Mobile Value Added Services Global Market Report 2025 Including: 1) By Solution: Mobile Advertising; Location-Based Services; Mobile Infotainment; Mobile Email And IM; Short Messaging Service (SMS); Multimedia Messaging Service (MMS); Mobile Money 2) By S

Mobile Value Added Services Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on mobile value added services market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Description:

Where is the largest and fastest growing market for mobile value added services ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The mobile value added services market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:
  • The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.
  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope

Markets Covered:1) By Solution: Mobile Advertising; Location-Based Services; Mobile Infotainment; Mobile Email And IM; Short Messaging Service (SMS); Multimedia Messaging Service (MMS); Mobile Money; Other Solutions

2) By Store: Google Play; App Store (iOS); Other Stores

3) By End-user: Individual; Enterprise

Subsegments:

1) By Mobile Advertising: In-App Advertising; Mobile Search Advertising; SMS And MMS Advertising; Mobile Video Advertising

2) By Location-Based Services (LBS): Navigation And Mapping Services; Geofencing Services; Location-Based Promotions; Asset Tracking Services

3) By Mobile Infotainment: Mobile Gaming; Streaming Services (Video And Music); News And Information Apps; Social Media Integration

4) By Mobile Email And Instant Messaging (IM): Mobile Email Clients; Instant Messaging Apps; Group Messaging Services; Push Notifications

5) By Short Messaging Service (SMS): Promotional SMS; Transactional SMS; SMS Marketing; Alert And Notification Services

6) By Multimedia Messaging Service (MMS): Picture Messaging; Video Messaging; Group MMS; Promotional MMS Campaigns

7) By Mobile Money: Mobile Wallets; Mobile Payment Solutions; Peer-To-Peer Payment Services; Mobile Banking Services

8) By Other Solutions: Mobile Health Services (mHealth); Mobile Learning (mLearning); Mobile Customer Support; Mobile Security Services

Companies Mentioned: Apple Inc.; OnMobile Global Limited; Google LLC; AT&T Inc.; Vodafone Idea Limited

Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain

Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time series: Five years historic and ten years forecast.

Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,

Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

Delivery format: PDF, Word and Excel Data Dashboard.

Please Note: Report will be updated with the latest data and delivered to you within 3-5 working days of order.


1. Executive Summary
2. Mobile Value Added Services Market Characteristics
3. Mobile Value Added Services Market Trends And Strategies
4. Mobile Value Added Services Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics And Covid And Recovery On The Market
5. Global Mobile Value Added Services Growth Analysis And Strategic Analysis Framework
5.1. Global Mobile Value Added Services PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
5.2. Analysis Of End Use Industries
5.3. Global Mobile Value Added Services Market Growth Rate Analysis
5.4. Global Mobile Value Added Services Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
5.5. Global Mobile Value Added Services Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
5.6. Global Mobile Value Added Services Total Addressable Market (TAM)
6. Mobile Value Added Services Market Segmentation
6.1. Global Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Mobile Advertising
Location-Based Services
Mobile Infotainment
Mobile Email & IM
Short Messaging Service (SMS)
Multimedia Messaging Service (MMS)
Mobile Money
Other Solutions
6.2. Global Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Google Play
App Store (iOS)
Other Stores
6.3. Global Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Individual
Enterprise
6.4. Global Mobile Value Added Services Market, Sub-Segmentation Of Mobile Advertising, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
In-App Advertising
Mobile Search Advertising
SMS And MMS Advertising
Mobile Video Advertising
6.5. Global Mobile Value Added Services Market, Sub-Segmentation Of Location-Based Services (LBS), By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Navigation And Mapping Services
Geofencing Services
Location-Based Promotions
Asset Tracking Services
6.6. Global Mobile Value Added Services Market, Sub-Segmentation Of Mobile Infotainment, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Mobile Gaming
Streaming Services
News And Information Apps
Social Media Integration
6.7. Global Mobile Value Added Services Market, Sub-Segmentation Of Mobile Email And Instant Messaging (IM), Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Mobile Email Clients
Instant Messaging Apps
Group Messaging Services
Push Notifications
6.8. Global Mobile Value Added Services Market, Sub-Segmentation Of Short Messaging Service (SMS), By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Promotional SMS
Transactional SMS
SMS Marketing
Alert And Notification Services
6.9. Global Mobile Value Added Services Market, Sub-Segmentation Of Multimedia Messaging Service (MMS), By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Picture Messaging
Video Messaging
Group MMS
Promotional MMS Campaigns
6.10. Global Mobile Value Added Services Market, Sub-Segmentation Of Mobile Money, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Mobile Wallets
Mobile Payment Solutions
Peer-To-Peer Payment Services
Mobile Banking Services
6.11. Global Mobile Value Added Services Market, Sub-Segmentation Of Other Solutions, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Mobile Health Services (mHealth)
Mobile Learning (mLearning)
Mobile Customer Support
Mobile Security Services
7. Mobile Value Added Services Market Regional And Country Analysis
7.1. Global Mobile Value Added Services Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
7.2. Global Mobile Value Added Services Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8. Asia-Pacific Mobile Value Added Services Market
8.1. Asia-Pacific Mobile Value Added Services Market Overview
Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.3. Asia-Pacific Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.4. Asia-Pacific Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
9. China Mobile Value Added Services Market
9.1. China Mobile Value Added Services Market Overview
9.2. China Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.3. China Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.4. China Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
10. India Mobile Value Added Services Market
10.1. India Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.2. India Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.3. India Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11. Japan Mobile Value Added Services Market
11.1. Japan Mobile Value Added Services Market Overview
11.2. Japan Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.3. Japan Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.4. Japan Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12. Australia Mobile Value Added Services Market
12.1. Australia Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.2. Australia Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.3. Australia Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13. Indonesia Mobile Value Added Services Market
13.1. Indonesia Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.2. Indonesia Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.3. Indonesia Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14. South Korea Mobile Value Added Services Market
14.1. South Korea Mobile Value Added Services Market Overview
14.2. South Korea Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.3. South Korea Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.4. South Korea Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15. Western Europe Mobile Value Added Services Market
15.1. Western Europe Mobile Value Added Services Market Overview
15.2. Western Europe Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.3. Western Europe Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.4. Western Europe Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16. UK Mobile Value Added Services Market
16.1. UK Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.2. UK Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.3. UK Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17. Germany Mobile Value Added Services Market
17.1. Germany Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.2. Germany Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.3. Germany Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18. France Mobile Value Added Services Market
18.1. France Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.2. France Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.3. France Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19. Italy Mobile Value Added Services Market
19.1. Italy Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.2. Italy Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.3. Italy Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20. Spain Mobile Value Added Services Market
20.1. Spain Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.2. Spain Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.3. Spain Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21. Eastern Europe Mobile Value Added Services Market
21.1. Eastern Europe Mobile Value Added Services Market Overview
21.2. Eastern Europe Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.3. Eastern Europe Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.4. Eastern Europe Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22. Russia Mobile Value Added Services Market
22.1. Russia Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.2. Russia Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.3. Russia Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23. North America Mobile Value Added Services Market
23.1. North America Mobile Value Added Services Market Overview
23.2. North America Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.3. North America Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.4. North America Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24. USA Mobile Value Added Services Market
24.1. USA Mobile Value Added Services Market Overview
24.2. USA Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.3. USA Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.4. USA Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25. Canada Mobile Value Added Services Market
25.1. Canada Mobile Value Added Services Market Overview
25.2. Canada Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.3. Canada Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.4. Canada Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26. South America Mobile Value Added Services Market
26.1. South America Mobile Value Added Services Market Overview
26.2. South America Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.3. South America Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.4. South America Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27. Brazil Mobile Value Added Services Market
27.1. Brazil Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.2. Brazil Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.3. Brazil Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28. Middle East Mobile Value Added Services Market
28.1. Middle East Mobile Value Added Services Market Overview
28.2. Middle East Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.3. Middle East Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.4. Middle East Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29. Africa Mobile Value Added Services Market
29.1. Africa Mobile Value Added Services Market Overview
29.2. Africa Mobile Value Added Services Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.3. Africa Mobile Value Added Services Market, Segmentation By Store, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.4. Africa Mobile Value Added Services Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
30. Mobile Value Added Services Market Competitive Landscape And Company Profiles
30.1. Mobile Value Added Services Market Competitive Landscape
30.2. Mobile Value Added Services Market Company Profiles
30.2.1. Apple Inc. Overview, Products and Services, Strategy and Financial Analysis
30.2.2. OnMobile Global Limited Overview, Products and Services, Strategy and Financial Analysis
30.2.3. Google LLC Overview, Products and Services, Strategy and Financial Analysis
30.2.4. AT&T Inc. Overview, Products and Services, Strategy and Financial Analysis
30.2.5. Vodafone Idea Limited Overview, Products and Services, Strategy and Financial Analysis
31. Mobile Value Added Services Market Other Major And Innovative Companies
31.1. Verizon Communications Inc.
31.2. China Mobile Limited
31.3. Reliance Jio Infocomm Limited
31.4. Bharti Airtel Limited
31.5. Spice Digital Limited
31.6. Comverse Technology Inc.
31.7. One97 Communications Ltd
31.8. Kongzhong Corp.
31.9. InMobi
31.10. America Movil SAB DE CV
31.11. Cisco Systems Inc.
31.12. Comviva Technologies Ltd.
31.13. Huawei Technologies Co. Ltd.
31.14. Monty Mobile
31.15. Reliance Industries Limited
32. Global Mobile Value Added Services Market Competitive Benchmarking And Dashboard
33. Key Mergers And Acquisitions In The Mobile Value Added Services Market
34. Recent Developments In The Mobile Value Added Services Market
35. Mobile Value Added Services Market High Potential Countries, Segments and Strategies
35.1 Mobile Value Added Services Market In 2029 - Countries Offering Most New Opportunities
35.2 Mobile Value Added Services Market In 2029 - Segments Offering Most New Opportunities
35.3 Mobile Value Added Services Market In 2029 - Growth Strategies
35.3.1 Market Trend Based Strategies
35.3.2 Competitor Strategies
36. Appendix
36.1. Abbreviations
36.2. Currencies
36.3. Historic And Forecast Inflation Rates
36.4. Research Inquiries
36.5. The Business Research Company
36.6. Copyright And Disclaimer

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