Herbal Medicinal Product Market, By Product Type (Ayurvedic Medicines, Homeopathic Medicines, Chinese Medicines, Aromatherapy), By Dosage Form (Capsules, Powder, Syrups, Oil, Ointments, Others), By Application (Pharmaceutical, Nutraceutical, Personal Care

Herbal Medicinal Product Market, By Product Type (Ayurvedic Medicines, Homeopathic Medicines, Chinese Medicines, Aromatherapy), By Dosage Form (Capsules, Powder, Syrups, Oil, Ointments, Others), By Application (Pharmaceutical, Nutraceutical, Personal Care & Beauty Products, Others), By Distribution Channel (Hospital Pharmacies, Retailer Stores, Specialty Clinics & Stores, E-commerce), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)


Global herbal medicinal product market size was valued at US$ 197.77 Bn in 2023 and is expected to reach US$ 344.89 Bn by 2031, exhibiting a compound annual growth rate (CAGR) of 7.2% from 2024 to 2031.

Figure 1. Global Herbal Medicinal Product Market Share (%), By Region, 2023

Herbal medicine is developed by using medicinal plant by pharmacognosy. Global herbal medicinal product market has witnessed substantial growth in the last 3-4 decades, due to rising consumer preference for plant-based medicines over synthetic drugs. Herbal products are gaining popularity due to perceived effectiveness against diseases without any side-effects. Herbal drugs are derived from plants and plant extracts and find widespread usage in treating minor ailments like coughs, colds, digestive issues as well as certain serious conditions like cancer and diabetes. Consumers increasingly prefer herbal medicines due to perceived lesser side effects as compared to allopathic drugs. Furthermore, growing awareness about the pharmacological properties and therapeutic benefits of herbs is translating into higher demand. Expanding application scope of herbal extracts in pharmaceuticals, cosmetics as well as food and beverage industries has also propelled the herbal medicinal product market.

Market Dynamics:

Global herbal medicinal products market is driven by factors such as increasing consumer inclination towards natural and plant-derived products, widespread promotion of herbal drugs by government initiatives, growing geriatric population base susceptible to chronic diseases and ailments, and expanding application scope of herbal extracts in various end-use sectors. However, uncertain regulations, supply consistency issues due to factors like climate change and stringent quality standards set for herbal medicines, continue to restrain the market growth. Meanwhile, emerging trend of herbal cosmetics presents a lucrative opportunity for market players. Research on new therapeutic applications of herbs in treatment of life-threatening conditions like cancer also holds promising growth prospects.

Key features of the study:
  • This report provides in-depth analysis of the global herbal medicinal product market, and provides market size (US$ Bn) and compound annual growth rate (CAGR %) for the forecast period (2024–2031), considering 2023 as the base year.
  • It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market.
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players.
  • It profiles key players in the global herbal medicinal product market based on the following parameters – company highlights, products portfolio, key highlights, financial performance, and strategies.
  • Key companies covered as a part of this study include Boiron, Himalaya Global Holdings Ltd., Arkopharma Laboratories, Cultivator Natural Products, Patanjali Ayurvedic India Ltd, Herbalife International of America, Inc., Emami Ltd, NUTRAMARKS, INC., Arogya Formulations (P) Ltd., Navayur Herbals, Nature's Answer Inc., 21ST Century HealthCare, Inc. and Bio-Botanica Inc.
  • Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics.
  • Global herbal medicinal product market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts.
  • Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global herbal medicinal product market.
Detailed Segmentation:
  • Global Herbal Medicinal Product Market, By Product Type:
  • Ayurvedic Medicines
  • Homeopathic Medicines
  • Chinese Medicines
  • Aromatherapy
  • Global Herbal Medicinal Product Market, By Dosage Form:
  • Capsules
  • Powder
  • Syrups
  • Oil and Ointments
  • Others
  • Global Herbal Medicinal Product Market, By Application:
  • Pharmaceutical
  • Nutraceuticals
  • Personal Care & Beauty Products
  • Others
  • Global Herbal Medicinal Product Market, By Distribution Channel:
  • Hospital Pharmacies
  • Retail Stores
  • Specialty Clinics and Stores
  • E-commerce
  • Global Herbal Medicinal Product Market, By Region:
  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East
  • Africa
  • Top Companies in the Global Herbal Medicinal Product Market
  • Himalaya Global Holdings Ltd.
  • Arkopharma Laboratories
  • Cultivator Natural Products
  • Patanjali Ayurvedic India Ltd
  • Herbalife International of America, Inc.
  • Emami Ltd
  • NUTRAMARKS, INC.
  • Arogya Formulations (P) Ltd.
  • Navayur Herbals
  • Nature's Answer Inc.
  • 21ST Century HealthCare, Inc.
  • Bio-Botanica Inc.


1. Research Objectives and Assumptions
Research Objectives
Assumptions
Abbreviations
2. Market Purview
Report Description
Market Definition and Scope
Executive Summary
Market Snippet By Product Type
Market Snippet, By Dosage Form
Market Snippet, By Application
Market Snippet, By Distribution Channel
Market Snippet, By Region
Coherent Opportunity Map (COM)
3. Market Dynamics, Regulations, and Trends Analysis
Market Dynamics
Drivers
Increasing interest in holistic and natural therapies
Rising awareness about benefits of herbal and traditional medicines
Restraints
Issues with quality and consistency
Opportunities
Untapped growth potential in emerging markets
Education and awareness campaigns
Key Highlights
Regulatory Scenario
Recent Trends
Product Launches/Approvals
PEST Analysis
PORTER’s Analysis
Mergers, Acquisitions, and Collaborations
4. Global Herbal Medicinal Products Market – Impact of Coronavirus (COVID-19) Pandemic
COVID-19 Epidemiology
Supply Side and Demand Side Analysis
Economic Impact
5. Global Herbal Medicinal Products Market, By Product Type, 2019-2031, (US$ Bn)
Introduction
Market Share Analysis, 2024 and 2031 (%)
Y-o-Y Growth Analysis, 2020 – 2031
Segment Trends
Ayurvedic Medicines
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Bn)
Homeopathic Medicines
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Bn)
Chinese Medicines
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Bn)
Aromatherapy
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Bn)
6. Global Herbal Medicinal Products Market, By Dosage Form, 2019-2031, (US$ Bn)
Introduction
Market Share Analysis, 2024 and 2031 (%)
Y-o-Y Growth Analysis, 2020 – 2031
Segment Trends
Capsules
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Bn)
Powder
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Bn)
Syrups
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Bn)
Oil and Ointments
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Bn)
Others
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Bn)
7. Global Herbal Medicinal Products Market, By Application, 2019-2031, (US$ Bn)
Introduction
Market Share Analysis, 2024 and 2031 (%)
Y-o-Y Growth Analysis, 2020 – 2031
Segment Trends
Pharmaceutical
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Bn)
Nutraceutical
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Bn)
Personal Care & Beauty Products
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Bn)
Others
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Bn)
8. Global Herbal Medicinal Products Market, By Distribution Channel, 2019-2031, (US$ Bn)
Introduction
Market Share Analysis, 2024 and 2031 (%)
Y-o-Y Growth Analysis, 2020 – 2031
Segment Trends
Hospital Pharmacies
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Bn)
Retail Stores
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Bn)
Specialty Clinics and Stores
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2019-2031,(US$ Bn)
E-commerce
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2023-2031,(US$ Bn)
9. Global Herbal Medicinal Products Market, By Region, 2019-2031, (US$ Bn)
Introduction
Market Share Analysis, By Sub-region, 2024 and 2031 (%)
Y-o-Y Growth Analysis, For Sub-region, 2019 –2031
Country Trends
North America
Introduction
Market Size and Forecast, and Y-o-Y Growth, By Product Type, 2019-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Dosage Form, 2019-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Application, 2019-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Distribution Channel, 2019-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Country, 2019-2031,(US$ Bn)
U.S.
Canada
Europe
Introduction
Market Size and Forecast, and Y-o-Y Growth, By Product Type, 2019-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Dosage Form, 2019-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Application, 2019-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Distribution Channel, 2019-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Country, 2019-2031,(US$ Bn)
Germany
U.K.
Spain
France
Italy
Russia
Rest of Europe
Asia Pacific
Introduction
Market Size and Forecast, and Y-o-Y Growth, By Product Type , 2019-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Dosage Form , 2019-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Application , 2019-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Distribution Channel, 2019-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Country, 2019-2031,(US$ Bn)
China
India
Japan
Australia
South Korea
ASEAN
Rest of Asia Pacific
Latin America
Introduction
Market Size and Forecast, and Y-o-Y Growth, By Product Type , 2019-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Dosage Form , 2019-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Application , 2019-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Distribution Channel, 2019-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Country, 2019-2031,(US$ Bn)
Brazil
Argentina
Mexico
Rest of Latin America
Middle East & Africa
Introduction
Market Size and Forecast, and Y-o-Y Growth, By Product Type , 2019-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Dosage Form , 2019-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Application , 2019-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Distribution Channel, 2023-2031,(US$ Bn)
Market Size and Forecast, and Y-o-Y Growth, By Country/Sub-region, 2019-2031,(US$ Bn)
GCC Countries
Israel
North Africa
Central Africa
South Africa
Rest of Middle East
10. Competitive Landscape
Company Profile
Boiron
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
Himalaya Global Holdings Ltd.
Arkopharma Laboratories
Cultivator Natural Products
Patanjali Ayurvedic India Ltd
Herbalife International of America, Inc.
Emami Ltd
NUTRAMARKS, INC.
Arogya Formulations (P) Ltd.
Navayur Herbals
Nature's Answer Inc.
21ST Century HealthCare, Inc.
Bio-Botanica Inc.
Analyst Views
11. Section
References
Research Methodology
About us
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