Research Report on Southeast Asia Cinema Industry 2023-2032
With the economic development of Southeast Asia, the living standard of the residents has improved and the demand for entertainment products has grown, and going to the cinema to watch movies has become an option for people in their leisure time. The population base in Southeast Asia is huge and the population structure is relatively young, so the future development of the cinema industry in Southeast Asia has great potential.
In Vietnam, for example, most of the cinemas are controlled by foreign investors and the scale of local brands is relatively small. CGV, the largest cinema chain in South Korea, entered the Vietnamese market as early as 2005, and Lotte Cinema entered the market in 2008, both of which are ahead of other cinema brands in terms of the number of cinemas, halls and seats in Vietnam.
Southeast Asia in this report includes 10 countries: Singapore, Thailand, Philippines, Malaysia, Indonesia, Vietnam, Myanmar, Brunei, Laos and Cambodia. With a total population of over 600 million by the end of 2021, Southeast Asia has an overall economic growth rate higher than the global average and is one of the key drivers of future global economic growth.
According to CRI's analysis, the economic levels of the 10 Southeast Asian countries vary greatly, with Singapore being the only developed country with a per capita GDP of about US$73,000 in 2021. While Myanmar and Cambodia will have a GDP per capita of less than US$2,000 in 2021. The population and minimum wage levels of each country also vary greatly. Brunei, which has the smallest population, will have a total population of less than 500,000 people in 2021, while Indonesia, which has the largest population, will have a population of about 275 million people in 2021.
CRI expects the cinema industry in Southeast Asia to maintain growth from 2023-2032. On the one hand, as the impact of COVID-19 on the economy is gradually eliminated, theaters are able to reopen, and on the other hand, the improvement of the living standard of the population and more attention to their entertainment needs promote the development of the cinema industry in Southeast Asia.
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