The global food premix market has been witnessing significant growth in the recent years. Food premixes refer to customized blends of vitamins, minerals, amino acids, and other micronutrients which are added to basic foodstuffs like flour, oil, and dairy products. They help enhance the nutritional value of various food products. Rising health consciousness among consumers has pushed up the demand for fortified and enriched food and beverage products. Furthermore, busy lifestyles have led to the increased consumption of convenience and packaged foods where food premixes play a vital role. The growing food processing industry worldwide presents immense opportunities for food premix manufacturers. However, strict regulatory norms associated with labels and allowable nutrients content require adhering to quality standards which remains a major challenge for the market.
Market Dynamics:
Health awareness regarding micronutrient deficiencies especially in developing countries, expanding retail market for packaged foods in these regions, and growth of the dairy, bakery and confectionary industries are some of the key growth drivers for the global food premix market. However, availability of substitutes like probiotics and concerns over excess added minerals and vitamins causing toxicity are inhibiting the market growth. With improvements in research and development activities, new product launches catering to customized nutrition requirements across various end-use segments present lucrative opportunities.
Key Features of the Study:
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