Gift Card Market, By Type (Universal accepted open loop, Restaurant closed loop, Retail closed loop, Miscellaneous closed loop, E-Gifting), By Merchant (Restaurant, Department store, Grocery stores/food supermarket, Discount store, Coffee shop, Entertainm

Gift Card Market, By Type (Universal accepted open loop, Restaurant closed loop, Retail closed loop, Miscellaneous closed loop, E-Gifting), By Merchant (Restaurant, Department store, Grocery stores/food supermarket, Discount store, Coffee shop, Entertainment, Others), and By Region (North America Europe Latin America Asia Pacific Middle East & Africa) - Size, Share, Outlook, and Opportunity Analysis, 2022 - 2028

A gift card is a prepaid stored-value money card. This can be classified into open loop and closed loop cards and are usually issued by retailer or bank. Gift cards are also given out by employers or organizations as rewards or gifts. Owing to this, corporate sectors are encouraging the usage of gift cards in order to provide the employees with rewards and incentives
Market Dynamics
The gift card market has witnessed significant growth in recent past years, owing to the rise in adoption of gift card across the corporate sector for offering incentives to recognizing employees achievement is expected to fuel the demand for gift cards. On the basis of gift card type, the restaurant closed loop, is estimated to drive the growth in the market share, owing to the adoption of gift cards among customers as a form of rewards.
E-commerce websites such as Amazon, Flipkart, Alibaba, eBay and others offer customers gift cards, which is augmenting the growth of the global gift card market. Moreover, the growing penetration of internet and smartphones is making the access the e-commerce websites much easier as well as provide customers with a wide range of product range.
North America was the dominant region in the global gift card market in 2018, owing to the growing number of media platforms such as Facebook, Instagram and Pinterest, where the users can sell products directly to the users through their social media account. Moreover, this scenario is estimated to foster the growth of global gift card market during the forecast period.
Key features of the study:
This report provides in-depth analysis of the global gift card market, market size (US$ Billion), and Cumulative Annual Growth Rate (CAGR %) for the forecast period (2022-2028), considering 2021 as the base year.
It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market. It provides valuable insights about market drivers, restraints, opportunities, new product launches or approval, gift card products, regional outlook, and competitive strategy adopted by the leading players.
Key companies covered as a part of this study includes Apple Inc., Amazon.com Inc., Best Buy Co., Inc., Starbucks Corporation, Target Corporation and Wal-Mart Stores, Inc.
It profiles leading players in the global gift card market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, key developments, and future plans
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions with respect to their future product launch, market expansion, and marketing tactics.
The global gift card market report caters to various stakeholders in this industry, including investors, product developers, distributors, gift card companies, research institutes, new entrants, and financial analysts.
Stakeholders would greatly benefit in decision-making through the various strategy matrices used in analyzing the global gift card market.
Detailed Segmentation:
Global Gift Card Market, By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
E-Gifting
Global Gift Card Market, By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Global Gift Card Market, By Geography:
North America
U.S.
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Canada
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Europe
U.K.
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Germany
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Italy
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
France
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Spain
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Nordic
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Benelux
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Russia
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Poland
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Rest of Europe
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Asia Pacific
China
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
India
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Japan
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
ASEAN
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Australia & New Zealand
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Rest of Asia Pacific
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Latin America
Brazil
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Mexico
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Rest of Latin America
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Middle East & Africa
GCC
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
North Africa
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
South Africa
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Rest of Middle East & Africa
By Type:
Universal accepted open loop
Restaurant closed loop
Retail closed loop
Miscellaneous closed loop
e-Gifting
By Merchant:
Restaurant
Department store
Grocery stores/food supermarket
Discount store
Coffee shop
Entertainment
Others
Company Profiles
Apple Inc.*
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments
Future Plans
Amazon.com Inc.
Best Buy Co., Inc.
Starbucks Corporation
Target Corporation.
Wal-Mart Stores, Inc.
“*” marked represents similar segmentation in other categories in the respective section