Sorbitol is a sugar alcohol that is widely used as a food additive. It is found naturally in many fruits and berries. Sorbitol serves as a sweetener and humectant and helps retain moisture in many food products. It is approximately 60% as sweet as sucrose and has only about 2.6 calories per gram. Due to its low calorie content, low glycemic index, and non-cariogenic properties, sorbitol is often used as a substitute for sugar in sugar-free and reduced-calorie foods. It is also used as an emulsifying agent, thickener, and stabilizer in various products. The growing health awareness among consumers has been driving the demand for sugar substitutes like sorbitol.
Market Dynamics:
The global sorbitol market is driven by rising health consciousness and demand for low calorie sugar substitutes. The increasing prevalence of obesity and diabetes has prompted consumers to switch to low sugar alternatives like sorbitol. However, high production costs and availability of alternative sugar alcohols are restraining the market growth. Development of innovative application areas represents an opportunity. Market players are investing in R&D to develop new product formulations using sorbitol. Advancements in extraction technologies are also helping lower production costs. Regulatory changes regarding the usage of sugar substitutes in different regions continue to impact the competitive landscape.
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