ISOBUS Terminal Market, By Display Type (Basic ISOBUS Terminal, Advanced ISOBUS Terminal, Smart ISOBUS Terminal, Others), By Component (Display, Communication Module, Others), By Application (Precision Farming, Telematics, Fleet Management, Others), By En

ISOBUS Terminal Market, By Display Type (Basic ISOBUS Terminal, Advanced ISOBUS Terminal, Smart ISOBUS Terminal, Others), By Component (Display, Communication Module, Others), By Application (Precision Farming, Telematics, Fleet Management, Others), By End-user Industry (Agriculture, Construction, Forestry, Others), By Sales Channel (OEM, Aftermarket), By Farm Size (Small, Medium, Large, Others), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East, and Africa)


The global ISOBUS Terminal market size is estimated to be valued at US$ 770.7 Million in 2024 and is expected to reach US$ 1,593.7 Million by 2031, growing at a compound annual growth rate (CAGR) of 10.9% from 2024 to 2031.

Figure 1. Global ISOBUS Terminal Market Share (%), by Region, 2024

ISOBUS Terminal is an advanced technology that plays a critical role in the agriculture industry. It is a universal communication system that enables seamless connectivity and integration between tractors, implements, and software applications. This technology has revolutionized the way farmers operate and manage their agricultural machinery, offering greater convenience, efficiency, and productivity on the field. ISOBUS Terminal acts as a control center, providing a user-friendly interface for farmers to effortlessly monitor and manage various functions of their equipment. It allows for seamless communication between different brands and models of machinery, eliminating the need for multiple display screens or controllers. This ensures compatibility and flexibility, making it easier for farmers to operate their equipment and maximize their yield.

Market Dynamics:

The increasing adoption of precision farming techniques, such as variable rate application and site-specific crop management, is driving the demand for ISOBUS Terminals. These terminals enable seamless integration and data exchange between machines and software applications, allowing for real-time monitoring and analysis of crucial parameters. The need for automation in the agriculture industry is growing rapidly due to labor shortages and the desire for increased efficiency. ISOBUS Terminals play a crucial role in automating various functions and processes on the field, improving productivity and reducing human error. The company operates through three main business divisions. The hardware division designs and manufactures terminals, controllers and gateway devices. Their touchscreen terminals come in a range of sizes from 5-12 inches to suit any cab environment. The software division develops the operating system and application software packages that run on ISOBUS Terminal devices. Their software provides functionality like mapping, guidance, fleet management and precision farming control. Finally, the services division offers technical support, training, installation and fleet monitoring services to machinery dealerships and enterprise customers.

However, the adoption of ISOBUS Terminals requires a significant upfront investment, including the cost of equipment and software applications. This can be a barrier for small-scale farmers or those operating in regions with limited access to financial resources.

Nevertheless, ongoing advancements in ISOBUS Terminal technology, such as improved connectivity, enhanced user interfaces, and advanced data analytics, present opportunities for market growth.

Key features of the study:
  • This report provides in-depth analysis of the global ISOBUS terminal market, and provides market size (US$ Million) and compound annual growth rate (CAGR%) for the forecast period (2024–203), considering 2023 as the base year
  • It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
  • It profiles key players in the global ISOBUS terminal market based on the following parameters – company highlights, products portfolio, key highlights, financial performance, and strategies
  • Key companies covered as a part of this study include Trimble, Topcon, Raven Industries, KUBOTA, Teletrac Navman, AGCO, Aagland, Lely, AgJunction, Robert Bosch, AgLeader Technology, AgEagle, DICKEY-john, CLAAS, CNH Industrial, BouMatic, Hexagon, Agriculture, Farmers Edge, Autonomous Tractor Corporation, and Deere & Company
  • Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
  • The global ISOBUS terminal market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
  • Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global ISOBUS terminal market
Detailed Segmentation:
  • By Display Type
  • Basic ISOBUS Terminal
  • Advanced ISOBUS Terminal
  • Smart ISOBUS Terminal
  • Others
  • By Component
  • Display
  • Communication Module
  • Others
  • By Application
  • Precision Farming
  • Telematics
  • Fleet management
  • Others
  • By End-use Industry
  • Agriculture
  • Construction
  • Forestry
  • Others
  • By Sales Channel
  • OEM
  • Aftermarket
  • By Farm Size
  • Small Farms
  • Medium Farms
  • Large Farms
  • Others
  • By Region
  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa
  • Key Players
  • Trimble
  • Topcon
  • Raven Industries
  • KUBOTA
  • Teletrac Navman
  • AGCO
  • Aagland
  • Lely
  • AgJunction
  • Robert Bosch
  • AgLeader Technology
  • AgEagle
  • DICKEY-john
  • CLAAS
  • CNH Industrial
  • BouMatic
  • Hexagon Agriculture
  • Farmers Edge
  • Autonomous Tractor Corporation
  • Deere & Company


1. Research Objectives and Assumptions
Research Objectives
Assumptions
Abbreviations
2. Market Purview
Report Description
Market Definition and Scope
Executive Summary
Market Snapshot, By Display Type
Market Snapshot, By Component
Market Snapshot, By Application
Market Snapshot, By End-user Industry
Market Snapshot, By Sales Channel
Market Snapshot, By Farm Size
Market Snapshot, By Geography
Coherent Opportunity Map (COM)
3. Market Dynamics, Regulations, and Trends Analysis
Market Dynamics
Drivers
Increasing Adoption of Precision Agriculture
Rising Farm Mechanization
Restraints
High Costs and Complexity
Lack of Standardization
Opportunities
Development of Smart ISOBUS Terminals
Growing Adoption of Telematics
Impact Analysis
Key Highlights
Regulatory Scenario
Product launch/Approvals
PEST Analysis
PORTER’s Analysis
Merger and Acquisition Scenario
4. ISOBUS Terminal Market – Impact of Coronavirus (COVID-19) Pandemic
COVID-19 Epidemiology
Supply Side and Demand Side Analysis
Economic Impact
5. ISOBUS Terminal Market, By Display Type, 2019-2031, (US$ Mn)
Introduction
Market Share Analysis, 2024 and 2031 (%)
Y-o-Y Growth Analysis, 2020 – 2031
Segment Trends
Basic ISOBUS Terminal
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Mn)
Advanced ISOBUS Terminal
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Mn)
Smart ISOBUS Terminal
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Mn)
Others
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Mn)
6. ISOBUS Terminal Market, By Component, 2019-2031, (US$ Mn)
Introduction
Market Share Analysis, 2024 and 2031 (%)
Y-o-Y Growth Analysis, 2020 – 2031
Segment Trends
Display
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Million)
Communication Module
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Million)
Others
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Million)
7. ISOBUS Terminal Market, By Application, 2019-2031, (US$ Mn)
Introduction
Market Share Analysis, 2024 and 2031 (%)
Y-o-Y Growth Analysis, 2020 – 2031
Segment Trends
Precision Farming
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Million)
Telematics
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Million)
Fleet management
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Million)
Others
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Million)
8. ISOBUS Terminal Market, By End-user Industry, 2019-2031, (US$ Mn)
Introduction
Market Share Analysis, 2024 and 2031 (%)
Y-o-Y Growth Analysis, 2020 – 2031
Segment Trends
Agriculture
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Million)
Construction
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Million)
Forestry
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Million)
Others
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Million)
9. ISOBUS Terminal Market, By Sales Channel, 2019-2031, (US$ Mn)
Introduction
Market Share Analysis, 2024 and 2031 (%)
Y-o-Y Growth Analysis, 2020 – 2031
Segment Trends
OEM
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Million)
Aftermarket
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Million)
10. ISOBUS Terminal Market, By Farm Size, 2019-2031, (US$ Mn)
Introduction
Market Share Analysis, 2024 and 2031 (%)
Y-o-Y Growth Analysis, 2020 – 2031
Segment Trends
Small Farms
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Million)
Medium Farms
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Million)
Large Farms
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Million)
Others
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Million)
11. ISOBUS Terminal Market, By Region, 2019-2031, (US$ Mn)
Introduction
Market Share Analysis, By Country, 2024 and 2031 (%)
Y-o-Y Growth Analysis, For Country 2019 –2031
Country Trends
North America
Introduction
Market Size and Forecast, and Y-o-Y Growth, By Display Type, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Component, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Component, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By End-user Industry, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Sales Channel, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Farm Size, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Country, 2019-2031,(US$ Bn)
U.S.
Canada
Europe
Introduction
Market Size and Forecast, and Y-o-Y Growth, By Display Type, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Component, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Component, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By End-user Industry, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Sales Channel, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Farm Size, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Country, 2019-2031,(US$ Bn)
Germany
U.K.
Spain
France
Italy
Russia
Rest of Europe
Asia Pacific
Introduction
Market Size and Forecast, and Y-o-Y Growth, By Display Type, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Component, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Component, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By End-user Industry, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Sales Channel, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Farm Size, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Country, 2019-2031,(US$ Bn)
China
India
Japan
Australia
South Korea
ASEAN
Rest of Asia Pacific
Latin America
Introduction
Market Size and Forecast, and Y-o-Y Growth, By Display Type, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Component, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Component, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By End-user Industry, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Sales Channel, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Farm Size, 2019-2031,(US$ Mn)
Market Size and Forecast, and Y-o-Y Growth, By Country, 2019-2031,(US$ Bn)
Brazil
Argentina
Mexico
Rest of Latin America
Middle East & Africa
GCC Countries
Israel
South Africa
North Africa
Central Africa
Rest of Middle East
12. Competitive Landscape
Trimble
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
Topcon
Raven Industries
KUBOTA
Teletrac Navman
AGCO
Aagland
Lely
AgJunction
Others
Analyst Views
13. Section
Research Methodology
About us
*Browse 24 market data tables and 28 figures on “ISOBUS Terminal Market” - Global forecast to 2031

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