Perfume Market, by Product Type (Eau de Parfum, Eau de Toilette, Eau de Cologne, and Eau Fraiche), by Demographics (Men’s Perfume, Women’s Perfume, and Unisex Perfume), by Ingredient Type (Natural and Synthetic), by Distribution Channel (Online Retail and

Perfume Market, by Product Type (Eau de Parfum, Eau de Toilette, Eau de Cologne, and Eau Fraiche), by Demographics (Men’s Perfume, Women’s Perfume, and Unisex Perfume), by Ingredient Type (Natural and Synthetic), by Distribution Channel (Online Retail and Physical Retail), and by Region (North America, Latin America, Europe, Asia Pacific, and Middle East & Africa) - Size, Share, Outlook, and Opportunity Analysis, 2022 - 2028

Perfumes are products which are used to increase fragrance of the body and create a natural aroma. Perfumes are manufactured by mixing fragrance ingredients, fixatives, and solvents. The ingredients used for producing perfumes include natural resources such as flowers, fruits, grasses, spices, and leaves and synthetic chemicals like benzophenone, acetaldehyde, and benzyl salicylate.
The demand for perfumes is expected to increase during the forecast period on account of increasing purchasing power of consumers, improving economic condition of emerging economies and increasing preference for luxurious products are some of the key factors driving growth of the luxury perfumes market.
Market Dynamics
On the basis of product type, the global perfume market is segmented into Eau de Parfum, Eau de Toilette, Eau de Cologne, and Eau Fraiche. In 2021, the Eau de Parfum segment accounted for the highest market share, in terms of revenue, owing to easy availability of perfumes in different price ranges which is driving demand for perfumes.
The current digital age has prompted perfume manufacturers to invest more in marketing strategies to maintain pace with the ever-changing consumer behavior across the globe. In March 2020, Nest Fragrances, a American company which provide perfume and body care products, shifted all of its in-store spending to digital medium with a focus was on online advertising and working with buyers from retailers. The increasing popularity of digital marketing is expected to drive growth of the global perfume market over the forecast period.
Key features of the study:
This report provides in-depth analysis of global perfume market and provides market volume (US$ Billion and Kilo Tons) and cumulative annual growth rate (CAGR %) for the forecast period (2022-2028), considering 2021 as the base year
It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategy adopted by leading players
It profiles leading players in the global perfume market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
Key companies covered as a part of this study are Estee Lauder Companies Inc., LVMH, Coty Inc., L’Oreal International, Elizabeth Arden, Inc., Shiseido Co., Ltd., Puig, Perfumania Holdings Inc., Avon Products, Inc., and Hermes.
Insights from this report would allow marketers and management authorities of companies to make informed decision regarding future product launches, technology up gradation, market expansion, and marketing tactics
The global perfume market report caters to various stakeholders in this industry including investors, suppliers, global perfume manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through the various strategy matrices used in analyzing the global perfume market.
Detailed Segmentation:
Global Perfume Market, By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
Global Perfume Market, By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
Global Perfume Market, By Ingredient Type:
Natural
Synthetic
Global Perfume Market, By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
Global Perfume Market, By Region:
North America
U.S.
By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
By Ingredient Type:
Natural
Synthetic
By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
Canada
By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
By Ingredient Type:
Natural
Synthetic
By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
Latin America
Brazil
By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
By Ingredient Type:
Natural
Synthetic
By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
Argentina
By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
By Ingredient Type:
Natural
Synthetic
By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
Mexico
By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
By Ingredient Type:
Natural
Synthetic
By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
Rest of Latin America
By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
By Ingredient Type:
Natural
Synthetic
By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
Europe
U.K.
By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
By Ingredient Type:
Natural
Synthetic
By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
Germany
By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
By Ingredient Type:
Natural
Synthetic
By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
Italy
By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
By Ingredient Type:
Natural
Synthetic
By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
France
By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
By Ingredient Type:
Natural
Synthetic
By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
Russia
By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
By Ingredient Type:
Natural
Synthetic
By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
Rest of Europe
By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
By Ingredient Type:
Natural
Synthetic
By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
Asia Pacific
China
By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
By Ingredient Type:
Natural
Synthetic
By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
India
By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
By Ingredient Type:
Natural
Synthetic
By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
Japan
By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
By Ingredient Type:
Natural
Synthetic
By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
ASEAN
By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
By Ingredient Type:
Natural
Synthetic
By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
Rest of Asia Pacific
By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
By Ingredient Type:
Natural
Synthetic
By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
Middle East & Africa
Africa
By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
By Ingredient Type:
Natural
Synthetic
By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
Middle East
By Product Type:
Eau de Parfum
Eau de Toilette
Eau de Cologne
Eau Fraiche
By Demographics:
Men’s Perfume
Women’s Perfume
Unisex Perfume
By Ingredient Type:
Natural
Synthetic
By Distribution Channel:
Online Retail
Physical Retail
Modern Trade Stores
Departmental Stores
Flagship Stores
Drugstores
Company Profiles
Estee Lauder Companies Inc.*
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments
Future Plans
LVMH
Coty Inc.
L’Oreal
Elizabeth Arden, Inc.
Shiseido Co., Ltd.
Puig
Perfumania Holdings Inc.
Avon Products, Inc.
Hermes
“*” marked represents similar segmentation in other categories in the respective section.