Cosmetics Market Research Reports & Industry Analysis

The cosmetics companies manufacture personal care products using natural, herbal and chemical materials purchased from suppliers. These raw materials are tested in plants and laboratories to develop formulas for substances that enhance personal beauty. These formulas, generally patented, are used in the mass production of cosmetics products.

Most cosmetics companies rely on a multi­level distribution strategy, which includes placing products with department stores, specialty retailers, pharmacies, salons, spas, freestanding stores, travel retail outlets, websites and mobile applications. However, some companies, like Avon Products, Inc. (AVP) and Mary Kay, use a door­-to­-door selling method to directly reach customers.

The cosmetic industry is regulated by the Food and Drug Administration. Cosmetic products can enhance, reduce and hide blemishes as well. Some cosmetics are false eyelashes, eye shadow, concealer, nail polish, eye liner, mascara, lipstick and moisturizers.

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Cosmetics Industry Research & Market Reports

  • Beauty and Personal Care in Algeria

    ... on the previous year. This was mainly due to stubbornly high inflation fuelled by the global recovery from COVID-19, the fallout of Russia’s invasion of Ukraine and the weakness of the dinar. Most categories recorded ... Read More

  • Beauty and Personal Care in Vietnam

    ... generally maintain conservative monthly budgets and prioritise basic functional products but are still willing to spend extra money for good-quality items within beauty and personal care, and in 2023 many were able to increase their ... Read More

  • Beauty and Personal Care in Kuwait

    ... and economic expansion, opportunities abound for both local and international players. Kuwaiti consumers wield significant spending power, bolstered by a high GDP per capita and government initiatives to enhance national employment. Adaptation to regional preferences ... Read More

  • Colour Cosmetics in Slovakia

    ... turning towards colour cosmetics to indulge and treat themselves, resulting in positive retail volume growth for the first year since the pandemic. Slovak consumers have returned to physical stores to get advice and test colour ... Read More

  • Premium Beauty and Personal Care in Vietnam

    ... Vietnamese consumers are now earmarking a greater proportion of their budgets for beauty and personal care purchases, with many demonstrating a particular penchant for premium-positioned variants in skin care, colour cosmetics and fragrances. As well ... Read More

  • Colour Cosmetics in the Czech Republic

    ... year. Value growth was driven by the inflationary context, while the increase in volume sales was much more limited due to increasing prices and the fact that consumers left stores with fewer items in their ... Read More

  • Colour Cosmetics in Portugal

    ... generation Z are among the biggest consumers of colour cosmetics, driven by a strong interest in the products that is partly influenced by , the rising use of Instagram, TikTok and beauty influencers. These younger ... Read More

  • Colour Cosmetics in the Philippines

    ... return of Filipinos to their physical offices and more frequent socialising with family and friends. This had an especially positive impact on colour cosmetics as consumers paid greater attention to their appearance. Euromonitor International's Colour ... Read More

  • Colour Cosmetics in Hungary

    ... make-up. Social media influencers, ‘skinfluencers’ and celebrities highlighted the importance of embracing imperfections and emphasising inner beauty. As such, the trend towards minimal make-up with a focus on skin care continued to gain momentum in ... Read More

  • Premium Beauty and Personal Care in Portugal

    ... conflict in Ukraine and eroded disposable incomes, premium beauty and personal care products registered retail volume and value growth in 2023. This was consistent with a return to pre-pandemic behaviours, with some local consumers trading ... Read More

  • Colour Cosmetics in Algeria

    ... demand that resulted from the easing of the pandemic and the removal of associated restrictions towards the end of the review period. However, the downturn also reflected more cautious attitudes to discretionary spending among Algerians ... Read More

  • Colour Cosmetics in Vietnam

    ... boosted the growth and expansion of colour cosmetics even in the country’s’ rural areas. Local consumers are becoming better educated regarding the use of make-up through tutorials they watch on social media platforms, as well ... Read More

  • Premium Beauty and Personal Care in the Netherlands

    ... the opening hours of beauty and personal care retailers since the outbreak of the virus in 2020. During the pandemic, retailers selling many premium products, such as perfumeries and high-end department stores like De Bijenkorf, ... Read More

  • Colour Cosmetics in the Netherlands

    ... with fragrances, colour cosmetics are perceived as affordable luxury and premium products; bought as a way to treat oneself or improve one’s appearance. So, despite the negative impact on household budgets of the cost-of-living crisis, ... Read More

  • Beauty and Personal Care in the Czech Republic

    ... a decline in household consumption amidst deteriorating consumer sentiment and a high level of uncertainty. Steep rises in energy and commodity prices have triggered a cost of living crisis and put Czech consumers into saving ... Read More

  • Mass Beauty and Personal Care in the Czech Republic

    ... with some blurring the lines between the mass and premium segments. This was particularly visible in hair care, skin care and colour cosmetics. For example, mass skin care now contains premium ingredients such as peptides, ... Read More

  • Mass Beauty and Personal Care in Vietnam

    ... through accessible pricing and a diverse product range. During the year, many local consumers placed emphasis on basic features and adopted a conservative approach in selecting beauty and personal care products. Their priorities reflected a ... Read More

  • Premium Beauty and Personal Care in China

    ... the 2021 level. After premium skin care, premium colour cosmetics is the largest category within premium beauty and personal care. Although in recent years premium colour cosmetics faced severe challenges from the mass segment in ... Read More

  • Color Cosmetics Market, By Product Type (Nail care, Lip Care, Eye Make-up, Face Make-up, and Others), By Distribution Channel (Supermarkets/ Hypermarkets, Specialty stores, Convenience stores, Online, and Others), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)

    ... Asia Pacific, Middle East & Africa) The global color cosmetics market has been witnessing steady growth in the recent years. Rising fashion consciousness along with increasing disposable incomes in emerging countries has boosted makeup adoption ... Read More

  • Colour Cosmetics in China

    ... 2021. With the end of the zero-COVID policy, people’s lives entered a new normal, leading to a resurgence in consumption scenarios and stimulating consumer demand for colour cosmetics. However, due to the stagnation in macroeconomic ... Read More

  • Mass Beauty and Personal Care in China

    ... reach the 2021 level. The largest category in the mass segment remained mass skin care. For years, the mass skin care category was affected by the premiumisation trend, with its growth rates significantly lower than ... Read More

  • Global Men’s Health and Wellness Market: Analysis By Type (Beauty and Personal Care, Physical Activity, Health and Wellness Food, Wellness Tourism and Others), By Distribution Channel (Online and Offline), By Region Size & Forecast with Impact Analysis of COVID-19 and Forecast up to 2029

    ... Impact Analysis of COVID-19 and Forecast up to 2029 Men's health and wellness includes a broad and holistic approach to men's physical, mental and social well-being. Men are prioritizing wellness across multiple dimensions. From fitness ... Read More

  • Beauty and Personal Care in Singapore

    ... over the past few years. This downturn can be attributed to evolving consumer preferences and behaviours regarding hair removal methods in Singaporean society. By contrast, several categories experienced substantial growth, with some even achieving double-digit ... Read More

  • Colour Cosmetics in Singapore

    ... Notably, lip products emerged as the frontrunner in terms of growth, which had a lot of ground to reclaim after the pandemic decline, and it overtook facial make-up, which held the top growth position in ... Read More

  • Europe Beauty Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

    ... to reach USD 154.20 billion by 2029, growing at a CAGR of 3.21% during the forecast period (2024-2029). Key Highlights Increased health awareness among consumers boosts the demand for natural personal care products. With the ... Read More

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