Mobile Application Market, by Store Type (Apple App Store, Google Play, and Others), by End-use (Games, Social Networking, Healthcare, Books, Music, Productivity, Education, Entertainment, News, Photos and Videos, Navigation, Travel, Business, and Others), and by Geography (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) - Size, Share, Outlook, and Opportunity Analysis, 2022 - 2028
A mobile application is a software application, which is designed specifically to get used on small, wireless devices such as tablets, and mobile phones. These mobile applications enable mobile devices to perform a number of tasks and functions on a small mobile device. There are various types of the mobile application are available for mobile devices such as social media, payment applications, gaming apps. Some of the mobile applications are available free of cost on the play store, while the user has to purchase some of the mobile applications.
Market Dynamics
The adoption of the mobile application is majorly getting increased due to the rising number of mobile phone users and the increasing customer base for the e-commerce industry. For instance, according to United Nations Industrial Development Organization, the E-commerce sector in India is projected to reach USD100 billion by 2020 and USD300 billion by 2030 and is already changing the way MSMEs operate in India.
In addition, increased application of augmented reality and virtual reality applications is boosting the adoption of mobile applications over the forecast period. The smartphones are enabled with various sensors like gyroscope, and motion sensor, which is further expanding the capability of AR and VR games like Pokemon Go, owing to which mobile game application is majorly getting downloaded.
Market Taxonomy
On the basis of store type, the market is segmented into apple app store, google play and others. On the basis of end use, the market is segmented into games, social networking, healthcare, books, music, productivity, education, entertainment, news, photos and videos, navigation, travel, business, and others.
Key features of the study:
This report provides in-depth analysis of Mobile Application market size (US$ Million), and Compound Annual Growth Rate (CAGR %) for the forecast period (2022-2028), considering 2021 as the base year
It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategy adopted by leading players
It profiles leading players in the Global Mobile Application Market systems based on the following parameters – company overview, financial performance, product portfolio, geographical presence, Dust control market capital, key developments, strategies, and future plans
Companies covered as part of this study include SAP SE, Google Inc., Opera Software, Microsoft Corporation, Apple Inc., CA Technologies, Samsung Electronics Co., Ltd., Cognizant, China Mobile Limited, and Hewlett Packard Enterprise Development LP.
Insights from this report would allow marketers and management authorities of companies to make informed decision regarding future product launches, product upgrades, market expansion, and marketing tactics
The Global Mobile Application Market report caters to various stakeholders in this industry including investors, suppliers, manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the Global Mobile Application Market.
Detailed Segmentation:
Global Mobile Application Market, By Store Type:
Apple App Store
Google Play
Others
Global Mobile Application Market, By End-use:
Games
Social Networking
Healthcare
Books
Music
Productivity
Education
Entertainment
News
Photos and Videos
Navigation
Travel
Business
Others
Global Mobile Application Market, By Region:
North America
By Size of Store Type:
Apple App Store
Google Play
Others
By Enterprise Type:
Games
Social Networking
Healthcare
Books
Music
Productivity
Education
Entertainment
News
Photos and Videos
Navigation
Travel
Business
Others
By Country:
U.S.
Canada
Europe
By Size of Store Type:
Apple App Store
Google Play
Others
By Enterprise Type:
Games
Social Networking
Healthcare
Books
Music
Productivity
Education
Entertainment
News
Photos and Videos
Navigation
Travel
Business
Others
By Country:
U.K.
Germany
Italy
France
Spain
Russia
Rest of Europe
Asia Pacific
By Size of Store Type:
Apple App Store
Google Play
Others
By Enterprise Type:
Games
Social Networking
Healthcare
Books
Music
Productivity
Education
Entertainment
News
Photos and Videos
Navigation
Travel
Business
Others
By Country:
China
India
Japan
Australia & New Zealand
South Korea
Rest of Asia Pacific
Latin America
By Size of Store Type:
Apple App Store
Google Play
Others
By Enterprise Type:
Games
Social Networking
Healthcare
Books
Music
Productivity
Education
Entertainment
News
Photos and Videos
Navigation
Travel
Business
Others
By Country
Brazil
Mexico
Argentina
Rest of Latin America
Middle East & Africa
By Size of Store Type:
Apple App Store
Google Play
Others
By Enterprise Type:
Games
Social Networking
Healthcare
Books
Music
Productivity
Education
Entertainment
News
Photos and Videos
Navigation
Travel
Business
Others
By Country
GCC Countries
South Africa
Rest of Middle East & Africa
Company Profiles
SAP SE*
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/ Updates
Google Inc.
Opera Software
Microsoft Corporation
Apple Inc.
CA Technologies
Samsung Electronics Co., Ltd.
Cognizant
China Mobile Limited
Hewlett Packard Enterprise Development LP.
“*” marked represents similar segmentation in other categories in the respective section.
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