Cannabis Beverage Market, by Product Type (Alcoholic (Beer, Spirits and Wine) and Non-alcoholic (Marijuana Tea, Cannabis Soda, and Cannabis Coffee & Cold brew)), By End-Use (Household, and Restaurants & Cafes), By Distribution Channel (Convenience stores, Hypermarkets, Supermarkets, and Online) and by Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa) - Size, Share, Outlook, and Opportunity Analysis, 2022 - 2028
Cannabis is psychoactive drug derived from the cannabis plant which belongs to Cannabaceae family. It is also commonly known as marijuana and is used for both therapeutic treatments and recreational purposes. Since ancient times, cannabis was cultivated by people owing to its well-known medicinal benefits. Cannabis is usually consumed in form of vapors and sometimes it is infused in food products like brownies and cookies. The rise in consumption of cannabis among consumers around the world has led to the development of cannabis infused beverage products.
Market Dynamics
Although the medicinal benefits of cannabis are well known, the market growth is still driven by consumers who use cannabis for recreational purposes. Companies involved in production of cannabis beverages are focused on preparing emulsifications for cannabis in order to meet the consumer requirements for quick and instantaneous effects of cannabis after dosage. These emulsifications help in achieving the proper suspension of cannabis into liquids.
In recent times, the rising trend for consumption of healthy and dietary beverages among customers has been witnessed in the food & beverage industry. Health conscious consumers are now shifting their preferences towards using clean and organic ingredients based food products which have additional nutritional benefits. This scenario has led to the acceptance of beverages fused with cannabis as a substitute for cannabis smokers.
Among product type, the global cannabis beverage market is bifurcated into alcoholic and non- alcoholic beverages. Non-alcoholic cannabis beverages includes different products in which cannabis can be infused such as cannabis coffee, cannabis soda and marijuana tea.
Cannabis has been legalized by governments in some countries like U.S., Canada and others for both medical use and recreational purposes. However, the cannabis market still faces challenges due to the implementation of stringent regulations in many other regions. Key factors that halt the approval of the product and its launch into the market includes strict testing processes, safety standards and labelling mandates.
Key features of the study:
This report provides in-depth analysis of global cannabis beverage and provides market size (US$ Million) and cumulative annual growth rate (CAGR %) for the forecast period (2022-2028), considering 2021 as the base year
It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategy adopted by leading players
It profiles leading players in the global cannabis beverage market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
Key companies covered as a part of this study MedReleaf Corp., Cronos Group Inc., GW Pharmaceuticals, Plc., CannTrust Holdings Inc., VIVO Cannabis Inc., Tilray Inc., General Cannabis Corporation, Koios Beverage Corporation, New Age Beverages Corporation, Dutch Windmill Spirits, Heineken, The Supreme Cannabis Company, and SK Rodnik.
Insights from this report would allow marketers and management authorities of companies to make informed decision regarding future product launches, technology upgradation, market expansion, and marketing tactics
The global cannabis beverage market report caters to various stakeholders in this industry including investors, suppliers, global cannabis beverage manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through the various strategy matrices used in analyzing the global cannabis beverage market
Detailed Segmentation:
Global Cannabis Beverage Market, By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
Global Cannabis Beverage Market, By End-Use:
Household
Restaurants & Cafes
Global Cannabis Beverage Market, By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
Global Cannabis Beverage Market, By Region:
North America
U.S.
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
Canada
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
Latin America
Brazil
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
Argentina
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
Mexico
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
Rest of Latin America
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
Europe
U.K.
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
Germany
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
Italy
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
France
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
Russia
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
Rest of Europe
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
Asia Pacific
China
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
India
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
Japan
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
ASEAN
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
Australia & New Zealand
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
Rest of Asia Pacific
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
Middle East & Africa
GCC
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
South Africa
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
Middle East & Africa
By Product Type:
Alcoholic
Beer
Spirits
Wine
Non-Alcoholic
Marijuana Tea
Cannabis Soda
Cannabis Coffee & Cold brew
By End-Use:
Household
Restaurants & Cafes
By Distribution Channel:
Convenience Stores
Hypermarkets
Supermarkets
Online
Company Profiles
MedReleaf Corp.*
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments
Future Plans
Cronos Group Inc.
GW Pharmaceuticals, Plc.
CannTrust Holdings Inc.
VIVO Cannabis Inc.
Tilray Inc.
General Cannabis Corporation
Koios Beverage Corporation
New Age Beverages Corporation
Dutch Windmill Spirits
Heineken
The Supreme Cannabis Company
SK Rodnik
“*” marked represents similar segmentation in other categories in the respective section.
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