Europe Maternity Wear Market, By Product Type (Top Wear, Bottom Wear, Dresses and Gowns, Innerwear), By Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online, Retail, Others) - Size, Share, Outlook, and Opportunity Analysis, 2022 - 2030
Maternity wear is clothing worn by expecting women. Its purpose is to accommodate the changes in a woman's body during pregnancy.
Market Dynamics:
Growing number of pregnant working women coupled with the expansion of e-commerce industry are major factor contributing to market growth. Moreover, increasing purchasing power and changing lifestyle of consumer are further anticipated to foster market growth.
On the other hand, fluctuating birth rate is expected to hinder the market growth.
Key features of the study:
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