Baby Products Market Research Reports & Industry Analysis
Baby care supplies are also sold through the pop-prestige channel (The Body Shop, Sephora), which takes prestige-priced HBC brands to the masses. This occurs via open-sell formats in which these brands are stocked on the open shelves, and made accessible to the average shopper.
Baby care supplies also have sell-through in convenience stores, newsstands, spas and salons with retail counters. A growing share of sales is made through direct-sales operations. These operations are driven by Internet websites with e-tail functions, and television infomercials and home shopping networks. “Direct” sells also encompass mobile advertising and print media such as mail-order catalogs, print ads, and direct-mailed coupon books.
“Babies” are defined as kids ranging from newborns to age one. Classing baby care supplies according to age-suitability is often difficult. Many of these baby products such as shampoos, toys, and pacifiers are often used by toddlers or even preschoolers. Due to this it is virtually impossible to exclude sales for these uses.
Baby Products Industry Research & Market Reports
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Baby and Child-Specific Products in the Czech Republic
... which has gradually led to an increase in demand for baby and child-specific products. Plant-based and scientifically backed-up claims drove developments in the Czech Republic at the end of the review period. The continued interest ... Read More
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Baby and Child-Specific Products in the Netherlands
... the main reasons for the declines in retail volume sales of baby and child-specific hair care, skin care and toiletries in 2023. Because of the increase in average unit prices, these categories still recorded retail ... Read More
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Durable Baby Goods Stores in the US - Industry Market Research Report
... strollers, cribs and other related items. Durable baby goods retailers have faced significant volatility over recent years. When consumers feel optimistic about the future of the economy, they are more likely to plan for a ... Read More
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Baby and Child-Specific Products in Slovakia
... products as essential products for their offspring. In 2023, baby and child-specific sun care and skin care registered the highest current value growth, while hair care and toiletries were somewhat challenged by cheaper alternatives or ... Read More
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Baby and Child-Specific Products in China
... resilience can be attributed to its comparatively lower penetration when compared with essential items such as baby milk formula and nappies/diapers/pants. These core necessities experience a more direct correlation with decline in the infant population. ... Read More
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Baby and Child-Specific Products in Singapore
... of the reasons for this is that there have been an increasing number of brands marketing their products as suitable for babies and addressing parental concerns about the quality of products. For instance, brands such ... Read More
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Baby and Child-Specific Products in Ireland
... for children during economic uncertainty, happy to allocate budgets to baby and child-specific products, wanting the best for their children. Skin care and sun care were strong performers, with a continued focus on hygiene boosting ... Read More
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Baby and Child-Specific Products in Bulgaria
... skin care products in Bulgaria. Overall, this was the best performing children’s category in retail volume and current value terms. In urban areas, the deterioration in air and water quality brought about by pollution is ... Read More
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Baby and Child-Specific Products in Japan
... care saw the strongest increases, with baby and child-specific sun care seeing exceptional double-digit growth, although from a low base. In Japan, there was a turning point in how people faced and regarded COVID-19. In ... Read More
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Baby and Child-Specific Products in Finland
... 2020, birth rates steadily declined to reach their lowest levels in recorded history by 2023. This demographic shift significantly impacted the demand for baby and child-specific products, with several product areas experiencing a downturn in ... Read More
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Nappies/Diapers/Pants in Mexico
... the country witnessed 1,891,388 births in 2022, marking a 1.1% decrease from the previous year. This trend persisted into 2023, with the birth rate dropping from 14.88 per 1,000 people to 14.70, according to Euromonitor’s ... Read More
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2024 Global Forecast for Baby Cribs And Cots (2025-2030 Outlook)-High Tech & Emerging Markets Report
... product or service category is within the NAICS Plastics and Rubber Mfg. industry. The product or service category is within the NAICS Plastics and Rubber Mfg. industry. The global market is expected to increase from ... Read More
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Nappies/Diapers/Pants in Slovakia
... last longer and made fewer purchases to economise. However, in line with rising price points, current value growth stayed in the high single-digits. Value sales also benefited from wealthier consumers increasing demand for eco-friendly and ... Read More
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2024 Global: Baby Cribs And Cots - Innovative Markets Forecast (2030) report
... the period 2019 through 2030. Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2019 to 2030 ... Read More
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2024 Global Forecast for Baby Car Seat Market (2025-2030 Outlook)-High Tech & Emerging Markets Report
... product or service category is within the NAICS Plastics and Rubber Mfg. industry. The product or service category is within the NAICS Plastics and Rubber Mfg. industry. The global market is expected to increase from ... Read More
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2024 Global: Baby Carrier - Innovative Markets Forecast (2030) report
... 2030. Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2019 to 2030 using regression analysis in ... Read More
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Nappies/Diapers/Pants in Portugal
... throughout 2022 and 2023, driving sales in the category. Many consumers put a halt on trying to conceive due to COVID-19. With the threat of the pandemic reducing, birth rates increased in 2023. In addition, ... Read More
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2024 Global Forecast for Baby Carrier (2025-2030 Outlook)-High Tech & Emerging Markets Report
... service category is within the NAICS Plastics and Rubber Mfg. industry. The product or service category is within the NAICS Plastics and Rubber Mfg. industry. The global market is expected to increase from USD xx ... Read More
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Nappies/Diapers/Pants in Taiwan
... volumes remained flat during the year, disposable pants saw a dynamic performance, supported by an increase in consumer mobility, as the country emerged from the COVID-19 pandemic. Multiple key players, including Pampers (Procter & Gamble ... Read More
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Nappies/Diapers/Pants in Thailand
... with more women focusing on their career ahead of starting a family while other issues such as an increased focus on family planning and economic concerns are also weighing on the birth rate. With fewer ... Read More
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Nappies/Diapers/Pants in Malaysia
... for active babies and small children. Notably, the pull-up style is popular, as the pants-style design is encouraging for infants during potty training. Whilst disposable pants come at higher price points than traditional nappies, we ... Read More
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Nappies/Diapers/Pants in Romania
... for their money, leading to a heightened interest in promotions and special offers within the category. Larger pack formats gained traction as consumers explored avenues such as Internet retailing, where such formats are more prevalent, ... Read More
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Nappies/Diapers/Pants in Chile
... ongoing dynamics of the country's birth rate. The pandemic significantly influenced demand for nappies/diapers in 2022, although it did not surpass 2019 levels. However, in 2023, there was a renewed decline, clearly evidenced by the ... Read More
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Nappies/Diapers/Pants in the Netherlands
... born and standard, in volume terms. However, this was only a temporary increase, as a result of more people staying at home during the pandemic, with many deciding to expand their family. Euromonitor International's Nappies/Diapers/Pants ... Read More
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Nappies/Diapers/Pants in Egypt
... by a sharp downturn in junior diapers and disposable pants. Currency devaluation, increased costs of imported raw materials, and rising inflation rates collectively contributed to an increase in the average unit price of nappies/diapers/pants in ... Read More
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