellness and appearance. Owing to this factor, manufacturers are ... Read More
-
France Beauty and Personal Care Products - Growth, Trends, COVID-19 Impact, and Forecast (2022 - 2027)
... projected to register a CAGR of 0.87% during the period 2021-2026. The COVID-19 pandemic put pressure on the demand and supply balance of France. Disruptions in the supply chain pose a significant challenge as the ... Read More
-
Europe Beauty and Personal Care Products Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... forecast period of (2020-2025) Key Highlights In Europe, about 72% of consumers across all age brackets use beauty and personal care products as they strongly believe it is the key to maintain a healthy and ... Read More
-
Saudi Arabia Beauty and Personal Care Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... forecast period (2020-2025). Key Highlights Saudi Arabia is one of the prominent markets for cosmetics and fragrances products in the Middle East. Consumers in the country tend to spend substantially on their personal appearance, thereby, ... Read More
-
Argentina Beauty and Personal Care Products - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... 2020 - 2025. Key Highlights Argentinian economy was beginning to show signs of recovery, with a slight improvement in real wages, and most of the beauty and personal care categories registered growth in retail volume ... Read More
-
Italy Beauty and Personal Care Products Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... forecast period (2021 - 2026). The outbreak of COVID-19 impacted the overall sales of the market in Italy. Some personal care categories demonstrate resilience, while the beauty categories suffered more. The personal care products saw ... Read More
-
Direct Selling in Beauty and Personal Care: The Needed Transformation to Thrive Post-Pandemic
... in Latin America and good growth in North America balance double-digit decline in Asia Pacific and Australasia. The pandemic-boosted shift to digital will test direct sellers, the business model of human interaction and relationships inevitably ... Read More
-
UK Health & Beauty 2016
... spend will fuel growth in cosmetics and skincare, leading to a focus shift for midmarket brands. Health conscious consumers and the aging population will drive the health sector, with the highest category growth of 29.2% ... Read More
Research Assistance
