The global food sweetener market has been witnessing steady growth over the past few years. Food sweeteners are substances that are used to impart sweet taste to foods and beverages without any additional nutritional value. They often contain substantially fewer calories than sugar and help in reducing the overall sugar content of foods. Increasing prevalence of obesity and diabetes around the world has boosted the demand for low-calorie sugar substitutes. Moreover, rising health consciousness among consumers has compelled food processing companies to develop new formulations containing minimal sugar content. Expanding packaged food industry and growing number of people opting for low-calorie diets are some other factors driving the sales of sugar substitutes. However, factors such as stringent regulations regarding the use of artificial sweeteners pose a challenge to the market.
Market Dynamics:
The global food sweetener market is primarily driven by increasing health awareness among consumers. With growing prevalence of lifestyle diseases such as diabetes and obesity, consumers are actively looking for sugar alternatives that are low in calories. This is prompting food and beverage manufacturers to reduce sugar levels in their products and instead use artificial or natural sweeteners. The changing consumer preferences towards healthier food options is acting as a major growth driver for the market. However, stringent regulations regarding the use of artificial sweeteners in certain countries pose a challenge to market players. Moreover, concerns around the safety of artificial sweeteners are restraining the market growth to some extent. Alternative natural sweeteners such as stevia and monk fruit extracts present significant growth opportunities for companies in this market.
Key Features of the Study:
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