Cosmetics Market Research Reports & Industry Analysis

The cosmetics companies manufacture personal care products using natural, herbal and chemical materials purchased from suppliers. These raw materials are tested in plants and laboratories to develop formulas for substances that enhance personal beauty. These formulas, generally patented, are used in the mass production of cosmetics products.

Most cosmetics companies rely on a multi­level distribution strategy, which includes placing products with department stores, specialty retailers, pharmacies, salons, spas, freestanding stores, travel retail outlets, websites and mobile applications. However, some companies, like Avon Products, Inc. (AVP) and Mary Kay, use a door­-to­-door selling method to directly reach customers.

The cosmetic industry is regulated by the Food and Drug Administration. Cosmetic products can enhance, reduce and hide blemishes as well. Some cosmetics are false eyelashes, eye shadow, concealer, nail polish, eye liner, mascara, lipstick and moisturizers.

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Cosmetics Industry Research & Market Reports

  • Premium Beauty and Personal Care in Switzerland

    ... growth drivers towards the end of the review period as Swiss society returned to normality following the Coronavirus (COVID-19) crisis. As the threat of the virus ebbed and related restrictions were eased and lifted, consumers ... Read More

  • Oman Beauty and Personal Care

    ... is witnessing growth, buoyed by Oman's projected status as the fastest-growing economy in the region. While the consumer base may be smaller than in KSA and UAE, the increasing economic prosperity is fostering demand for ... Read More

  • Personal Care (Consumer Services, Nail, Beauty and Hair Salons and Spas), Laundry, Dry Cleaning and Funeral (U.S.): Analytics, Extensive Financial Benchmarks, Metrics and Revenue Forecasts to 2030, NAIC 812000

    ... and Hair Salons and Spas), Laundry, Dry Cleaning and Funeral Industry (U.S.): Analytics, Extensive Financial Metrics, Benchmarks Against Averages and Top Companies Within Its Industry, and Revenue Forecasts to 2030, NAIC 812000 Vital industry-specific data ... Read More

  • Barber Shops, Hair and Beauty Salons and Spas, Nail Salons, Diet Centers and Other Personal Care and Consumer Services (U.S.): Analytics, Extensive Financial Benchmarks, Metrics and Revenue Forecasts to 2030, NAIC 812100

    ... and Beauty Salons and Spas, Nail Salons, Diet Centers and Other Personal Care and Consumer Services Industry (U.S.): Analytics, Extensive Financial Metrics, Benchmarks Against Averages and Top Companies Within Its Industry, and Revenue Forecasts to ... Read More

  • Cosmetics; Soaps, Detergents & Cleansers; and Personal Care and Consumer Products, Perfumes & Colognes Manufacturing (U.S.): Analytics, Extensive Financial Benchmarks, Metrics and Revenue Forecasts to 2030, NAIC 325600

    ... Care and Consumer Products, Perfumes & Colognes Manufacturing Industry (U.S.): Analytics, Extensive Financial Metrics, Benchmarks Against Averages and Top Companies Within Its Industry, and Revenue Forecasts to 2030, NAIC 325600 Vital industry-specific data including metrics, ... Read More

  • Colour Cosmetics in Bolivia

    ... such as Hipermaxi and supermarkets, boosted volume growth, with grocery outlets giving more dedicated display space to colour cosmetics. The pharmacy chains such as Farmacorp and Chavez also performed strongly. Players use different selling tactics ... Read More

  • Premium Beauty and Personal Care in Bolivia

    ... to increased prices particularly for imported brand. This also led to a degree of trading down, with consumers shifting to mass offerings. As such, mass beauty and personal care registered higher value growth. Euromonitor International's ... Read More

  • Personal Care Products; Consumer Products; Cosmetics and Makeup; Fragrances and Perfumes; and Hair Care Products Manufacturing (U.S.): Analytics, Extensive Financial Benchmarks, Metrics and Revenue Forecasts to 2030, NAIC 325620

    ... and Makeup; Fragrances and Perfumes; and Hair Care Products Manufacturing Industry (U.S.): Analytics, Extensive Financial Metrics, Benchmarks Against Averages and Top Companies Within Its Industry, and Revenue Forecasts to 2030, NAIC 325620 Vital industry-specific data ... Read More

  • Mass Beauty and Personal Care in Bolivia

    ... foreign cash reserves, there was a degree of trading down behaviour from premium to mass. Mass players also tried to minimise price rises as much as possible. That being said, prices did rise, and this ... Read More

  • Mass Beauty and Personal Care in the Philippines

    ... of the population, many of whom did not have the resources to purchase premium alternatives. The category also saw buoyant growth in current value terms, continuing the trend of the previous year. This was due ... Read More

  • Mass Beauty and Personal Care in Portugal

    ... basic categories, with already high penetration levels, such as body wash/shower gel or toothpaste, benefited from Portuguese consumers opting for bigger pack sizes that offered a lower cost per volume. In categories such as body ... Read More

  • Colour Cosmetics in Norway

    ... 2023. This positive performance extends to volume sales as well. Euromonitor International's Colour Cosmetics in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides ... Read More

  • Mass Beauty and Personal Care in the Netherlands

    ... in average unit price amid inflationary pressure. However, once again, mass bath and shower recorded a decline in retail current value sales in 2023. The category saw lower sales for products like liquid soap and ... Read More

  • Beauty and Personal Care in Panama

    ... high dependence on imports put upward pressure on prices due to the impact of rising manufacturing and logistics costs on the global market. Inflationary pressures in general pushed some consumers to revert to basic necessities ... Read More

  • Premium Beauty and Personal Care in the Philippines

    ... to the return of consumers to their physical workplaces and an increase in social engagements, following the restrictions brought about by the pandemic, which benefited sales of premium colour cosmetics, deodorants and fragrances in particular. ... Read More

  • Premium Beauty and Personal Care in Norway

    ... Consumers increasingly seek products formulated with natural, organic, and vegan ingredients. This clean beauty movement is coupled with a preference for minimalism, with a focus on products containing a limited number of key ingredients like ... Read More

  • Premium Beauty and Personal Care in the Czech Republic

    ... unit prices were key to growth during the year, driven by the high rate of inflation. Furthermore, volume sales also increased, albeit at a much slower pace than retail value. The main drivers behind the ... Read More

  • Beauty and Personal Care in Iraq

    ... This supports informality in the market despite the shift among importers towards formal operations. This formality empowers bigger players with the resources and legal structures to succeed in the formal sphere, raising hopes that issues ... Read More

  • Beauty and Personal Care in Algeria

    ... on the previous year. This was mainly due to stubbornly high inflation fuelled by the global recovery from COVID-19, the fallout of Russia’s invasion of Ukraine and the weakness of the dinar. Most categories recorded ... Read More

  • Beauty and Personal Care in Vietnam

    ... generally maintain conservative monthly budgets and prioritise basic functional products but are still willing to spend extra money for good-quality items within beauty and personal care, and in 2023 many were able to increase their ... Read More

  • Beauty and Personal Care in Kuwait

    ... and economic expansion, opportunities abound for both local and international players. Kuwaiti consumers wield significant spending power, bolstered by a high GDP per capita and government initiatives to enhance national employment. Adaptation to regional preferences ... Read More

  • Colour Cosmetics in Slovakia

    ... turning towards colour cosmetics to indulge and treat themselves, resulting in positive retail volume growth for the first year since the pandemic. Slovak consumers have returned to physical stores to get advice and test colour ... Read More

  • Premium Beauty and Personal Care in Vietnam

    ... Vietnamese consumers are now earmarking a greater proportion of their budgets for beauty and personal care purchases, with many demonstrating a particular penchant for premium-positioned variants in skin care, colour cosmetics and fragrances. As well ... Read More

  • Colour Cosmetics in the Czech Republic

    ... year. Value growth was driven by the inflationary context, while the increase in volume sales was much more limited due to increasing prices and the fact that consumers left stores with fewer items in their ... Read More

  • Colour Cosmetics in Portugal

    ... generation Z are among the biggest consumers of colour cosmetics, driven by a strong interest in the products that is partly influenced by , the rising use of Instagram, TikTok and beauty influencers. These younger ... Read More

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