Bubble Tea Market Report, by Tea Type (Black Tea, Green Tea, White Tea, Oolong Tea, Others), by Flavor Type (Flavored, Original), by Boba Type (Black Boba, Clear Boba, Flavored Tapioca Boba, Others), by End User { Kids (Less Than Age 10), Teenagers (Age 1

Bubble Tea Market Report, by Tea Type (Black Tea, Green Tea, White Tea, Oolong Tea, Others), by Flavor Type (Flavored, Original), by Boba Type (Black Boba, Clear Boba, Flavored Tapioca Boba, Others), by End User { Kids (Less Than Age 10), Teenagers (Age 10 –Age 17), Adults (More than Age 17)}, and by Region (North America, South America, Asia Pacific, Europe, and Middle East & Africa) - Size, Share, Outlook, and Opportunity Analysis, 2022 - 2028

Bubble Tea is also popular by the names boba milk tea, tapioca tea, pearl milk tea, boba tea, bubble drink, tapioca pearl drink, momi tea, QQ, and milk tea. Bubble tea was invented as tea-based drink in Taichung, Taiwan’s tea shops in 1980s. Bubble tea drinks contain a tea based mixed with milk and fruit flavor. The taste of bubble tea comes from the small chewy tapioca balls known as boba, pearls, the chewy balls, or zhen zhu.
The tea is made from various flavors and in variety of ways, which has evolved over the decades. There are many different recipes of each tea shop that makes them stand out from the rest. The ingredients of bubble tea includes fresh fruits, syrup, milk, cream, shaved ice, black tea, soy milk, and green jasmine tea. Increasing disposable income and changing taste presences of consumers is predicted to boost the demand for bubble tea over the approaching years.
Market Dynamics
Based on flavor, bubble tea market is segregated into flavored and original flavors. Wherein, flavored segment accounted for the largest revenue share and contributed for approximately 60.0% of the total revenue generated for bubble tea market in 2021 across the globe. Increasing demand for non-alcoholic beverages across the globe is driving growth of the flavor type segment in the bubble tea market. According to data published in Agricultural and Resource Economics Review, the sales of non-alcoholic beverages such as tea, milk, coffee, energy drinks, bottled water, juice, and soft drinks in the U.S. was valued at US$ 131 billion in 2013, which increased by US$ 164 billion in 2021.
Among region, North America held for the dominant position in the global bubble tea market in 2021, in terms of revenue. The regional growth is driven by the growing consumption of various tea in North America. According to The Tea Association of the U.S., over 159 million Americans consume tea on a given day. In 2021, the people of America consumed over more than 3.8 billion gallons or 84 billion of servings of tea during the year.
Key features of the study:
This report provides in-depth analysis of global Bubble Tea market and provides market size (US$ Mn) and compound annual growth rate (CAGR %) for the forecast period (2022-2028), considering 2021 as the base year
It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategy adopted by key players
It profiles key players in the global Bubble Tea market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
Key companies covered as a part of this study include, Teapioca Lounge, OCOCO International Co., Ltd., Kung Fu Tea, Lollicup Coffee & Tea, Vivi Bubble Tea, Chatime, Boba Guys, Chill Bubble Tea, Boba Tea Company, and Real Fruit Bubble Tea
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, technology up-gradation, market expansion, and marketing tactics
The global Bubble Tea market report caters to various stakeholders in this industry including investors, suppliers, Bubble Tea manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global Bubble Tea market
Detailed Segmentation:
Global Bubble Tea Market, By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
Global Bubble Tea Market, By Flavor Type:
Flavored
Original
Global Bubble Tea Market, By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
Global Bubble Tea Market, By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
Global Bubble Tea Market, By Region:
North America
U.S.
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
Canada
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
South America
Brazil
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
Argentina
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
Mexico
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
Rest of South America
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
Europe
U.K.
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
Germany
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
France
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
Italy
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
Spain
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
Russia
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
Rest of Europe
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
Asia Pacific
China
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
India
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
Japan
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
South Korea
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
ASEAN
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
Rest of Asia Pacific
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
Middle East & Africa
Middle East
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
Africa
By Tea Type:
Black Tea
Green Tea
White Tea
Oolong Tea
Others
By Flavor Type:
Flavored
Original
By Boba Type:
Black Boba
Clear Boba
Flavored Tapioca Boba
Others
By End User:
Kids (Less Than Age 10)
Teenagers (Age 10 –Age 17)
Adults (More than Age 17)
Company Profiles
Teapioca Lounge*
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments
Future Plans
OCOCO International Co., Ltd.
Kung Fu Tea
Lollicup Coffee & Tea
Vivi Bubble Tea
Chatime, Boba Guys
Chill Bubble Tea
Boba Tea Company
Real Fruit Bubble Tea
“*” marked represents similar segmentation in other categories in the respective section.