On-the-go Breakfast Products Market, By Product Type (Breakfast Cereals, Dairy-based Breakfast Drinks), By Distribution Channel (Hypermarket/Supermarket, Retail Stores, Convenience Stores, Online Selling, Others (Direct Selling)), and By Region (North America, Latin America, Europe, Asia Pacific, Middle East & Africa (MEA)) - Size, Share, Outlook, and Opportunity Analysis, 2022 - 2028
On-the-go breakfast products are food products that do not require cooking and can be consumed directly. On-the-go breakfast products are highly nutritious and convenient as they contain healthy vegetable, fats, fiber, and fruits. These products are easily available in distribution channels such as hypermarket/supermarket, retail stores, convenience stores, and online stores.
Market Dynamics
The global on-the-go breakfast products market has witnessed significant growth in recent past years, owing to the rising demand for convenient food products among consumers. Based on product type, the global on-the-go breakfast products market is bifurcated into breakfast cereals and dairy-based breakfast cereals. Among these segments, the breakfast cereals segment dominated the global on-the-go breakfast products market in 2018, owing to the increasing demand for low-calorie breakfast food products among consumers. This factor is estimated to drive the growth of the global on-the-go breakfast products market during the forecast period.
Moreover, the dairy-based breakfast cereals are expected to propel the market growth of on-the-go breakfast products in the coming years, owing to the consumer preference for healthier and nutritious food around the world as dairy-based breakfast cereals contain a high nutritional value. This factor is estimated to fuel the growth of the global on-the-go breakfast products market during the forecast period.
Moreover, based on the distribution channel, the global on-the-go breakfast products market is segmented into hypermarket/supermarket, retail stores, convenience stores, online selling, and others. Among these segments, hypermarket/supermarket segment dominated the global on-the-go breakfast products market in 2018. According to Brazilian Association of Supermarkets (ABRAS), in 2017, the national index of sales involves about 130 supermarket companies in the country, representing approximately 60% of the total sales of products through the supermarket segment. This is in turn is driving growth of hypermarket/supermarket segment in the global on-the-go breakfast products market.
Furthermore, Europe region dominated the global on-the-go breakfast products market in 2018, owing to the increase in demand for high nutrient food products among consumers from this region. As a result, this scenario is estimated to foster growth of the global on-the-go breakfast products market during the forecast timeframe.
Key features of the study:
This report provides in-depth analysis of the global on-the-go breakfast products market, market size (US$ Billion), and Cumulative Annual Growth Rate (CAGR %) for the forecast period (2022 - 2028), considering 2021 as the base year..
It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market. It provides valuable insights about market drivers, restraints, opportunities, new product launches or approval, on-the-go breakfast products, regional outlook, and competitive strategy adopted by the leading players.
Key companies covered as a part of this study includes Quaker Oats Company, Kellogg Co., General Mills Inc., MOMA, Uncle Toby’s, Bagrry’s India Ltd., Sanitarium, Anchor, Weetabix Ltd., and Nestle S.A.
It profiles leading players in the global on-the-go breakfast products market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, key developments, and future plans.
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions with respect to their future product launch, market expansion, and marketing tactics.
The global on-the-go breakfast products market report caters to various stakeholders in this industry, including investors, product developers, distributors, on-the-go breakfast products companies, research institutes, new entrants, and financial analysts.
Stakeholders would greatly benefit in decision-making through the various strategy matrices used in analyzing the global on-the-go breakfast products market.
Market Taxonomy
Global On-the-go Breakfast Products Market, By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
Global On-the-go Breakfast Products Market, By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Global On-the-go Breakfast Products Market, By Geography:
North America
U.S.
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Canada
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Europe
U.K.
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Germany
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Italy
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
France
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Spain
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Nordic
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Benelux
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Russia
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Poland
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Rest of Europe
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Asia Pacific
China
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
India
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Japan
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
ASEAN
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
South Korea
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Rest of Asia Pacific
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Latin America
Brazil
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Mexico
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Rest of Latin America
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Middle East & Africa
GCC
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
South Africa
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Rest of Middle East & Africa
By Product Type:
Breakfast Cereals
Dairy-based Breakfast Drinks
By Distribution Channel:
Hypermarket/Supermarket
Retail Stores
Convenience Stores
Online Selling
Others (Direct Selling)
Company Profiles
Quaker Oats Company *
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments
Future Plans
Kellogg Co.
General Mills Inc.
MOMA, Uncle Toby’s
Bagrry’s India Ltd.
Sanitarium
Anchor
Weetabix Ltd.
Nestle S.A.
“*” marked represents similar segmentation in other categories in the respective section
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