The global wellness supplements market has seen significant growth over the past decade. Growing health awareness along with increasingly hectic lifestyles has driven the demand for nutritional and herbal supplements that support overall well-being. These supplements are popularly consumed to boost immunity, manage stress, aid digestion, and promote relaxation. Rising obesity and prevalence of lifestyle diseases have further augmented the need for products that aid in weight management, improve cardiovascular health, and control glucose levels. With growing consumer inclination towards preventive healthcare and maintaining optimal wellness, the market is expected to continue expanding at a brisk pace going forward.
Market Dynamics:
The global wellness supplements market is primarily driven by rising health consciousness among individuals coupled with increasing focus on preventive healthcare. Growing disposable incomes especially in developing economies have also augmented the demand for supplements. Furthermore, an aging global population prone to chronic diseases and age-related issues favor the market growth. However, lack of regulation and supervision have led to the proliferation of low-quality supplements, posing health risks, thus restraining the market growth to a certain extent. On the positive side, innovations in product formats and the growing popularity of herbal ingredients provide significant opportunities for market players. E-commerce penetration and aggressive marketing by key players further aids market expansion.
Key Features of the Study:
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