Fragrances Market Research Reports & Industry Analysis

MarketResearch.com creates reports on the trends of the fragrances and scents sold globally. The global fragrance industry exceeded $32,623,900 Million in 2013. This accounted for the sale of over 1,060,700 million units, globally. The fragrance market is defined as female, male and unisex fragrances. The existing fragrance market is driven by consumer’s desire for products which are innovative and exotic in the marketplace. Celebrities, designers and individuals of notoriety craft fragrances and perfumes that they sell and market to consumers. This creates a need for brand and packing specialization geared to attract consumers. Through the use of MarketResearch.com reports clients can understand financial metrics, the competitive outlook, market size and growth of the industry to tailor their future lines to the consumer’s need for more exotic scents.
...Show More ...Show Less


Fragrances Industry Research & Market Reports

  • India Beauty and Personal Care Products Market, By Type (Conventional, Organic); By Product Type (Baby & Child-specific Products, Bath & Shower, Color Cosmetics, Fragrance, Hair Care, Men’s Grooming, Oral Care, Skin Care, Sun Care, Others (including Deodorants, Depilatories)); By Distribution Channel (Hypermarkets & Supermarkets, Specialty Stores, E-commerce, Others); By Region (North India, South India, East India, West India), Trend Analysis, Competitive Landscape & Forecast, 2019–2030

    ... (including Deodorants, Depilatories)); By Distribution Channel (Hypermarkets & Supermarkets, Specialty Stores, E-commerce, Others); By Region (North India, South India, East India, West India), Trend Analysis, Competitive Landscape & Forecast, 2019–2030 India Beauty and Personal Care ... Read More

  • Fragrances in Guatemala

    ... in 2021. However, the high inflation of 2022 and 2023, with retail price hikes resulting from rising costs in raw materials and logistics, undermined growth. Reduced purchasing power among local consumers led to reduced use ... Read More

  • Mass Beauty and Personal Care in Azerbaijan

    ... there was growth. Mass beauty and personal products are continually innovating and are quick to pick up on trends and messaging that often first appears within premium products. As such, though value for money was ... Read More

  • Fragrances in Chile

    ... 2021, when current value sales grew by almost 40% due to the high liquidity in the Chilean market produced by COVID-19 government aid and the easing of pandemic restrictions. However, since 2022, the category has ... Read More

  • Fragrances in Turkey

    ... of scents that reflect their moods and personalities. This shift opens doors for a wider variety of fragrance launches and potentially more frequent purchases. Additionally, fragrances remain popular gift items, especially during holidays like Mother's ... Read More

  • Mass Beauty and Personal Care in Guatemala

    ... Though price hikes in 2023 were not quite as steep as in 2022, consumers became more conservative with their spending, benefiting sales in mass products to the detriment of growth for premium counterparts. Euromonitor International's ... Read More

  • Fragrances in Azerbaijan

    ... from the war in Ukraine were resolved and shelves were stocked again. Women’s fragrances continued to account for most value sales and also registered higher volume growth, both for premium and mass. Also, regarding women’s ... Read More

  • Fragrances in Israel

    ... and promotions available on fragrances. With the cost of living rising, consumers have been forced to focus their reduced spending power on essential items and have looked to trade down to less expensive options across ... Read More

  • Mass Beauty and Personal Care in Turkey

    ... Mass Beauty and Personal Care in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to ... Read More

  • Mass Beauty and Personal Care in Israel

    ... the challenging economic conditions prevailing in the country. In the face of many lay-offs and high levels of economic uncertainty, consumers became increasingly budget conscious, focusing their reduced spending power primarily on essentials and trading ... Read More

  • Fragrances in Taiwan

    ... packaging costs and higher energy and raw material prices drove up the retail price in 2023, leading to high retail value growth. Despite this, retail volume was positive in all areas, driven by premium women's ... Read More

  • Fragrances in Bosnia and Herzegovina

    ... declined in 2022 and 2023 as consumers were confronted with rising costs of living. Whilst demand for mass fragrances has dropped in 2023, volume sales of premium fragrances enjoyed a noticeable improvement, lifting the entire ... Read More

  • Mass Beauty and Personal Care in Greece

    ... local consumers selected shopping destinations based on offers and discounts on specific products at the time and were keen to cut down on any non-essential purchases. This was demonstrated in two key categories of mass ... Read More

  • Mass Beauty and Personal Care in Croatia

    ... forced many Croatian consumers to look for cheaper alternatives and trade down when purchasing beauty and personal care products. High inflation meant that average unit prices increased strongly across beauty and personal care in 2023 ... Read More

  • Mass Beauty and Personal Care in Dominican Republic

    ... inflationary conditions in the Dominican Republic. Many of these consumers were unwilling to forgo beauty and personal care items, which are used on a daily basis. Nevertheless, there was a tendency to buy more affordable ... Read More

  • Fragrances in Dominican Republic

    ... the pandemic and the subsequent inflationary period putting a squeeze on purchasing power, this trend has reversed. Consumers in 2023 showed greater interest in mass fragrances, as they sought to reign in expenditure. Euromonitor International's ... Read More

  • Fragrances in Peru

    ... category normalised after the pandemic era slump. While mass fragrances also managed to achieve positive value and volume sales, growth was much lower in comparison. Euromonitor International's Fragrances in Peru report offers a comprehensive guide ... Read More

  • Fragrances in Greece

    ... However, premium fragrances has seen growth subsequently and is currently positioned and perceived as a means of escapism. Euromonitor International's Fragrances in Greece report offers a comprehensive guide to the size and shape of the ... Read More

  • Fragrances in Sweden

    ... out from the crowd. Furthermore, premium brands consistently fuel excitement with a steady stream of new launches, keeping the fragrance journey fresh and captivating. The element of status also plays a role. Owning a premium ... Read More

  • Fragrances in Switzerland

    ... retail selling price increases. Companies and retailers justified price increases by the rising cost of raw materials and packaging prices and supply chain issues. At constant 2023 prices, retail value sales rose only marginally at ... Read More

  • Beauty and Personal Care in Peru

    ... was showing overall flat growth due to the price-sensitivity of consumers in the current landscape. Added to which, although Peru has a number of strong local brands, many products continue to be imported, making the ... Read More

  • Mass Beauty and Personal Care in Thailand

    ... careful in choosing skin care products in line with health and wellness trends, leading to greater market fragmentation. Within mass skin care, Thais tend to show relatively high brand loyalty as they regard the products ... Read More

  • Fragrances in Croatia

    ... 2020 during the early stages of the COVID-19 pandemic, followed by a strong rebound in 2021, mass fragrances has been outperforming premium fragrances. 2023 saw rising demand for mass fragrances, while demand for premium fragrances ... Read More

  • Mass Beauty and Personal Care in Switzerland

    ... current value growth at the end of the review period. However, it should be noted that rising prices of raw materials and logistics costs exerted upward pressure on unit prices. Nonetheless, even with inflation taken ... Read More

  • Fragrances in Thailand

    ... to push demand for fragrances in both premium and mass segments, while growth was further bolstered by the rise in international tourists. Euromonitor International's Fragrances in Thailand report offers a comprehensive guide to the size ... Read More

Research Assistance

Live help

Join Alert Me Now!

Sign Up

Find out more on our blog
Cookie Settings