Dietary Supplements Market, by Form (Soft gel/Pills (Confectionery Products (Gummies, Chews, Others (Lollipops, hard-boiled candies)), Pharmaceutical Products (Chewable Pills and Pills, Gelcaps)), Powder, Liquid), by Application (Weight Loss, Sports Nutrition, General Wellbeing, Immune and Digestive Health, Bone and Joint Health, Heart Health, Other Specific Requirements (Beauty Supplements, Anti-Allergies, and Eye Health)), by Ingredients (Vitamins & Minerals, Amino Acids, Botanical Supplements, Others (Concentrate, Metabolite, Constituent, and Extract)), by End-use (Men, Women, Senior Citizens, Others (Kids and Toddlers)), by Distribution Channel (Pharmacies & Drugstores, Health & Beauty Stores, Hypermarkets & Supermarkets, Online, Direct Selling), and by Region (North America, Latin America, Europe, Asia-pacific, Middle East & Africa) - Size, Share, Outlook, and Opportunity Analysis, 2022 - 2030
The global dietary supplements market has witnessed a surge of growth in terms of revenue in recent past years, owing to the increasing awareness about health benefits of dietary supplements is driving growth of the market globally. Dietary supplements are used in order to treat nutritional deficiency in the human body. Dietary supplements consist of vitamins, minerals, proteins, and other necessary ingredients.
Market Dynamics
Health benefits that are associated with consumption of dietary supplements are reduction in signs of aging and improved cardiovascular health, among others. There has been increasing focus among women on maintaining healthy skin, hair, and nails, as well as a rising need to prevent premature skin aging, and rising preference for effective and safe beauty solutions. Such factors are expected to drive growth of the dietary supplements market during the forecast period.
Increasing costs of healthcare & medicines has led people towards shifting towards dietary supplements to stay healthy. Dietary supplements provide health benefits such as lowering cholesterol & cardiovascular diseases, prevention of cold & flu, strengthening the immune system, prevention of migraine headaches, treatment of rheumatic diseases, allergies, triglyceride levels and blood pressure and cognitive diseases at lower costs. Rising demand for organic and natural products is aiding growth of the global nutritional supplements market.
‘Self-care’ has now become an essential part of the modern consumer’s lifestyle. The growing emphasis on holistic health and immunity has resulted in some significant dietary changes among consumers. The use of vitamins, minerals, immunity-boosting foods, organic products, supplements, and other nutritional supplements has increased significantly. Though the ongoing pandemic has increased the focus on immunity, it is widely known that having a healthy immune system can help reduce the risk or severity of diseases and infections. It is also a key factor that, when combined with proper nutrition, can enhance the body's natural defenses. As people become more conscious of holistic wellbeing, the demand for immunity-boosting products has increased significantly. People are increasingly shifting to herbal supplements and other dietary supplements to address their health concerns.
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