Nail Polish Market Report, by Product Type (Liquid and Gel), by End User (Female and Male), by Distribution Channel (Hypermarket & Supermarket, Specialty Stores, Convenience Stores, and Online Channels), and by Region (North America, South America, Asia P

Nail Polish Market Report, by Product Type (Liquid and Gel), by End User (Female and Male), by Distribution Channel (Hypermarket & Supermarket, Specialty Stores, Convenience Stores, and Online Channels), and by Region (North America, South America, Asia Pacific, Europe, and Middle East & Africa) - Size, Share, Trends, and Forecast, 2022 - 2028

Nail polish is a type of lacquer, which is used to decorate fingernails and toenails. Nail polishes are coatings applied to nails to provide a pleasing look and to supplement the nails. In order to make nail polish flexible, peeling, and strong, various chemicals such as solvents, film formers, resins, plasticizer, pigments, pearls, and other ingredients are added to the nail polish. It contains film-former such as cellulose acetate butyrate or nitrocellulose in order to make product hard and shiny when it dries.
Increasing awareness about grooming among consumers is fueling growth of the cosmetic industry, which in turn is driving the nail polish market growth. For instance, according to the U.S. Department of Commerce, International Trade Administration (ITA), in 2016, the Indian Beauty and Personal Care (BPC) industry was valued at US$ 8 billion, and it is expected to exhibit a CAGR of 5-6% in the period between 2017 and 2021.
Market Dynamics
Among product type, liquid segment held largest revenue share of 85.2% in global nail polish market in 2021. This trend is expected to continue further over the forecast period, owing to the wide availability of wide range of liquid nail polish in the global market. Moreover, rising number of beauty and nail salons is further expected to contribute to growth of global nail polish market in the near future. According to the U.S. Nails Magazine Statistics published in 2021, the number of nail salons operating in the U.S. increased from 48,930 salons in 2013 to 56,386 salons in 2017.
Among regions, in 2021, Asia Pacific held dominant position in the global nail polish market and contributed revenue share of 27.9%. The regional growth is driven by increasing population of working women along with growing cosmetics industry in the region. According to India Brand Equity Foundation (IBEF), Indian beauty, cosmetic, and grooming market was valued at US$ 6.5 Bn in 2016 and is expected to reach value of US$ 20 billion by the end of 2025.
Key features of the study:
This report provides in-depth analysis of global nail polish market and provides market size (US$ Bn) and compound annual growth rate (CAGR %) for the forecast period (2022-2028), considering 2021 as the base year
It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategy adopted by key players
It profiles key players in the global nail polish market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
Key companies covered as a part of this study include, Revlon, Inc., L'Oreal S.A. , Fiabila SAS, NARS Cosmetics, Inc., Essie Cosmetics, Ltd., Coty, Inc., American International Industries, Christian Dior SE, and Chanel S.A.
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, technology up-gradation, market expansion, and marketing tactics
The global nail polish market report caters to various stakeholders in this industry including investors, suppliers, nail polish manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global nail polish market
Detailed Segmentation:
Global Nail Polish Market, By Product Type:
Liquid
Gel
Global Nail Polish Market, By End User:
Female
Male
Global Nail Polish Market, By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
Global Nail Polish Market, By Region:
North America
U.S.
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
Canada
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
Mexico
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
South America
Brazil
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
Argentina
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
Rest of South America
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
Europe
U.K.
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
Germany
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
France
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
Italy
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
Spain
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
Russia
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
Rest of Europe
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
Asia Pacific
China
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
India
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
Japan
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
South Korea
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
ASEAN
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
Elastomers
Rest of Asia Pacific
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
Middle East & Africa
Middle East
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
Africa
By Product Type:
Liquid
Gel
By End User:
Female
Male
By Distribution Channel:
Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Channels
Company Profiles
Revlon, Inc.*
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments
Future Plans
L'Oreal S.A.
Fiabila SAS
NARS Cosmetics, Inc.
Essie Cosmetics, Ltd.
Coty, Inc.
American International Industries
Christian Dior SE
Chanel S.A.
“*” marked represents similar segmentation in other categories in the respective section.