Men's HBC Market Research Reports & Industry Analysis
Bath Products
Men’s bath products include bar soap, liquid soap, bath gel, bath salts, and body wash. The most widely used products are the soaps, though body washes have gained prominence. Men also account for a small degree of consumption of traditionally less masculine bath items such as bath oils and other additives, bubble bath, guest soaps, etc.
Deodorant
Men’s deodorant includes both simple deodorants, which neutralize or mask the odor of underarm perspiration (i.e., sweat); and antiperspirants, which actually cause pores to close.
Haircare
Of all the haircare products used by men (including shampoos, conditioners, haircolor, etc.), styling products are the likeliest to be male specific; yet this depends on cultural considerations, as well as on individual brand positionings. Styling products are any preparations that hold or sculpt men’s hair, among them creams, foams, gels, liquids, mousse, oils, pastes, pomades, sprays (aerosols or pumps), and waxes.
Shaving Products
Male-specific brands of shave cream and razors and after-shave lotion might be the first examples that come to mind when one thinks of men’s grooming products. Yet many men opt for natural/organic or prestige versions of shave cream and after-shave that often happen to be unisex. Increasingly, however, marketers in the natural/organic and prestige spheres are extending their brands with male-specific collections.
Skincare Products
The men’s skincare products category encompasses acne-fighting preparations, anti-aging serums, astringents, exfoliants, eye creams, facial cleansers, foot scrubs, hand and body lotions, masques, moisturizers, night creams, soothing balms, suncare products, self-tanning products, toners, and so on. The available assortment of male-specific versions of these products is steadily expanding.
Men's HBC Industry Research & Market Reports
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Beauty and Personal Care in Qatar
... lifting of COVID-19 restrictions all served to benefit sales of beauty and personal care in 2022, with strong growth being recorded. The rise of social media is also creating growing interest in more advanced beauty ... Read More
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Men's Grooming in Malaysia
... workplace and socialising, but also by the increasing attention being paid by men, particularly younger generations, to their appearance. Euromonitor International's Men's Grooming in Malaysia report offers a comprehensive guide to the size and shape ... Read More
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Men's Grooming in Indonesia
... and more men in Indonesia are starting to follow trends related to enhancing their appearance, and grooming regimes in general. Therefore, beauty and personal care has reached the point where players are required to respond ... Read More
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Men's Grooming in Denmark
... 2022, demand patterns moderated. Men’s grooming products was also hampered by high inflation and the subsequent rise in prices, which led to some downtrading among some income groups. Consequently, value sales declined in real terms ... Read More
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Men's Grooming in the United Kingdom
... are attempting to grow, or slow their decline, by developing accessible 72-hour wear deodorant, therefore even value growth is predicted to stagnate by 2025, making it less of an opportunity for brands in the coming ... Read More
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Men's Grooming Appliances Market - Growth, Trends, COVID-19 Impact, and Forecasts (2023 - 2028)
... been a new trend among the younger generation worldwide. Growing corporate culture and many working professionals have significantly contributed to the growing awareness of personal grooming. The increased focus on personal care and grooming is ... Read More
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Personal Care Electrical Appliances Market - Global Outlook & Forecast 2023-2028
... OPPORTUNITIES Rising Number of Working Women In Developing Countries The demand for personal care electrical appliances has increased as the female workforce population has increased. In a professional lifestyle, an individual’s appearance is important to ... Read More
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Beauty Inflation Surge: Tackling Margin Pressures and Uncertainty
... often combining approaches to cover multiple eventualities for both short- and long-term impacts. Consumers are being more conservative in their discretionary spending as the cost of household essentials rises, contributing to a deceleration in certain ... Read More
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Global Men's Skincare Products Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029
... appearance and relieve skin conditions. Men's Skincare Products are products specially for men, mainly including Shave Care, Creams & Moisturizers, Sunscreen, Cleansers & Face Wash types. Market Overview: The latest research study on the global ... Read More
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Global Men's Hair Color Market 2023-2029
... the latest edition of the Global Men's Hair Color Market Report. There are many different types of hair dye and coloring products available for men's hair color, including semi-permanent, permanent, and temporary dyes. Men's hair ... Read More
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Success Case Study - Scotch Porter - How a Clean Beauty Brand Transformed Men's Skincare Routine
... consumers. Launched in 2015 by Calvin Quallis in New Jersey, US, Scotch Porter is a men's personal care brand. The company's products consist of beard, hair, skin, as well as fragrances and are produced using ... Read More
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Global Men Perfume Market Growth 2023-2029
... region and market sector of projected Men Perfume sales for 2023 through 2029. With Men Perfume sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of ... Read More
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India Male Grooming Products Market - By Product (Male Toiletries, Electric Products, After Shave Lotions, Others); By Price Range (Mass Products, Premium Products); By Distribution Channel (Supermarkets & Hypermarkets, Pharmacy Stores, Online Stores, Others); By Region (North India, South India, East India, West India), Trend Analysis, Competitive Landscape & Forecast, 2019–2029
... Region (North India, South India, East India, West India), Trend Analysis, Competitive Landscape & Forecast, 2019–2029 India Male Grooming Products Market Size More Than Doubles to Cross USD 1.8 Billion by 2029 India male grooming ... Read More
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Global Male Grooming Product Market Growth 2023-2029
... comprehensive analysis by region and market sector of projected Male Grooming Product sales for 2023 through 2029. With Male Grooming Product sales broken down by region, market sector and sub-sector, this report provides a detailed ... Read More
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2023 Global Forecast for Aftershave preparations (all forms) (2024-2029 Outlook)-Manufacturing & Markets Report
... countries. Estimates on equipment or material sales (product shipments value) are published historically for 2016 to 2020, projections for 2021 to 2023 and forecasts for 2024 to 2029. Product shipments include the total value of ... Read More
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North America Men's Grooming Market Outlook, 2028
... are stimulating the growth of the market in the region. Personal hygiene and physical appearance can be maintained with the help of grooming products. Historically, male grooming has shifted to place a greater emphasis on ... Read More
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South America Men's Grooming Market Outlook, 2028
... harmful chemicals and synthetic fragrances are becoming increasingly popular among consumers. Furthermore, South American consumers want personalised men's grooming products that are tailored to their specific needs and preferences. This has resulted in an increase ... Read More
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Canada Men's Grooming Market Overview, 2028
... more skin-friendly products such as pre- and after-shave hand-made lathering soaps, skin care essential oils, beard moisturizers (balms and oils), and hair-styling products. In urban areas, there is a greater emphasis on fashion and personal ... Read More
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Russia Men's Grooming Market Overview, 2028
... At the moment, all mass cosmetic brands have a specific men series. Some time ago Russian males used makeup quite sparingly, believing than it was a woman ""work"". According to the research, nowadays, more and ... Read More
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Brazil Men's Grooming Market Overview, 2028
... for approximately one-third of the total male-grooming retail business In Brazil; men’s fragrances account for the largest portion (more than 35%) of men’s grooming product sales due to the country’s strong cultural tradition of giving ... Read More
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Italy Men's Grooming Market Overview, 2028
... often known for their stylish and sophisticated sense of fashion. Personal hygiene is important to Italian men. In addition to men’s grooming products, Italian men also take care to maintain their hair, beard, and other ... Read More
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Global Men's Grooming Market Outlook, 2028
... to having a positive self-image in society. It establishes a person's intelligence, professionalism, maturity, and intellect. Many companies are focusing on providing unique personal care products with a value proposition for customers in order to ... Read More
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United Kingdom (UK) Men's Grooming Market Overview, 2028
... In recent years, the men's grooming market in the UK has experienced significant growth, driven by a combination of changing attitudes towards male grooming and a growing interest in high-quality, premium grooming products. Many UK ... Read More
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Australia Men's Grooming Market Overview, 2028
... oil or facial cleanser. Men aged 25 to 54 are increasingly subscribing to new product categories like facial cleansers and moisturisers, while the use of traditional bathroom products like hair care, deodorants, and aftershave is ... Read More
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Spain Men's Grooming Market Overview, 2028
... and across the globe, many Spanish beauty brands are now also producing a wide range of products for men. Many Spanish men are aware of the need of personal hygiene and utilise men's grooming products ... Read More
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