Mobile Augmented Reality (MAR) Global Market Report 2025

Mobile Augmented Reality (MAR) Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on mobile augmented reality (mar) market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

  • Gain a truly global perspective with the most comprehensive report available on this market covering 15 geographies.
  • Assess the impact of key macro factors such as conflict, pandemic and recovery, inflation and interest rate environment and the 2nd Trump presidency.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market shares.
  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
  • Report will be updated with the latest data and delivered to you within 2-3 working days of order along with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.
Description:

Where is the largest and fastest growing market for mobile augmented reality (mar) ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The mobile augmented reality (mar) market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:
  • The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.
  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope

Markets Covered:1) By Type: Marker-Based; Markerless; Anchor-Based

2) By Offering: Mobile Augmented Reality (MAR) Software; Mobile Augmented Reality (MAR) Services

3) By Device Type: Smartphones; Tablets; Personal Digital Assistants (PDAs) Or Handheld Gaming Consoles; Other Devices

4) By Application: Consumer; Aerospace And Defense; Healthcare; Commercial; Enterprise; Other Applications

Subsegments:

1) By Marker-Based: 2D Marker; 3D Marker

2) By Markerless: GPS-Based; Visual Inertial Odometry (VIO)

3) By Anchor-Based: Location-Based; Image-based

Companies Mentioned: Apple Inc.; Alphabet Inc.; Samsung Electronics Co. Ltd.; Microsoft Corporation; Novac Technology Solutions

Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain

Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time series: Five years historic and ten years forecast.

Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,

Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

Delivery format: PDF, Word and Excel Data Dashboard.


1. Executive Summary
2. Mobile Augmented Reality (MAR) Market Characteristics
3. Mobile Augmented Reality (MAR) Market Trends And Strategies
4. Mobile Augmented Reality (MAR) Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Covid And Recovery On The Market
5. Global Mobile Augmented Reality (MAR) Growth Analysis And Strategic Analysis Framework
5.1. Global Mobile Augmented Reality (MAR) PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
5.2. Analysis Of End Use Industries
5.3. Global Mobile Augmented Reality (MAR) Market Growth Rate Analysis
5.4. Global Mobile Augmented Reality (MAR) Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
5.5. Global Mobile Augmented Reality (MAR) Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
5.6. Global Mobile Augmented Reality (MAR) Total Addressable Market (TAM)
6. Mobile Augmented Reality (MAR) Market Segmentation
6.1. Global Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Marker-Based
Markerless
Anchor-Based
6.2. Global Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Mobile Augmented Reality (MAR) Software
Mobile Augmented Reality (MAR) Services
6.3. Global Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Smartphones
Tablets
Personal Digital Assistants (PDAs) Or Handheld Gaming Consoles
Other Devices
6.4. Global Mobile Augmented Reality (MAR) Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Consumer
Aerospace And Defense
Healthcare
Commercial
Enterprise
Other Applications
6.5. Global Mobile Augmented Reality (MAR) Market, Sub-Segmentation Of Marker-Based, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
2D Marker
3D Marker
6.6. Global Mobile Augmented Reality (MAR) Market, Sub-Segmentation Of Markerless, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
GPS-Based
Visual Inertial Odometry (VIO)
6.7. Global Mobile Augmented Reality (MAR) Market, Sub-Segmentation Of Anchor-Based, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Location-Based
Image-based
7. Mobile Augmented Reality (MAR) Market Regional And Country Analysis
7.1. Global Mobile Augmented Reality (MAR) Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
7.2. Global Mobile Augmented Reality (MAR) Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8. Asia-Pacific Mobile Augmented Reality (MAR) Market
8.1. Asia-Pacific Mobile Augmented Reality (MAR) Market Overview
Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.3. Asia-Pacific Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.4. Asia-Pacific Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
9. China Mobile Augmented Reality (MAR) Market
9.1. China Mobile Augmented Reality (MAR) Market Overview
9.2. China Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.3. China Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.4. China Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
10. India Mobile Augmented Reality (MAR) Market
10.1. India Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.2. India Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.3. India Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11. Japan Mobile Augmented Reality (MAR) Market
11.1. Japan Mobile Augmented Reality (MAR) Market Overview
11.2. Japan Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.3. Japan Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.4. Japan Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12. Australia Mobile Augmented Reality (MAR) Market
12.1. Australia Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.2. Australia Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.3. Australia Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13. Indonesia Mobile Augmented Reality (MAR) Market
13.1. Indonesia Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.2. Indonesia Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.3. Indonesia Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14. South Korea Mobile Augmented Reality (MAR) Market
14.1. South Korea Mobile Augmented Reality (MAR) Market Overview
14.2. South Korea Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.3. South Korea Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.4. South Korea Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15. Western Europe Mobile Augmented Reality (MAR) Market
15.1. Western Europe Mobile Augmented Reality (MAR) Market Overview
15.2. Western Europe Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.3. Western Europe Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.4. Western Europe Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16. UK Mobile Augmented Reality (MAR) Market
16.1. UK Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.2. UK Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.3. UK Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17. Germany Mobile Augmented Reality (MAR) Market
17.1. Germany Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.2. Germany Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.3. Germany Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18. France Mobile Augmented Reality (MAR) Market
18.1. France Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.2. France Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.3. France Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19. Italy Mobile Augmented Reality (MAR) Market
19.1. Italy Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.2. Italy Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.3. Italy Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20. Spain Mobile Augmented Reality (MAR) Market
20.1. Spain Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.2. Spain Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.3. Spain Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21. Eastern Europe Mobile Augmented Reality (MAR) Market
21.1. Eastern Europe Mobile Augmented Reality (MAR) Market Overview
21.2. Eastern Europe Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.3. Eastern Europe Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.4. Eastern Europe Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22. Russia Mobile Augmented Reality (MAR) Market
22.1. Russia Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.2. Russia Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.3. Russia Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23. North America Mobile Augmented Reality (MAR) Market
23.1. North America Mobile Augmented Reality (MAR) Market Overview
23.2. North America Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.3. North America Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.4. North America Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24. USA Mobile Augmented Reality (MAR) Market
24.1. USA Mobile Augmented Reality (MAR) Market Overview
24.2. USA Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.3. USA Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.4. USA Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25. Canada Mobile Augmented Reality (MAR) Market
25.1. Canada Mobile Augmented Reality (MAR) Market Overview
25.2. Canada Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.3. Canada Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.4. Canada Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26. South America Mobile Augmented Reality (MAR) Market
26.1. South America Mobile Augmented Reality (MAR) Market Overview
26.2. South America Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.3. South America Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.4. South America Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27. Brazil Mobile Augmented Reality (MAR) Market
27.1. Brazil Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.2. Brazil Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.3. Brazil Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28. Middle East Mobile Augmented Reality (MAR) Market
28.1. Middle East Mobile Augmented Reality (MAR) Market Overview
28.2. Middle East Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.3. Middle East Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.4. Middle East Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29. Africa Mobile Augmented Reality (MAR) Market
29.1. Africa Mobile Augmented Reality (MAR) Market Overview
29.2. Africa Mobile Augmented Reality (MAR) Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.3. Africa Mobile Augmented Reality (MAR) Market, Segmentation By Offering, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.4. Africa Mobile Augmented Reality (MAR) Market, Segmentation By Device Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
30. Mobile Augmented Reality (MAR) Market Competitive Landscape And Company Profiles
30.1. Mobile Augmented Reality (MAR) Market Competitive Landscape
30.2. Mobile Augmented Reality (MAR) Market Company Profiles
30.2.1. Apple Inc. Overview, Products and Services, Strategy and Financial Analysis
30.2.2. Alphabet Inc. Overview, Products and Services, Strategy and Financial Analysis
30.2.3. Samsung Electronics Co. Ltd. Overview, Products and Services, Strategy and Financial Analysis
30.2.4. Microsoft Corporation Overview, Products and Services, Strategy and Financial Analysis
30.2.5. Novac Technology Solutions Overview, Products and Services, Strategy and Financial Analysis
31. Mobile Augmented Reality (MAR) Market Other Major And Innovative Companies
31.1. Lenovo Group Limited
31.2. Panasonic Corporation
31.3. Continental AG
31.4. Xiaomi Corporation
31.5. Seiko Epson Corporation
31.6. Sony Semiconductor Solutions Corporation
31.7. Snap Inc.
31.8. PTC
31.9. TeamViewer AG
31.10. Magic Leap Inc.
31.11. HTC Corporation
31.12. Vuzix Corporation
31.13. WayRay AG
31.14. EON Realty Inc.
31.15. SoluLab Inc.
32. Global Mobile Augmented Reality (MAR) Market Competitive Benchmarking And Dashboard
33. Key Mergers And Acquisitions In The Mobile Augmented Reality (MAR) Market
34. Recent Developments In The Mobile Augmented Reality (MAR) Market
35. Mobile Augmented Reality (MAR) Market High Potential Countries, Segments and Strategies
35.1 Mobile Augmented Reality (MAR) Market In 2029 - Countries Offering Most New Opportunities
35.2 Mobile Augmented Reality (MAR) Market In 2029 - Segments Offering Most New Opportunities
35.3 Mobile Augmented Reality (MAR) Market In 2029 - Growth Strategies
35.3.1 Market Trend Based Strategies
35.3.2 Competitor Strategies
36. Appendix
36.1. Abbreviations
36.2. Currencies
36.3. Historic And Forecast Inflation Rates
36.4. Research Inquiries
36.5. The Business Research Company
36.6. Copyright And Disclaimer

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings