Printed Signage Market

Printed Signage Market, By Type (Banner & Backdrop, Corporate Graphics, Exhibitions & Trade Shows, Backlit Displays, Pop Display, Billboards, Other Signage Types), By Print Technologies (Screen, Inkjet, Sheetfed, Other Print Technologies), By Application (Indoor, Outdoor), By End User Vertical (BFSI, Retail, Transportation and Logistics, Healthcare, Other End User Verticals), By Geography (North America, Latin America, Europe, Middle East & Africa, and Asia Pacific)

Printed signage is used for a variety of applications including advertising, public relations, and marketing. Printed signage can also help retail stores in attracting more shoppers by offering new seasonal products.

Market Dynamics

Printed signage is widely used in the financial sector, which is growing at a rapid pace. Increasing population and demand for ATMs (Automated teller Machine) and other monetary services are driving the growth of this Market. The various types of signages used in this market include counter, bearing, and stopping. In addition, financial organizations are investing considerable sums in computerized signage. In addition to this, banks and insurance companies have incorporated several brand-advancing projects in this market.

Increasing manufacturer spending on increasing signage production and the growing usage of printed signage across shopping malls, retail stores, and other places over digital signage are fueling the growth of the Global Printed Signage Market. The growing trend of online shopping and increasing disposable income of consumers are other major factors propeling the market growth.

The market value is being driven by a combination of factors such as urbanization, modernization, and globalization. Furthermore, the retail industry's increased emphasis on expansion and substantial investments into advertising and marketing are likely to further contribute to the growth of the market. Other factors, that are likely to contribute to the market growth include an increase in research and development proficiency, an increase in the need for high-resolution and aesthetically pleasing printed signage at competitive prices worldwide, technological progress in printing technology and inkjet production, expansion of the e-commerce sector, and an increase in the number of interior design professionals.

On the other hand, growing competition from viable alternatives, such as digital signage, are anticipated to hinder the market growth during the forecast period.

Key features of the study:

• This report provides an in-depth analysis of the global printed signage market and provides market size (US$ trillion) and Compound Annual Growth Rate (CAGR%) for the forecast period (2023-2030), considering 2022 as the base year
• It elucidates potential revenue growth opportunities across different segments and explains attractive investment proposition matrices for this market
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategies adopted by key players
• It profiles key players in the global printed signage market based on the following parameters - company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
• The key companies covered as a part of this study include Avery Dennison Corporation, Spandex Ltd, IGEPA group GmbH & Co. KG, ORAFOL Europe GmbH, Identity Global, LINTEC Corporation, 3A Composites Holding AG, Signs Express, EhKo Sign Industries Kft, MACtac LLC (Lintec), Kelly Signs, and L&H Sign Company Inc.
• Insights from this report would allow marketers and management authorities of companies to make informed decisions regarding future product launches, technology up-gradation, market expansion, and marketing tactics
• The global printed signage market report caters to various stakeholders in this industry including investors, suppliers, manufacturers, distributors, new entrants, and financial analysts
• Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global printed signage market

Detailed Segmentation:

• By Type:
• Banner & Backdrop
• Corporate graphics, Exhibitions & Trade Shows
• Backlit Displays
• Pop Display
• Billboards
• Other Signage Types
• By Print Technologies:
• Screen
• Inkjet
• Sheetfed
• Other Print Technologies
• By Application:
• Indoor
• Outdoor
• By End User Vertical:
• BFSI
• Retail
• Transportation and Logistics
• Healthcare
• Other End User Verticals
• By Region
• North America
• Europe
• Asia-Pacific
• Latin America
• Middle East & Africa
• Company Profiles
• Avery Dennison Corporation
• Spandex Ltd
• IGEPA group GmbH & Co. KG
• ORAFOL Europe GmbH
• Identity Global
• LINTEC Corporation
• 3A Composites Holding AG
• Signs Express
• EhKo Sign Industries Kft
• MACtac LLC (Lintec)
• Kelly Signs
• L&H Sign Company Inc.