Nail Polish Market, By Product Type (Nail Lacquer, Gel Polish, Shellac, and Others), By Distribution Channel (Supermarkets & Hypermarkets, Pharmacies & Drugstores, Specialty Beauty Stores, Salons & Spas, and E-commerce/Online), By Geography (North America

Nail Polish Market, By Product Type (Nail Lacquer, Gel Polish, Shellac, and Others), By Distribution Channel (Supermarkets & Hypermarkets, Pharmacies & Drugstores, Specialty Beauty Stores, Salons & Spas, and E-commerce/Online), By Geography (North America, Latin America, Asia Pacific, Europe, Middle East, and Africa)


The global nail polish market has been witnessing steady growth over the past few years. Nail polish, also known as nail enamel or nail varnish, is a lacquer that can be applied on human fingernails or toenails to decorate and protect them. Growing consumer interest in personal grooming and fashion trends, along with the influence of social media for beauty products promotion, has been positively impacting the market growth. Furthermore, rising disposable incomes of consumers in developing nations have increased their spending on premium beauty products. Manufacturers are launching innovative nail polish ranges with long-lasting qualities, chip-resistant formulas, trendy shades, and organic ingredients to cater to evolving consumer preferences. However, strict environmental regulations over certain chemicals used in nail polish formulations remain a major challenge for market players.

Market Dynamics:

The key drivers fueling the global nail polish market include the rising focus of consumers on fashion and personal aesthetics, growing young working population with higher spending power, and effective marketing campaigns showcasing new collection launches by leading brands on digital media platforms. However, stringent regulations over toxic ingredients, such as formaldehyde, toluene, and dibutyl phthalate used in some nail polish ranges, are restricting the market growth. On the other hand, increasing demand for organic, vegan, and cruelty-free nail polishes from health-conscious consumers presents a major opportunity for manufacturers. Innovation in product formulations to deliver long-lasting shine, smudge-proof, and quick-dry qualities without harsh chemicals will help capture more market share.

Key Features of the Study:
  • This report provides in-depth analysis of the global nail polish market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2024–2031), considering 2024 as the base year
  • It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
  • It profiles key players in the global nail polish market based on the following parameters – company highlights, products portfolio, key highlights, financial performance, and strategies
  • Key companies covered as a part of this study include Estee Lauder Companies, Inc., Shiseido Co., Ltd., Unilever, Coty, Inc., L'Oreal Groupe, Revlon Consumer Products LLC, SMC Cosmetics UK Ltd, IL Cosmetics, Unigrand group ltd, Pink gellac, Nails By Annabel Ltd, Silverson, Nailchemy Limited, CNC International, Esschem Europe Ltd, Kote Labs, NEONAIL, CHEMENCE, FIABILA, and Kirker Europe Ltd.
  • Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
  • The global nail polish market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
Detailed Segmentation-
  • By Product Type:
  • Nail Lacquer
  • Gel Polish
  • Shellac
  • Others
  • By Distribution Channel
  • Supermarkets & Hypermarkets
  • Pharmacies & Drugstores
  • Specialty Beauty Stores
  • Salons & Spas
  • E-commerce/Online
  • By Region:
  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa
  • Company Profiles:
  • Estee Lauder Companies, Inc.
  • Shiseido Co., Ltd.
  • Unilever
  • Coty, Inc.
  • L'Oreal Groupe
  • Revlon Consumer Products LLC
  • SMC Cosmetics UK Ltd
  • IL Cosmetics
  • Unigrand group ltd
  • Pink gellac
  • Nails By Annabel Ltd
  • Silverson
  • Nailchemy Limited
  • CNC International
  • Esschem Europe Ltd
  • Kote Labs
  • NEONAIL
  • CHEMENCE
  • FIABILA
  • Kirker Europe Ltd.


1. Research Objectives and Assumptions
Research Objectives
Assumptions
Abbreviations
2. Market Purview
Report Description
Market Definition and Scope
Executive Summary
Market Snippet, By Product Type
Market Snippet, By Distribution Channel
Market Snippet, By Region
3. Market Dynamics, Regulations, and Trends Analysis
Market Dynamics
Drivers
Restraints
PEST Analysis
PORTER’s Five Forces Analysis
Market Opportunities
Regulatory Scenario
Industry Trend
Mergers and Acquisitions
4. Global Nail Polish Market - Impact of Coronavirus (COVID-19) Pandemic
Overview
Factors Affecting the Global Nail Polish Market
Impact Analysis
5. Global Nail Polish Market, By Product Type, 2019-2031, (US$ Bn)
Introduction
Market Share Analysis, 2024, 2027 and 2031 (%)
Y-o-Y Growth Analysis, 2020 - 2031
Segment Trends
Nail Lacquer
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
Segment Trends
Gel Polish
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
Segment Trends
Shellac
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
Segment Trends
Others
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
Segment Trends
6. Global Nail Polish Market, By Distribution Channel, 2019-2031, (US$ Bn)
Introduction
Market Share Analysis, 2024, 2027 and 2031 (%)
Y-o-Y Growth Analysis, 2020 - 2031
Segment Trends
Supermarkets & Hypermarkets
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
Segment Trends
Pharmacies & Drugstores
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
Segment Trends
Specialty Beauty Stores
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
Segment Trends
Salons & Spas
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
Segment Trends
E-commerce/Online
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
Segment Trends
7. Global Nail Polish Market, By Region, 2019-2031, (US$ Bn)
Introduction
Market Share Analysis, By Region, 2024, 2027 and 2031 (%)
Y-o-Y Growth Analysis, For Region, 2020-2031
North America
Introduction
Market Size and Forecast, By Product Type, 2019 – 2031, (US$ Bn)
Market Size and Forecast, By Distribution Channel, 2019 – 2031, (US$ Bn)
Market Size and Forecast, By Country, 2019 – 2031, (US$ Bn)
U.S.
Canada
Latin America
Introduction
Market Size and Forecast, By Product Type, 2019 – 2031, (US$ Bn))
Market Size and Forecast, By Distribution Channel, 2019 – 2031, (US$ Bn)
Market Size and Forecast, By Country, 2019 – 2031, (US$ Bn)
Brazil
Argentina
Mexico
Rest of Latin America
Europe
Introduction
Market Size and Forecast, By Product Type, 2019 – 2031, (US$ Bn)
Market Size and Forecast, By Distribution Channel, 2019 – 2031, (US$ Bn)
Market Size and Forecast, By Country, 2019 – 2031, (US$ Bn)
U.K.
Germany
Italy
France
Spain
Russia
Rest of Europe
Asia Pacific
Introduction
Market Size and Forecast, By Product Type, 2019 – 2031, (US$ Bn)
Market Size and Forecast, By Distribution Channel, 2019 – 2031, (US$ Bn)
Market Size and Forecast, By Country, 2019 – 2031, (US$ Bn)
China
India
Japan
ASEAN
Australia
South Korea
Rest of Asia Pacific
Middle East & Africa
Introduction
Market Size and Forecast, By Product Type, 2019 – 2031, (US$ Bn)
Market Size and Forecast, By Distribution Channel, 2019 – 2031, (US$ Bn)
Market Size and Forecast, By Country, 2019 – 2031, (US$ Bn)
GCC Countries
Israel
Rest of Middle East & Africa
8. Competitive Landscape
Market Share Analysis
Company Profiles
Estee Lauder Companies, Inc.
Company Overview
Product Type Portfolio
Recent Developments/Updates
Shiseido Co., Ltd.
Company Overview
Product Type Portfolio
Recent Developments/Updates
Unilever
Company Overview
Product Type Portfolio
Recent Developments/Updates
Coty, Inc.
Company Overview
Product Type Portfolio
Recent Developments/Updates
L'Oreal Groupe
Company Overview
Product Type Portfolio
Recent Developments/Updates
Revlon Consumer Products LLC
Company Overview
Product Type Portfolio
Recent Developments/Updates
SMC Cosmetics UK Ltd
Company Overview
Product Type Portfolio
Recent Developments/Updates
IL Cosmetics
Company Overview
Product Type Portfolio
Recent Developments/Updates
Unigrand group ltd
Company Overview
Product Type Portfolio
Recent Developments/Updates
Pink gellac
Company Overview
Product Type Portfolio
Recent Developments/Updates
Nails By Annabel Ltd
Company Overview
Product Type Portfolio
Recent Developments/Updates
Silverson
Company Overview
Product Type Portfolio
Recent Developments/Updates
Nailchemy Limited
Company Overview
Product Type Portfolio
Recent Developments/Updates
CNC International
Company Overview
Product Type Portfolio
Recent Developments/Updates
Esschem Europe Ltd
Company Overview
Product Type Portfolio
Recent Developments/Updates
Kote Labs
Company Overview
Product Type Portfolio
Recent Developments/Updates
NEONAIL
Company Overview
Product Type Portfolio
Recent Developments/Updates
CHEMENCE
Company Overview
Product Type Portfolio
Recent Developments/Updates
FIABILA
Company Overview
Product Type Portfolio
Recent Developments/Updates
Kirker Europe Ltd.
Company Overview
Product Type Portfolio
Recent Developments/Updates
9. Analyst Recommendations
Wheel of Fortune
Analyst View
Coherent Opportunity Map
10. Section
References
Research Methodology
About Us and Sales Contact
* Browse 25 market data tables* and 20 figures* on “Global Nail Polish Market” - Global forecast to 2031.

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