Marketing Resource Management Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on marketing resource management market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Reasons to Purchase
- Gain a truly global perspective with the most comprehensive report available on this market covering 15 geographies.
- Assess the impact of key macro factors such as conflict, pandemic and recovery, inflation and interest rate environment and the 2nd Trump presidency.
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- Identify growth segments for investment.
- Outperform competitors using forecast data and the drivers and trends shaping the market.
- Understand customers based on the latest market shares.
- Benchmark performance against key competitors.
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- All data from the report will also be delivered in an excel dashboard format.
Description:
Where is the largest and fastest growing market for marketing resource management ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The marketing resource management market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include:
- The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope
Markets Covered:1) By Solution Type: Marketing Reporting And Analytics; Capacity Planning Management; Financial Management; Creative Production Management; Brand And Advertising Management; Marketing Asset Management; Other Solutions
2) By Deployment Type: Cloud-based; On-premises
3) By Vertical: Media And Entertainment; Retail; Banking, Financial Services, And Insurance; Healthcare; Consumer Goods; Automotive; Manufacturing; Apparel; Other Verticals
Subsegments:
1) By Marketing Reporting And Analytics: Performance Reporting Tools; Campaign Analytics Solutions; Customer Insights And Data Analytics; Marketing Dashboards And Visualization Tools
2) By Capacity Planning Management: Resource Allocation Tools; Workforce Management Solutions; Project Scheduling And Workflow Tools; Demand Forecasting And Planning
3) By Financial Management: Budgeting And Cost Management Solutions; ROI And Performance Tracking; Financial Reporting Tools; Billing And Expense Tracking
4) By Creative Production Management: Creative Workflow Tools; Project Management For Creative Teams; Digital Asset Management (DAM); Content Creation And Approval Platforms
5) By Brand And Advertising Management: Campaign Planning And Execution Tools; Brand Asset Management; Media Buying And Planning Solutions; Advertising Budgeting And Tracking
6) By Marketing Asset Management: Digital Asset Management (DAM) Systems; Content Libraries And Repositories; Brand Asset Libraries; Media Asset Management Solutions
7) By Other Solutions: Marketing Collaboration Tools; Marketing Automation Integrations; Customer Relationship Management (CRM) Integrations; AI-Driven Marketing Solutions
Companies Mentioned: Microsoft Corporation; International Business Machines Corporation; Oracle Corporation; SAP SE; Adobe Systems Inc
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery format: PDF, Word and Excel Data Dashboard.