Research Report on Southeast Asia Frozen Food Industry 2023-2032
As Southeast Asia's economy develops, urbanization continues, the pace of daily life of residents accelerates, and the population of working women gradually increases, the demand for frozen foods in Southeast Asia is expanding day by day. At the same time, the increased penetration of mobile Internet has also driven the booming development of e-commerce, providing consumers with more channels to purchase quality frozen foods.
Frozen food in Southeast Asia has a large gap between different countries, which is reflected in the different production, transportation and storage capacities of frozen food, different penetration rates of refrigerators, and differences in the scale of the frozen food industry in Southeast Asia. For example, Thailand's frozen food industry is growing rapidly and is rated as one of the most promising industries in 2023 by the Ministry of Commerce of Thailand. In 2022, 99 new companies were registered in Thailand's frozen food industry, an 87% increase year-on-year, bringing the total number of frozen food companies to 838, of which about 90% are small enterprises. To promote the development of Thailand's frozen food industry, the government has also developed policies and safety standards to enhance international and local consumer confidence in the safety and quality of Thai frozen food products.
Southeast Asia in this report includes 10 countries: Singapore, Thailand, Philippines, Malaysia, Indonesia, Vietnam, Myanmar, Brunei, Laos and Cambodia.
According to CRI's analysis, the economic levels of the 10 Southeast Asian countries vary greatly, with Singapore being the only developed country with a per capita GDP of about US$73,000 in 2021. While Myanmar and Cambodia will have a GDP per capita of less than US$2,000 in 2021. The population and minimum wage levels of each country also vary greatly. Brunei, which has the smallest population, will have a total population of less than 500,000 people in 2021, while Indonesia, which has the largest population, will have a population of about 275 million people in 2021. The most economically advanced countries in Southeast Asia do not have a set minimum wage, with the actual minimum wage exceeding US$400/month (for foreign maids), while the lowest minimum wage level in Myanmar is only about US$93/month.
CRI expects the market size of the frozen food industry in Southeast Asia to continue to grow from 2023-2032, fueled by export demand and driven by local consumption.
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