Baby Products Market Research Reports & Industry Analysis
Baby care supplies are also sold through the pop-prestige channel (The Body Shop, Sephora), which takes prestige-priced HBC brands to the masses. This occurs via open-sell formats in which these brands are stocked on the open shelves, and made accessible to the average shopper.
Baby care supplies also have sell-through in convenience stores, newsstands, spas and salons with retail counters. A growing share of sales is made through direct-sales operations. These operations are driven by Internet websites with e-tail functions, and television infomercials and home shopping networks. “Direct” sells also encompass mobile advertising and print media such as mail-order catalogs, print ads, and direct-mailed coupon books.
“Babies” are defined as kids ranging from newborns to age one. Classing baby care supplies according to age-suitability is often difficult. Many of these baby products such as shampoos, toys, and pacifiers are often used by toddlers or even preschoolers. Due to this it is virtually impossible to exclude sales for these uses.
Baby Products Industry Research & Market Reports
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Baby and Child-Specific Products in Singapore
... of the reasons for this is that there have been an increasing number of brands marketing their products as suitable for babies and addressing parental concerns about the quality of products. For instance, brands such ... Read More
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Baby and Child-Specific Products in Ireland
... for children during economic uncertainty, happy to allocate budgets to baby and child-specific products, wanting the best for their children. Skin care and sun care were strong performers, with a continued focus on hygiene boosting ... Read More
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Baby and Child-Specific Products in Bulgaria
... skin care products in Bulgaria. Overall, this was the best performing children’s category in retail volume and current value terms. In urban areas, the deterioration in air and water quality brought about by pollution is ... Read More
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Baby and Child-Specific Products in Japan
... care saw the strongest increases, with baby and child-specific sun care seeing exceptional double-digit growth, although from a low base. In Japan, there was a turning point in how people faced and regarded COVID-19. In ... Read More
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Baby and Child-Specific Products in Finland
... 2020, birth rates steadily declined to reach their lowest levels in recorded history by 2023. This demographic shift significantly impacted the demand for baby and child-specific products, with several product areas experiencing a downturn in ... Read More
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Nappies/Diapers/Pants in Mexico
... the country witnessed 1,891,388 births in 2022, marking a 1.1% decrease from the previous year. This trend persisted into 2023, with the birth rate dropping from 14.88 per 1,000 people to 14.70, according to Euromonitor’s ... Read More
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2024 Global Forecast for Baby Cribs And Cots (2025-2030 Outlook)-High Tech & Emerging Markets Report
... product or service category is within the NAICS Plastics and Rubber Mfg. industry. The product or service category is within the NAICS Plastics and Rubber Mfg. industry. The global market is expected to increase from ... Read More
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Nappies/Diapers/Pants in Slovakia
... last longer and made fewer purchases to economise. However, in line with rising price points, current value growth stayed in the high single-digits. Value sales also benefited from wealthier consumers increasing demand for eco-friendly and ... Read More
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2024 Global: Baby Cribs And Cots - Innovative Markets Forecast (2030) report
... the period 2019 through 2030. Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2019 to 2030 ... Read More
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2024 Global Forecast for Baby Car Seat Market (2025-2030 Outlook)-High Tech & Emerging Markets Report
... product or service category is within the NAICS Plastics and Rubber Mfg. industry. The product or service category is within the NAICS Plastics and Rubber Mfg. industry. The global market is expected to increase from ... Read More
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2024 Global: Baby Carrier - Innovative Markets Forecast (2030) report
... 2030. Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2019 to 2030 using regression analysis in ... Read More
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Nappies/Diapers/Pants in Portugal
... throughout 2022 and 2023, driving sales in the category. Many consumers put a halt on trying to conceive due to COVID-19. With the threat of the pandemic reducing, birth rates increased in 2023. In addition, ... Read More
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2024 Global Forecast for Baby Carrier (2025-2030 Outlook)-High Tech & Emerging Markets Report
... service category is within the NAICS Plastics and Rubber Mfg. industry. The product or service category is within the NAICS Plastics and Rubber Mfg. industry. The global market is expected to increase from USD xx ... Read More
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Nappies/Diapers/Pants in Taiwan
... volumes remained flat during the year, disposable pants saw a dynamic performance, supported by an increase in consumer mobility, as the country emerged from the COVID-19 pandemic. Multiple key players, including Pampers (Procter & Gamble ... Read More
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Nappies/Diapers/Pants in Thailand
... with more women focusing on their career ahead of starting a family while other issues such as an increased focus on family planning and economic concerns are also weighing on the birth rate. With fewer ... Read More
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Nappies/Diapers/Pants in Malaysia
... for active babies and small children. Notably, the pull-up style is popular, as the pants-style design is encouraging for infants during potty training. Whilst disposable pants come at higher price points than traditional nappies, we ... Read More
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Nappies/Diapers/Pants in Romania
... for their money, leading to a heightened interest in promotions and special offers within the category. Larger pack formats gained traction as consumers explored avenues such as Internet retailing, where such formats are more prevalent, ... Read More
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Nappies/Diapers/Pants in Chile
... ongoing dynamics of the country's birth rate. The pandemic significantly influenced demand for nappies/diapers in 2022, although it did not surpass 2019 levels. However, in 2023, there was a renewed decline, clearly evidenced by the ... Read More
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Nappies/Diapers/Pants in the Netherlands
... born and standard, in volume terms. However, this was only a temporary increase, as a result of more people staying at home during the pandemic, with many deciding to expand their family. Euromonitor International's Nappies/Diapers/Pants ... Read More
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Nappies/Diapers/Pants in Egypt
... by a sharp downturn in junior diapers and disposable pants. Currency devaluation, increased costs of imported raw materials, and rising inflation rates collectively contributed to an increase in the average unit price of nappies/diapers/pants in ... Read More
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Nappies/Diapers/Pants in Denmark
... 2023. All types of nappies/diapers registered decreases in retail volume sales, leading to an overall drop, despite growth for disposable pants. Many households continued to choose preferred brands, but this loyalty was tested as the ... Read More
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Nappies/Diapers/Pants in France
... falling birth rate, and a continued pattern that began in 2020 with only a small reprieve in 2022. Demographic influences can be seen in sales by age groups, with volume shares shifting to products geared ... Read More
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Nappies/Diapers/Pants in Bulgaria
... very low numbers of babies being born Bulgaria remains at the forefront of the national conversation about negative socioeconomic and demographic trends which have made Bulgaria’s population one of the fastest shrinking in the world. ... Read More
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The 2025-2030 World Outlook for Baby Products
... earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a ... Read More
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The 2025-2030 World Outlook for Baby Apparels
... earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a ... Read More
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