Baby Products Market Research Reports & Industry Analysis
Baby care supplies are also sold through the pop-prestige channel (The Body Shop, Sephora), which takes prestige-priced HBC brands to the masses. This occurs via open-sell formats in which these brands are stocked on the open shelves, and made accessible to the average shopper.
Baby care supplies also have sell-through in convenience stores, newsstands, spas and salons with retail counters. A growing share of sales is made through direct-sales operations. These operations are driven by Internet websites with e-tail functions, and television infomercials and home shopping networks. “Direct” sells also encompass mobile advertising and print media such as mail-order catalogs, print ads, and direct-mailed coupon books.
“Babies” are defined as kids ranging from newborns to age one. Classing baby care supplies according to age-suitability is often difficult. Many of these baby products such as shampoos, toys, and pacifiers are often used by toddlers or even preschoolers. Due to this it is virtually impossible to exclude sales for these uses.
Baby Products Industry Research & Market Reports
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Nappies/Diapers/Pants in Portugal
... in birth rates, alongside an ageing population, is contributing to reduced demand for baby care products. Despite stagnant volume sales, the category registered positive growth in current value terms, primarily driven by price increases. Amid ... Read More
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Nappies/Diapers/Pants in Slovakia
... leading brands contributed to the market's sluggish performance. However, rising consumer interest in premium-quality products, particularly those made from natural ingredients and free from harsh chemicals, provided some support to value sal... Euromonitor International's Nappies/Diapers/Pants ... Read More
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Children's & Infants' Clothing Stores - 2025 US Industry Market Research Report with Updated Tariff & Recession Risk Analysis and Forecasts
... 2016-2029. This Kentley Insights report includes historical and forecasted market size, ecommerce, product lines, inventory turns, gross margin, profitability, financial ratios, BCG matrix, statistics by state, operating expense details, organizational composition, consolidation analysis, employee productivity, ... Read More
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2025 Infants' Footwear Wholesale Global Market Size & Growth Report with Updated Country Recession Risk Forecasts
... and 195 countries. Figures are from 2013 through 2024, with forecasts for 2025 and the next 5 years. The historical data utilizes in-depth survey results from companies with wholesale sales of infants' footwear. The survey ... Read More
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Nappies/Diapers/Pants in Thailand
... sales rising more quickly than overall nappies/diapers/pants. This strong performance was achieved despite a backdrop of falling birth rates. Manufacturers have succeeded with disposable pants by deepening penetration in lower- and middle-income hou... Euromonitor International's ... Read More
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Nappies/Diapers/Pants in Argentina
... falling birth rate in Argentina, was further exacerbated by the economic crisis the country experienced in 2024. In response to decreased purchasing power, consumers extended the average usage period of each nappy or diaper. However, ... Read More
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Nappies/Diapers/Pants in Romania
... by price capping on essential products. Although inflation slowed in 2024, the pursuit of value continued to drive the category as consumer incomes remained under pressure. However, smaller, premium brands, often ecological, started to gain ... Read More
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Nappies/Diapers/Pants in Denmark
... such as discount stores. Euromonitor International's Nappies/Diapers/Pants in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing ... Read More
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Nappies/Diapers/Pants in Egypt
... which has reduced the number of potential consumers. In addition, high inflation and rising living costs have placed significant pressure on household budgets, forcing many consumers to prioritise essential expenses over discretionary purchases. Faced with ... Read More
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Global Baby Car Seat Market 2025-2029
... car seat market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the current market ... Read More
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Nappies/Diapers/Pants in the Netherlands
... temporary uptick in births during the pandemic did not lead to sustained higher demand, keeping volume growth subdued. Inflationary pressures contributed to the rise in unit prices, enabling manufacturers to achieve value growth despite stagnant ... Read More
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Nappies/Diapers/Pants in Malaysia
... prices to capture market share. Local consumers frequently stock up on diapers during sales campaigns when products are cheaper, especially as the convenience of online shopping has increased access to various brands and price ranges. ... Read More
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Nappies/Diapers/Pants in France
... most dynamic. The segment’s rise was partly fuelled by the return to beaches and pools post-pandemic, which boosted demand for disposable pants designed specifically for swimming. Parents regard disposable pants as convenient when travelling or ... Read More
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Nappies/Diapers/Pants in Colombia
... fell by 15.2% compared to the same period in 2023. Many women, particularly those prioritising career development, are postponing or opting out of motherhood. Additionally, economic challenges, rising living costs, and the financial burden of ... Read More
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Nappies/Diapers/Pants in Bulgaria
... product’s requirement for protection and comfort for junior babies who are more active. However, sales declined in volume and value terms, partly because paediatricians are now recommending to parents that babies are potty trained as ... Read More
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Nappies/Diapers/Pants in Hong Kong, China
... downward trend observed in the local market. While nappies/diapers was the largest category overall, disposable pants remained the most dynamic performer in 2024, with value sales rising by double digits during the year, despite Hong ... Read More
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2025 Infants' and Toddlers' Clothing and Accessories Retail Sales Global Market Size & Growth Report with Updated Analysis & Forecasts
... & Middle East), 22 subregions, and 195 countries. Figures are from 2013 through 2024, with forecasts for 2025 and the next 5 years. The historical data utilizes in-depth survey results from companies with retail sales ... Read More
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Children's & Infants' Clothing Stores - 2025 US Industry Market Research Report with Updated Analysis & Forecasts
... 2016-2029. This Kentley Insights report includes historical and forecasted market size, ecommerce, product lines, inventory turns, gross margin, profitability, financial ratios, BCG matrix, statistics by state, operating expense details, organizational composition, consolidation analysis, employee productivity, ... Read More
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2025 Infants' Footwear Wholesale Global Market Size & Growth Report with Updated Analysis & Forecasts
... and 195 countries. Figures are from 2013 through 2024, with forecasts for 2025 and the next 5 years. The historical data utilizes in-depth survey results from companies with wholesale sales of infants' footwear. The survey ... Read More
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Baby Products
... CAGR of 5.9% over the analysis period 2024-2030. Baby Cosmetic & Toiletries, one of the segments analyzed in the report, is expected to record a 6.5% CAGR and reach US$10.3 Billion by the end of ... Read More
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Bed Monitoring Systems and Baby Monitoring Systems
... expected to reach US$2.5 Billion by 2030, growing at a CAGR of 7.5% over the analysis period 2024-2030. Baby Monitoring Systems, one of the segments analyzed in the report, is expected to record a 7.1% ... Read More
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Global Baby Carrier Market 2025-2029
... provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the current market scenario, the latest ... Read More
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Global Online Baby Products Retailing Market 2025-2029
... the online baby products retailing market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding ... Read More
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Online Baby & Infant Apparel Sales in the US - Industry Market Research Report
... share from brick-and-mortar apparel stores as more consumers felt more comfortable shopping online. Additionally, strengthening economic conditions for much of the period, including rising consumer confidence and disposable income, continue to boost demand for industry ... Read More
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2025 Global Forecast for Baby Clothing Market (2026-2031 Outlook)-High Tech Outlook Report
... or service category is within the NAICS Textile and Fabric Finishing Mills industry. The product or service category is within the NAICS Textile and Fabric Finishing Mills industry. The global market is expected to increase ... Read More