Social Gaming Market, By Game Type (Casual Games, Strategy Games, Action Games, Role-Playing Games (RPGs), and Others), By Monetization Model (Free-to-Play (F2P), Premium, and Subscription-Based), By Platform (Mobile, PC, Console, and Web-based), By Geogr

Social Gaming Market, By Game Type (Casual Games, Strategy Games, Action Games, Role-Playing Games (RPGs), and Others), By Monetization Model (Free-to-Play (F2P), Premium, and Subscription-Based), By Platform (Mobile, PC, Console, and Web-based), By Geography (North America, Latin America, Asia Pacific, Europe, Middle East, and Africa)

Global social gaming market growth is driven by rising penetration of smartphones and increased internet connectivity. Social gaming refers to games played online that allow interaction and competition with other players across the world. Some of the popular social games include FarmVille, Candy Crush, Clash of Clans and others. Increased usage of social media platforms like Facebook, which act as distribution channels for social games, can drive the market growth. In-game purchases and advertisements have enabled developers to monetize these games effectively. However, growing privacy concerns around data usage and stringent regulations can hamper the market growth.

Market Dynamics:

Global social gaming market growth is driven by rising popularity of casual and mobile games coupled with high smartphone penetration worldwide. Growing adoption of 5G technology can drive the market growth by enhancing gaming experiences. However, data privacy laws in different countries pose a challenge for social gaming companies who rely on collection and analysis of user behavior data. Increasing discretionary spending on other forms of digital entertainment can hamper demand. Integration of augmented reality and virtual reality in gaming offers lucrative market growth opportunities. Emerging trends like cloud gaming also support remote and seamless access to games.

Key features of the study:

This report provides in-depth analysis of the global social gaming market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2024–2031), considering 2023 as the base year

It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market

This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players

It profiles key players in the global social gaming market based on the following parameters – company highlights, products portfolio, key highlights, financial performance, and strategies

Key companies covered as a part of this study include Zynga Inc., Electronic Arts (EA), Activision Blizzard, Inc., Tencent Holdings Limited, Supercell, King Digital Entertainment, Niantic, Inc., Roblox Corporation, Epic Games, Inc., Playtika Holding Corp., Gameloft SE, Bandai Namco Entertainment Inc., NetEase, Inc., Square Enix Holdings Co., Ltd., and Ubisoft Entertainment S.A.

Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics

Global social gaming market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts

Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global social gaming market

Detailed Segmentation-

Game Type Insights (Revenue, US$ Bn, 2019 - 2031)a

Casual Games

Strategy Games

Action Games

Role-Playing Games (RPGs)

Others

Monetization Model Insights (Revenue, US$ Bn, 2019 - 2031)

Free-to-Play (F2P)

Premium

Subscription-Based

Platform Insights (Revenue, US$ Bn, 2019 - 2031)

Mobile

PC

Console

Web-based

Regional Insights (Revenue, US$ Bn, 2019 - 2031)

North America

U.S.

Canada

Latin America

Brazil

Argentina

Mexico

Rest of Latin America

Europe

Germany

U.K.

Spain

France

Italy

Russia

Rest of Europe

Asia Pacific

China

India

Japan

Australia

South Korea

ASEAN

Rest of Asia Pacific

Middle East

GCC Countries

Israel

Rest of Middle East

Africa

South Africa

North Africa

Central Africa

Key Players Insights

Zynga Inc.

Electronic Arts (EA)

Activision Blizzard, Inc.

Tencent Holdings Limited

Supercell

King Digital Entertainment

Niantic, Inc.

Roblox Corporation

Epic Games, Inc.

Playtika Holding Corp.

Gameloft SE

Bandai Namco Entertainment Inc.

NetEase, Inc.

Square Enix Holdings Co., Ltd.

Ubisoft Entertainment S.A.