The global acupuncture market has been growing steadily over the past few decades. Acupuncture originated in China over 3,000 years ago as a form of traditional Chinese medicine. It involves the insertion of thin needles into specific points on the body known as acupuncture points or meridians. Acupuncture is believed to stimulate the nervous system and promote natural healing. It is used to treat various conditions like pain, nausea, stress, depression, infertility, and many other ailments. With increasing awareness about its benefits and fewer side effects compared to pharmaceutical drugs, more people are opting for acupuncture on a regular basis.
Market Dynamics:
The global acupuncture market is driven by the growing popularity of traditional Chinese medicine and alternative therapies. Rising healthcare costs and side effects of prolonged use of medicines is prompting people to shift to cheaper and safer options like acupuncture. The market sees high demand for acupuncture treatments of lifestyle diseases, chronic pain conditions, anxiety, and infertility. However, lack of standardization and oversight in practice and training presents a challenge. High initial training costs also act as a restraint. The market sees lucrative opportunities with rising geriatric population prone to arthritis and joint pain and increased insurance coverage for acupuncture in some countries.
Key Features of the Study:
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook