Shavers Market, By Product Type (Electric and Non-electric), By End-user (Male Consumer and Female Consumer), By Distribution Channel (Online and Offline), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)

The global shavers market is estimated to be valued at USD 3.75 Bn in 2025, exhibiting a compound annual growth rate (CAGR) of 7.0% from 2025 to 2032. The global shavers market has been experiencing steady growth over the past decade owing to increasing acceptance of male grooming across cultures. Traditionally associated with urban areas and younger demographics, beard trimming and shaving have gained widespread popularity among older age groups as well. Growing awareness about personal care and hygiene standards along with rising disposable incomes have been fueling the demand for varied shavers. Additionally, availability of shavers in diverse formats including rotary shavers, foil shavers, and trimmers caters to the requirements of different consumers. Leading brands are launching innovative product lines with advanced features such as waterproofing and battery life indicators which is attracting newer consumers.

Market Dynamics:

The global shavers market is driven by rising consciousness about personal grooming among men. Growing preference for neat appearances in social and professional settings has boosted the demand for shavers. Additionally, increasing discretionary spending on male grooming products is a key growth driver. However, high prices of newer variants integrated with advanced features can restrain market expansion to an extent. Meanwhile, evolving consumer lifestyles and growing experimental tendencies represent an opportunity. Launch of shavers tailored for specific ethnicities as well as products with sustainable materials will further aid market penetration.

Key Features of the Study:

• This report provides an in-depth analysis of the global shavers market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2025–2032), considering 2024 as the base year.
• It elucidates potential revenue growth opportunities across different segments and explains attractive investment proposition matrices for this market.
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players.
• It profiles key players in the global shavers market based on the following parameters – company highlights, products portfolio, key highlights, financial performance, and strategies.
• Key companies covered as a part of this study include Panasonic Corporation, Conair Corporation, Koninklijke Philips N.V., The Procter &, Gamble Company, Energizer Holdings, Inc., Spectrum Brands Holdings, Inc., Wahl, Clipper Corporation, Super-Max Limited, SOCIÉTÉ BIC SA, ELEHOT STORE, HATTEKER, Havells India Ltd., SweetLF, VGR shaver, Razorline Manufacturing, Pearlshaving, Supreme Shavers India Pvt. Ltd., Shaver Manufacturing, and Kai India.
• Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics.
• The global shavers market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts.
• Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global shavers market.

• By Product Type:
• Electric
• Non-electric
• Cartridge Razor
• Safety Razor
• Blades and Accessories
• By End-user:
• Male Consumer
• Female Consumer
• By Distribution channel:
• Online
• Offline
• By Region:
• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa
• Company Profiles:
• Panasonic Corporation
• Conair Corporation
• Koninklijke Philips N.V.
• The Procter &, Gamble Company
• Energizer Holdings, Inc.
• Spectrum Brands Holdings, Inc.
• Wahl
• Clipper Corporation
• Super-Max Limited
• SOCIÉTÉ BIC SA
• ELEHOT STORE
• HATTEKER
• Havells India Ltd.
• SweetLF
• VGR shaver
• Razorline Manufacturing
• Pearlshaving
• Supreme Shavers India Pvt. Ltd.
• Shaver Manufacturing
• Kai India