UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market, By Event Type (Meetings, Conferences, Exhibitions, and Others), By Size (Small (less than 100 attendees), Medium (100 to 500 attendees), and Large (over 500 attendees)), By Revenue Sourc

UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market, By Event Type (Meetings, Conferences, Exhibitions, and Others), By Size (Small (less than 100 attendees), Medium (100 to 500 attendees), and Large (over 500 attendees)), By Revenue Source (Participation fees, Sponsorships, Exhibit space rental, Food & beverage, Accommodation, Advertising, and Others), By Industry (Technology, Healthcare, Automotive, Manufacturing, Financial Services, Hospitality, and Others)


The United Arab Emirates (UAE) Meetings, Incentives, Conferences and Exhibitions (MICE) market has been witnessing steady growth over the past few years. The U.A.E is strategically located between Asia, Africa, and Europe, making it an ideal hub for global MICE events and activities. The country is home to world-class infrastructure including state-of-the-art convention centers, luxury hotels, resorts, and venues. Dubai, in particular, has transformed itself into a top global MICE destination with its vision to become the leader in the events industry. Factors such as no business taxes, political stability, vibrant culture, and ease of travel are boosting the growth of MICE tourism in the UAE.

Market Dynamics:

The UAE MICE market is driven by factors such as the growth of international tourism and trade in the country. The U.A.E government is heavily promoting the events industry through initiatives aiming to double the economic contribution of the sector. However, seasonality remains a challenge as winter sees lower MICE activities. Geopolitical tensions and economic uncertainties in key source markets also impact the industry. On the positive side, diversification of the economy beyond oil, and focus on sustainable events present opportunities. Mega projects like Expo 2020 Dubai and expansion of venues provide a fillip. Adoption of advanced technologies and integration with other experience economy sectors will further stimulate market opportunities going forward.

Key Features of the Study:
  • This report provides an in-depth analysis of the UAE MICE market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2024–2031), considering 2023 as the base year
  • It elucidates potential revenue growth opportunities across different segments and explains attractive investment proposition matrices for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
  • It profiles key players in the UAE MICE market based on the following parameters – company highlights, products portfolio, key highlights, financial performance, and strategies
  • Key companies covered as a part of this study include Dubai World Trade Centre, Habtoor Hospitality, Action Hotels, TIME Hotels, Ascott Limited, AccorHotels, Marriott International, Hilton Worldwide, InterContinental Hotels Group, Hyatt Hotels Corporation, Radisson Hotel Group, Wyndham Hotels & Resorts, JA Resorts & Hotels, Millennium & Copthorne Hotels, Abu Dhabi National Exhibitions Company, Sharjah Commerce and Tourism Development Authority, Emirates Group, Emaar Hospitality Group, Rotana Hotel Management Corporation PJSC, and Jumeirah Group
  • Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
  • The global UAE MICE market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
  • Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global UAE MICE market
Market Segmentation
  • By Event Type:
  • Meetings
  • Conferences
  • Exhibitions
  • Others
  • By Size:
  • Small (less than 100 attendees)
  • Medium (100 to 500 attendees)
  • Large (over 500 attendees)
  • By Revenue Source:
  • Participation fees
  • Sponsorships
  • Exhibit space rental
  • Food & beverage
  • Accommodation
  • Advertising
  • Others
  • By Industry:
  • Technology
  • Healthcare
  • Automotive
  • Manufacturing
  • Financial Services
  • Hospitality
  • Others
  • Company Profiles:
  • Dubai World Trade Centre
  • Habtoor Hospitality
  • Action Hotels
  • TIME Hotels
  • Ascott Limited
  • AccorHotels
  • Marriott International
  • Hilton Worldwide
  • InterContinental Hotels Group
  • Hyatt Hotels Corporation
  • Radisson Hotel Group
  • Wyndham Hotels & Resorts
  • JA Resorts & Hotels
  • Millennium & Copthorne Hotels
  • Abu Dhabi National Exhibitions Company
  • Sharjah Commerce and Tourism Development Authority
  • Emirates Group
  • Emaar Hospitality Group
  • Rotana Hotel Management Corporation PJSC
  • Jumeirah Group


1. Research Objectives and Assumptions
Research Objectives
Assumptions
Abbreviations
2. Market Purview
Report Description
Market Definition and Scope
Executive Summary
Market Snippet, By Event Type
Market Snippet, By Size
Market Snippet, By Revenue Source
Market Snippet, By Industry
Coherent Opportunity Map (COM)
3. Market Dynamics, Regulations, and Trends Analysis
Market Dynamics
Drivers
Restraints
PEST Analysis
PORTER’s Five Forces Analysis
Market Opportunities
Regulatory Scenario
Key Developments
Industry Trend
4. UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market - Impact of Coronavirus (COVID-19) Pandemic
Overview
Factors Affecting the UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market – COVID-19
Impact Analysis
5. UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market, By Event Type, 2019-2031 (US$ Bn)
Introduction
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2020 - 2031
Segment Trends
Meetings
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
Conferences
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
Exhibitions
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
Others
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
6. UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market, By Size, 2019-2031 (US$ Bn)
Introduction
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2020 - 2031
Segment Trends
Small (less than 100 attendees)
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
Medium (100 to 500 attendees)
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
Large (over 500 attendees)
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
7. UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market, By Revenue Source, 2019-2031 (US$ BN)
Introduction
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2020 - 2031
Segment Trends
Participation fees
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
Sponsorships
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
Exhibit space rental
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
Food & beverage
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
Accommodation
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
Advertising
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
Others
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
8. UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market, By Industry, 2019-2031 (US$ BN)
Introduction
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2020 - 2031
Segment Trends
Technology
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
Healthcare
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
Automotive
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
Manufacturing
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
Financial Services
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
Hospitality
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
Others
Market Share Analysis, 2024, 2027, and 2031 (%)
Y-o-Y Growth Analysis, 2019 - 2031
Segment Trends
9. Competitive Landscape
Heat Map Analysis
Market Share Analysis (3x3 Matrix)
Company Profiles
Dubai World Trade Centre
Company Overview
Event Type Portfolio
Recent Developments/Updates
Habtoor Hospitality
Company Overview
Event Type Portfolio
Recent Developments/Updates
Action Hotels
Company Overview
Event Type Portfolio
Recent Developments/Updates
TIME Hotels
Company Overview
Event Type Portfolio
Recent Developments/Updates
Ascott Limited
Company Overview
Event Type Portfolio
Recent Developments/Updates
AccorHotels
Company Overview
Event Type Portfolio
Recent Developments/Updates
Marriott International
Company Overview
Event Type Portfolio
Recent Developments/Updates
Hilton Worldwide
Company Overview
Event Type Portfolio
Recent Developments/Updates
InterContinental Hotels Group
Company Overview
Event Type Portfolio
Recent Developments/Updates
Hyatt Hotels Corporation
Company Overview
Event Type Portfolio
Recent Developments/Updates
Radisson Hotel Group
Company Overview
Event Type Portfolio
Recent Developments/Updates
Wyndham Hotels & Resorts
Company Overview
Event Type Portfolio
Recent Developments/Updates
JA Resorts & Hotels
Company Overview
Event Type Portfolio
Recent Developments/Updates
Millennium & Copthorne Hotels
Company Overview
Event Type Portfolio
Recent Developments/Updates
Abu Dhabi National Exhibitions Company
Company Overview
Event Type Portfolio
Recent Developments/Updates
Sharjah Commerce and Tourism Development Authority
Company Overview
Event Type Portfolio
Recent Developments/Updates
Emirates Group
Company Overview
Event Type Portfolio
Recent Developments/Updates
Emaar Hospitality Group
Company Overview
Event Type Portfolio
Recent Developments/Updates
Rotana Hotel Management Corporation PJSC
Company Overview
Event Type Portfolio
Recent Developments/Updates
Jumeirah Group
Company Overview
Event Type Portfolio
Recent Developments/Updates
10. Analyst Recommendation
Wheel of Fortune
Analyst View
Coherent Opportunity Map
11. Section
References
Research Methodology
About Us and Sales Contact
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