Cannabis Beverage Market, by Product Type (Alcoholic (Beer, Spirits and Wine) and Non-alcoholic (Marijuana Tea, Cannabis Soda, and Cannabis Coffee & Cold brew)), by End-Use (Household, and Restaurants & Cafes), by Distribution Channel (Convenience stores,

Cannabis Beverage Market, by Product Type (Alcoholic (Beer, Spirits and Wine) and Non-alcoholic (Marijuana Tea, Cannabis Soda, and Cannabis Coffee & Cold brew)), by End-Use (Household, and Restaurants & Cafes), by Distribution Channel (Convenience stores, Hypermarkets, Specialty, and Online Retail), and by Region (North America, Latin America, Asia Pacific, Europe, and Middle East & Africa)- Size, Share, Outlook, and Opportunity Analysis, 2022 - 2030

Cannabis is psychoactive drug derived from the cannabis plant which belongs to Cannabaceae family. It is also commonly known as marijuana and is used for both therapeutic treatments and recreational purposes. Since ancient times, cannabis was cultivated by people, owing to its well-known medicinal benefits. Cannabis is usually consumed in form of vapors and sometimes it is infused in food products like brownies and cookies. The rise in consumption of cannabis among consumers around the world has led to the development of cannabis infused beverage products.

Market Dynamics

Although the medicinal benefits of cannabis are well known, the market growth is still driven by consumers who use cannabis for recreational purposes. Companies involved in production of cannabis beverages are focused on preparing emulsifications for cannabis in order to meet the consumer requirements for quick and instantaneous effects of cannabis after dosage. These emulsifications help in achieving the proper suspension of cannabis into liquids.

The rising trend for consumption of healthy and dietary beverages among customers has witnessed growth in the food & beverage industry. Health conscious consumers are shifting their preferences towards using clean and organic ingredient based food products which have additional nutritional benefits. This scenario has led to the acceptance of beverages fused with cannabis as a substitute for cannabis smokers.

Among product type, the global cannabis beverage market is segmented into alcoholic and non- alcoholic beverages. Non-alcoholic cannabis beverages includes different products in which cannabis can be infused such as cannabis coffee, cannabis soda, and marijuana tea.

Cannabis has been legalized by governments in some countries such as U.S., Canada, and others for both medical use and recreational purposes. However, the cannabis market still faces challenges due to the implementation of stringent regulations in many other regions. Key factors that halt the approval of the product and its launch into market include strict testing processes, safety standards, and labelling mandates.

Key features of the study:

• This report provides an in-depth analysis of global cannabis beverage market, and provides market size (US$ Million) and compound annual growth rate (CAGR %) for the forecast period (2022-2030), considering 2021 as the base year
• It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategies adopted by key players
• It profiles key players in the global cannabis beverage market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
• Key companies covered as a part of this study include MedReleaf Corp., Cronos Group Inc., Jazz Pharmaceuticals, Phoena Holdings, VIVO Cannabis Inc., Tilray Inc., General Cannabis Corporation, Koios Beverage Corporation, New Age Beverages Corporation, Dutch Windmill Spirits, Heineken, Canopy Growth, and SK Rodnik
• Insights from this report would allow marketers and management authorities of companies to make informed decision regarding future product launches, technology up gradation, market expansion, and marketing tactics
• The global cannabis beverage market report caters to various stakeholders in this industry including investors, suppliers, Cannabis Beverage service providers, distributors, new entrants, and financial analysts
• Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global cannabis beverage market

Detailed Segmentation:

• Global Cannabis Beverage Market, By Product Type:
• Alcoholic
• Non-alcoholic
• Global Cannabis Beverage Market, By End-Use:
• Household
• Restaurants & Cafes
• Global Cannabis Beverage Market, By Distribution Channel:
• Convenience stores
• Hypermarkets
• Specialty Stores
• Online Retail
• Global Cannabis Beverage Market, By Region:
• North America
• By Country:
• U.S
• Canada
• Latin America
• By Country:
• Brazil
• Mexico
• Argentina
• Rest of Latin America
• Europe
• By Country:
• Germany
• U.K.
• France
• Italy
• Spain
• Russia
• Rest of Europe
• Asia Pacific
• By Country:
• China
• India
• Japan
• Australia
• South Korea
• ASEAN
• Rest of Asia Pacific
• Middle East & Africa
• By Country/Region:
• Middle East
• Africa
• Company Profiles
• MedReleaf Corp.
• Company Overview
• Product Portfolio
• Key Strategies
• Recent Developments
• Future Plans
• Cronos Group Inc.
• Jazz Pharmaceuticals
• Phoena Holdings
• VIVO Cannabis Inc.
• Tilray Inc.
• General Cannabis Corporation
• Koios Beverage Corporation
• New Age Beverages Corporation
• Dutch Windmill Spirits
• Heineken
• Canopy Growth
• SK Rodnik

“*” marked represents similar segmentation in other categories in the respective section