Waterproof Socks Market, By Gender (Male and Female), By Age Group (Up to 15 years, 15 to 30 years, 30 to 45 years, 45 to 60 years, and above 60 years), and By Distribution Channel (Supermarket, Hypermarket, Specialty Stores, Convenience Stores, and Others), By Region (North America, Latin America, Europe, Middle East, Africa, Asia Pacific)- Size, Share, Outlook, and Opportunity Analysis, 2023 - 2030
Waterproofing socks are resistant to water penetration and allow passage of vapour from inside-out to provide breathability. These are used in activities such as hiking, shoes, skiing, snowshoeing, and mountain biking, where the potential of wetting the feet is high. Growing adoption of outdoor recreational activities such as hiking, trekking, snow sports, backpacking, and wildlife viewing is in turn driving growth of the market for waterproof socks. Low market penetration of waterproof socks in developing countries such as Vietnam, Sri Lanka and South Africa among others is one of the barrier to the growth of the waterproof socks market.
Market Dynamics
Asia Pacific is expected to be the largest market for waterproof socks, followed by Europe during the forecast period. Asia Pacific market accounted for 40% market share in 2022. The high demand for waterproof socks in Asia Pacific and Europe is due to the high popularity of winter sports and mountain sports in these regions. For instance, according to Sports England, a public body under the Department for Culture, Media, and Sport, mountaineering, walking, and camping are the most easily accessible and popular outdoor activities in the U.K. Also, 19% of the regular outdoor activity participants are involved in mountain biking in the U.K. Among gender segment, males have higher inclination towards mountain sports and winter sports thereby making them the largest sub-segment in the waterproof socks market.
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