Market Research Services Global Market Briefing 2023

Market Research Services Global Market Briefing 2023

Global market research services market was worth $81.1 billion in 2022, it was the sixth largest segment within the design, research, promotional and consulting services market accounting for 1.8%. In terms of per capita consumption, the market was $10.4 and in terms of global GDP, the market was 0.07%. Market research services was the sixth largest segment within the design, research, promotional and consulting services market accounting for 1.8% preceded and followed by specialized design services at 3.2% and environmental consulting services at 1.4% respectively.

Market Research Services Global Market Briefing 2023 provides strategists, marketers and senior management with the critical information they need to assess the global market research services sector.

Reasons to Purchase

  • Measure the impact of high global inflation on market growth
  • Assess the Russia – Ukraine war’s impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Understand how the market has been affected by the COVID-19 and how it is responding as the impact of the virus abates.
  • Identify growth segments and opportunities.
  • Facilitate decision making on the basis of historic and forecast data
  • Develop strategies based on likely future developments.
  • Gain a global perspective on the development of the market.
Description

Market Research Services Global Market Briefing 2023 from the Business Research Company covers market characteristics, size and growth, segmentation, regional breakdowns, trends and strategies for this market. The market characteristics section of the report defines and explains the market. The market size section gives the market research services market revenues, covering both the historic growth of the market and forecasting the future. Market segmentations break down the key sub sectors which make up the market. The regional breakdowns section gives the size of the market geographically. The trends and strategies section highlights the likely future developments in the market research services market and suggests approaches.

Scope

Markets Covered: Marketing Research And Analysis Services; Public Opinion And Election Polling

Companies Mentioned: Nielsen Holdings PLC; Gartner, Inc; Ipsos Group S.A.; Wood Mackenzie; Moodys Corporation

Geographic scope: Asia Pacific, North America, Western Europe, Eastern Europe, South America, Middle East, Africa

Countries: Australia, China, Hong Kong, India, Indonesia, Japan, South Korea, Malaysia, New Zealand, Philippines, Singapore, Thailand, Vietnam, Canada, USA, Mexico, Argentina, Brazil, Chile, Colombia, Peru, Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, UK, Czech Republic, Poland, Romania, Russia, Israel, Saudi Arabia, Turkey, UAE, Egypt, Nigeria, South Africa

Time series: Five years historic and forecast

Data: Market value in $ billions.

Data segmentations: Regional breakdowns, key sub segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.


1. Market Research Services Market Characteristics
2. Market Research Services Market Trends and Strategies
2.1. Micro Surveys Replacing Lengthy Surveys
2.2. Adoption Of Advanced Technologies
2.3. Agile Market Research As An Approach
2.4. Increased Use Of Experimental Research Tools
2.5. Virtual Reality Technology For Conducting Market Research
2.6. AI Powered Market Research For Reduced Costs And Faster Delivery
2.7. Automation In Marketing Research And Analysis Services
3. Market Research Services Market Historic Growth
3.1. Drivers Of The Market
3.2. Restraints On The Market
4. Market Research Services Market Forecast Growth
4.1. Drivers Of The Market
4.2. Restraints On The Market
5. Market Research Services Market Segmentation
5.1. Global Market Research Services Market, Split By Segment, 2021, $ Billion
5.2. Global Market Research Services Market, Historic And Forecast, Split By Segment, 2016-2026
6. Market Research Services Market Geography Regional Comparison
6.1. Global Market Research Services Market, Split By Region, 2021, $ Billion
6.2. Global Market Research Services Market, Historic And Forecast Growth Rate, Split By Region, 2016-2026
6.3. Asia Pacific Market Research Services Market Analysis
6.3.1. Asia Pacific Market Research Services Market, 2016–2026
6.3.2. Asia Pacific Market Research Services Market, Split By Country, 2021
6.3.3. Asia Pacific Market Research Services Market, Historic And Forecast Growth Rate, Split By Country, 2016-2026
6.3.4. Asia Pacific Market Research Services Market, GDP, By Country, 2021, Percentage (%)
6.4. North America Market Research Services Market Analysis
6.4.1. North America Market Research Services Market, 2016–2026
6.4.2. North America Market Research Services Market, Split By Country, 2021
6.4.3. North America Market Research Services Market, Historic And Forecast Growth Rate, Split By Country, 2016-2026
6.4.4. North America Market Research Services Market, GDP, By Country, 2021, Percentage (%)
6.5. Western Europe Market Research Services Market Analysis
6.5.1. Western Europe Market Research Services Market, 2016–2026
6.5.2. Western Europe Market Research Services Market, Split By Country, 2021
6.5.3. Western Europe Market Research Services Market, Historic And Forecast Growth Rate, Split By Country, 2016-2026
6.5.4. Western Europe Market Research Services Market, GDP, By Country, 2021, Percentage (%)
6.6. Eastern Europe Market Research Services Market Analysis
6.6.1. Eastern Europe Market Research Services Market, 2016–2026
6.6.2. Eastern Europe Market Research Services Market, Split By Country, 2021
6.6.3. Eastern Europe Market Research Services Market, Historic And Forecast Growth Rate, Split By Country, 2016-2026
6.6.4. Eastern Europe Market Research Services Market, GDP, By Country, 2021, Percentage (%)
6.7. South America Market Research Services Market Analysis
6.7.1. South America Market Research Services Market, 2016–2026
6.7.2. South America Market Research Services Market, Split By Country, 2021
6.7.3. South America Market Research Services Market, Historic And Forecast Growth Rate, Split By Country, 2016-2026
6.7.4. South America Market Research Services Market, GDP, By Country, 2021, Percentage (%)
6.8. Africa Market Research Services Market Analysis
6.8.1. Africa Market Research Services Market, 2016–2026
6.8.2. Africa Market Research Services Market, Split By Country, 2021
6.8.3. Africa Market Research Services Market, Historic And Forecast Growth Rate, Split By Country, 2016-2026
6.8.4. Africa Market Research Services Market, GDP, By Country, 2021, Percentage (%)
6.9. Middle East Market Research Services Market Analysis
6.9.1. Middle East Market Research Services Market, 2016–2026
6.9.2. Middle East Market Research Services Market, Split By Country, 2021
6.9.3. Middle East Market Research Services Market, Historic And Forecast Growth Rate, Split By Country, 2016-2026
6.9.4. Middle East Market Research Services Market, GDP, By Country, 2021, Percentage (%)
7. Market Research Services Market Competitive Landscape 7.1. Nielsen Holdings PLC
7.1.1. Company Overview
7.1.2. Nielsen Holdings PLC Offers Products And Services Across Industries
7.1.3. Nielsen Holdings PLC Financial Performance
7.2. Gartner, Inc
7.2.1. Company Overview
7.2.2. Gartner, Inc Offers Products And Services Across Industries
7.2.3. Gartner, Inc Financial Performance
7.3. Ipsos Group S.A.
7.3.1. Company Overview
7.3.2. Ipsos Group S.A. Offers Products And Services Across Industries
7.3.3. Ipsos Group S.A. Financial Performance
8. Appendix
8.1. Market Data Sources
8.2. NAICS Definition Of The Industry Covered In This Report
8.3. Global Outlook Assumptions
8.4. Research Methodology
8.5. Abbreviations
8.6. Currencies
8.7. Research Inquiries
8.8. The Business Research Company
9. Copyright And Disclaimer

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