Smartphone Market, by Operating System (Android, iOS, Windows, Blackberry operating system, and Other (Sailfish, Tizen, and Ubuntu)), by Distribution Channel (OEM, Retailer, and e-commerce), and by Geography (North America, Europe, Asia Pacific, Latin Ame

Smartphone Market, by Operating System (Android, iOS, Windows, Blackberry operating system, and Other (Sailfish, Tizen, and Ubuntu)), by Distribution Channel (OEM, Retailer, and e-commerce), and by Geography (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) - Size, Share, Outlook, and Opportunity Analysis, 2022 - 2028

The smartphone is a cellular phone with an integrated computer chip, and other features such as an operating system, social media, and the ability to run high-end software applications. The majority of smartphone devices run on Android, iOS, BlackBerry OS, Windows OS, and others (Ubuntu, etc.), which increases the functioning capability of the smartphone. A wide range of features is available on a smartphone such as multimedia functionality including music, video, gaming, and camera, voice and video calls, internet including web browsing, and wide software functionalities.
Market Dynamics
Rising disposable income of people increases the spending on media, entertainment, networking, and mobile communication, which in turn increases the sales of consumer electronics devices such as smartphones, gaming consoles, and laptops.
In addition, growing end-use industries such as e-commerce is expected to propel the demand of smartphones over the forecast period. The continuous growing e-commerce industry has offered a convenient platform for consumers to buy a smartphone at a convenient price. For instance, according to India Brand Equity Foundation, the Indian e-commerce market is expected to grow to US$ 200 billion by 2026 from US$ 38.5 billion as of 2017.
Market Taxonomy
On the basis of operating system, the market is segmented into Android, iOS, Windows, Blackberry operating system, other (Sailfish, Tizen, and Ubuntu). On the basis of distribution channel, the market is segmented into, OEM, Retailer, and e-Commerce
Key features of the study:
This report provides in-depth analysis of Smartphone market size (US$ Million, and million units), and Compound Annual Growth Rate (CAGR %) for the forecast period (2022-2028), considering 2021 as the base year
It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategy adopted by leading players
It profiles leading players in the Global Smartphone Market systems based on the following parameters – company overview, financial performance, product portfolio, geographical presence, smartphone market capital, key developments, strategies, and future plans
Companies covered as part of this study include Samsung Electronics Co., Ltd., Vivo Communication Technology Co. Ltd, Apple Inc., Lenovo Group Limited, ZTE Corporation, Huawei Technologies Co., Ltd., TCL Communication Technology Holdings Limited, and LG Electronics Inc.
Insights from this report would allow marketers and management authorities of companies to make informed decision regarding future product launches, product upgrades, market expansion, and marketing tactics
The Global Smartphone Market report caters to various stakeholders in this industry including investors, suppliers, manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the Global Smartphone Market.
Detailed Segmentation:
Global Smartphone Market, By Operating System:
Android
iOS
Windows
Blackberry operating system
other (Sailfish, Tizen, and Ubuntu)
Global Smartphone Market, By Distribution Channel:
OEM
Retailer
e-Commerce
Global Smartphone Market, By Region:
North America
By Operating System:
Android
iOS
Windows
Blackberry operating system
other (Sailfish, Tizen, and Ubuntu)
By Distribution Channel:
OEM
Retailer
e-Commerce
By Country:
U.S.
Canada
Europe
By Operating System:
Android
iOS
Windows
Blackberry operating system
other (Sailfish, Tizen, and Ubuntu)
By Distribution Channel:
OEM
Retailer
e-Commerce
By Country:
U.K.
Germany
Italy
France
Spain
Russia
Rest of Europe
Asia Pacific
By Operating System:
Android
iOS
Windows
Blackberry operating system
other (Sailfish, Tizen, and Ubuntu)
By Distribution Channel:
OEM
Retailer
e-Commerce
By Country:
China
India
Japan
Australia & New Zealand
South Korea
Rest of Asia Pacific
Latin America
By Operating System:
Android
iOS
Windows
Blackberry operating system
other (Sailfish, Tizen, and Ubuntu)
By Distribution Channel:
OEM
Retailer
e-Commerce
By Country
Brazil
Mexico
Argentina
Rest of Latin America
Middle East & Africa
By Operating System:
Android
iOS
Windows
Blackberry operating system
other (Sailfish, Tizen, and Ubuntu)
By Distribution Channel:
OEM
Retailer
e-Commerce
By Country
GCC Countries
South Africa
Rest of Middle East & Africa
Company Profiles
Samsung Electronics Co., Ltd*
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/ Updates
Vivo Communication Technology Co. Ltd
Apple Inc.
Lenovo Group Limited
ZTE Corporation
Huawei Technologies Co., Ltd.
TCL Communication Technology Holdings Limited
LG Electronics Inc.
“*” marked represents similar segmentation in other categories in the respective section.