General House & Home Market Research Reports & Industry Analysis

According to consumer expenditures data from the Census Bureau, the average U.S. consumer spends nearly $3,200 annually on household furnishings and equipment ($1,506), household operations ($1,011), and housekeeping supplies ($659).

The house and home industry provides consumer goods and services that pertain to the design, operation, and upkeep of a residence. Because the house and home industry involves so many different facets, there is constant competition between the sub-industries and the companies that produce and manufacture the variety of good in the specific industries. Competition also exists between the different type of retail venues that advertise and sell goods and services pertaining to house and home.

Broad examples of sub-groups within the house and home industry include: home security and safety, do-it-yourself, lawn and garden, housewares, household products, large and small appliances, furniture, and household textiles.

MarketResearch.com’s collection of market research studies on the house and home industry features publishers including GlobalData, AMA Research, Mintel, Global Industry Analysts, Freedonia, MarketLine, Canadean, Euromonitor, and IBISWold, and includes analysis of regional and national markets in Europe, North America, and Asia, as well as worldwide market coverage.

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General House & Home Industry Research & Market Reports

  • Away-From-Home Tissue and Hygiene in Azerbaijan

    ... in the country following the lifting of pandemic restrictions. The largest away-from-home tissue category, AFH toilet paper, is also seeing the strongest volume growth in 2024 thanks to the successful development of restaurants and hotels ... Read More

  • Retail Tissue in Greece

    ... on essential goods, including retail tissue, to combat high prices and prevent profiteering. Promotional activity has become the norm in tissue products, with very few items being sold at full price. Additionally, a decline in ... Read More

  • Away-From-Home Tissue and Hygiene in Egypt

    ... as a sought-after travel destination. This growth is reflected in the rising number of tourists, an increase in inbound trips, and a notable boost in the number of room nights, all of which are driving ... Read More

  • Retail Tissue in Peru

    ... due to high costs of living. Peruvian families prioritised products with higher performance at a lower price and were enticed by promotions and offers when looking for tissue products. Within tissue, toilet paper remains the ... Read More

  • Retail Tissue in Romania

    ... from home further supported sales. Although energy and raw material costs remained high, unit prices saw a modest increase, with more consumers opting for cheaper brands. Consumers sought special offers, deals, promotions, and discounts for ... Read More

  • Home Products Specialists in Hungary

    ... by a sustained drop in inflation, which strengthened confidence and purchasing power among consumers. Trade remained subdued on the whole, however, as many people were still inclined to rein in spending following the sharp rise ... Read More

  • Away-From-Home Tissue and Hygiene in Saudi Arabia

    ... after the pandemic, by investing in high-quality tissue dispensers and related hygiene solutions. The continuing recovery of the economy, coupled with a rise in tourism and hospitality, has further lifted the consumption of AF... Euromonitor ... Read More

  • Wipes in Saudi Arabia

    ... COVID-19 pandemic has further encouraged consumers to seek out products that support cleanliness, with disinfectant and antibacterial wipes witnessing particularly strong demand. As more people move to urban areas, there is a marked shift towards ... Read More

  • Retail Tissue in Dominican Republic

    ... volatility of prices for raw materials such as cellulose. Toilet paper continued to be the most popular product by far, as it is considered more essential than other retail tissue offerings. With ongoing price sensitivity ... Read More

  • Tissue and Hygiene in Greece

    ... non-food categories, including tissue and hygiene, normalising. The introduction of a government price regulation scheme in March 2024 forced companies to lower the starting price of essential goods, including several tissue and hygiene products, leading ... Read More

  • Tissue and Hygiene in Denmark

    ... Hygiene in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving ... Read More

  • Tissue and Hygiene in Dominican Republic

    ... improving economy supported sales. That being said, with the high cost of living still an issue in 2024, the government offered monetary support such as a Christmas bonus and this benefitted over a quarter of ... Read More

  • Tissue and Hygiene in Costa Rica

    ... price increases, contributing to growth. Costa Rica is known for its higher adoption of products that are typically more expensive compared to other Central American countries, with categories such as adult incontinence having a higher ... Read More

  • Tissue and Hygiene in Canada

    ... the rapid expansion in 2023, the sector still benefited from a steady recovery. Away-from-home tissue outperformed expectations, recovering to pre-COVID-19 pandemic levels, with Canada seeing a stronger volume rebound compared to the United State... Euromonitor ... Read More

  • Away-From-Home Tissue and Hygiene in Argentina

    ... correlation between overall economic activity and the demand for AFH tissue products. These products are primarily distributed through four key channels: business/industry, HORECA (hotels, restaurants, and coffee shops), healthcare (hospitals), and the public s... Euromonitor ... Read More

  • Wipes in Canada

    ... offer, and their alignment with broader wellness trends. However, baby wipes, the largest category within wipes, experienced a 2% decline in value sales. This was due to shifting consumer preferences, concerns over their non-flushability, market ... Read More

  • Retail Tissue in Canada

    ... showed signs of plateauing as inflationary pressures eased. While all tissue categories performed at a slower pace compared to the previous year, with some experiencing a decline of up to 3%, paper towels and toilet ... Read More

  • Away-From-Home Tissue and Hygiene in the Czech Republic

    ... restaurants, cafés and hotels. AFH toilet paper remained the largest subcategory within away-from-home tissue in volume terms at the end of the review period, recording stable per capita consumption. Euromonitor International's Away-from-Home Tissue and Hygiene ... Read More

  • Away-From-Home Tissue and Hygiene in Denmark

    ... like Essity benefited from the heightened focus on hygiene and personal care in the post-COVID-19 era. There is now a stronger emphasis on wiping, cleaning, handwashing, and tissue products in Denmark. Furthermore, Essity observed a ... Read More

  • Wipes in Denmark

    ... of modern households. Euromonitor International's Wipes in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you ... Read More

  • Retail Tissue in Bolivia

    ... prices due to higher raw material costs for imports, that stems from a shortage of dollars in the economy. The high costs of financial intermediation charged by banks for payments abroad exacerbated the issue. Volume ... Read More

  • Wipes in Bolivia

    ... abroad, which pushed up retail prices. Baby wipes is the largest category and most dynamic wipes category in Bolivia. Baby wipes sales rose dramatically in the post-pandemic era, as wet wipes were used in more ... Read More

  • Wipes in Romania

    ... significantly drove this strong performance. Euromonitor International's Wipes in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, ... Read More

  • Away-From-Home Tissue and Hygiene in Romania

    ... tourists visiting Romania in the first nine months of 2024, compared to the same period the previous year. In addition, there was a notable uptick in social activities, such as dining out. This increased activity ... Read More

  • Wipes in Costa Rica

    ... were able to lower their product prices, making them more accessible to consumers. As a result, consumers were able to purchase more at lower prices, which contributed to an increase in volume sales over the ... Read More

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