Mobile Advertising Global Market Report 2024

Mobile Advertising Global Market Report 2024

Including: 1) By Format Type: Search; Display; Digital Video2) By Category: Art And Entertainment; Hobbies And Interests3) By Mobile Devices: Smartphones; Laptops And Notebooks4) By Vertical: Retail And E-commerce; Media And Entertainment; Healthcare; Banking, Financial Services And Insurance (BFSI); Education; Travel And TourismCovering: Amazon.com Inc.; Apple Inc.; Alphabet Inc.; Meta Platforms Inc.; IBM Corporation


Mobile Advertising Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on mobile advertising market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase
  • Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
  • Understand how the market has been affected by the COVID-19 and how it is responding as the impact of the virus abates.
  • Assess the Russia – Ukraine war’s impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market shares.
  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
  • Report will be updated with the latest data and delivered to you within 3-5 working days of order along with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.
Description:

Where is the largest and fastest growing market for mobile advertising ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The mobile advertising market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:
  • The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.
  • The impact of higher inflation in many countries and the resulting spike in interest rates.
  • The continued but declining impact of covid 19 on supply chains and consumption patterns.
  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope

Markets Covered:1) By Format Type: Search; Display; Digital Video; Other Format Types

2) By Category: Art And Entertainment; Hobbies And Interests; Other Categories

3) By Mobile Devices: Smartphones; Laptops And Notebooks; Other Mobile Devices

4) By Vertical: Retail And E-commerce; Media And Entertainment; Healthcare; Banking, Financial Services And Insurance (BFSI); Education; Travel And Tourism; Other Verticals

Companies Mentioned: Amazon.com Inc.; Apple Inc.; Alphabet Inc.; Meta Platforms Inc.; IBM Corporation

Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain

Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time series: Five years historic and ten years forecast.

Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,

Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

Delivery format: PDF, Word and Excel Data Dashboard.

Please Note: Report will be updated with the latest data and delivered to you within 3-5 working days of order.


1. Executive Summary
2. Mobile Advertising Market Characteristics
3. Mobile Advertising Market Trends And Strategies
4. Mobile Advertising Market - Macro Economic Scenario
4.1. Impact Of High Inflation On The Market
4.2. Ukraine-Russia War Impact On The Market
4.3. COVID-19 Impact On The Market
5. Global Mobile Advertising Market Size and Growth
5.1. Global Mobile Advertising Market Drivers and Restraints
5.1.1. Drivers Of The Market
5.1.2. Restraints Of The Market
5.2. Global Mobile Advertising Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
5.3. Global Mobile Advertising Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)
6. Mobile Advertising Market Segmentation
6.1. Global Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Search
Display
Digital Video
Other Format Types
6.2. Global Mobile Advertising Market, Segmentation By Category, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Art And Entertainment
Hobbies And Interests
Other Categories
6.3. Global Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Smartphones
Laptops And Notebooks
Other Mobile Devices
6.4. Global Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Retail And E-commerce
Media And Entertainment
Healthcare
Banking, Financial Services And Insurance (BFSI)
Education
Travel And Tourism
Other Verticals
7. Mobile Advertising Market Regional And Country Analysis
7.1. Global Mobile Advertising Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
7.2. Global Mobile Advertising Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8. Asia-Pacific Mobile Advertising Market
8.1. Asia-Pacific Mobile Advertising Market Overview
Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8.3. Asia-Pacific Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8.4. Asia-Pacific Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
9. China Mobile Advertising Market
9.1. China Mobile Advertising Market Overview
9.2. China Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
9.3. China Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
9.4. China Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
10. India Mobile Advertising Market
10.1. India Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
10.2. India Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
10.3. India Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11. Japan Mobile Advertising Market
11.1. Japan Mobile Advertising Market Overview
11.2. Japan Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11.3. Japan Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11.4. Japan Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12. Australia Mobile Advertising Market
12.1. Australia Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12.2. Australia Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12.3. Australia Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13. Indonesia Mobile Advertising Market
13.1. Indonesia Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13.2. Indonesia Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13.3. Indonesia Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14. South Korea Mobile Advertising Market
14.1. South Korea Mobile Advertising Market Overview
14.2. South Korea Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14.3. South Korea Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14.4. South Korea Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15. Western Europe Mobile Advertising Market
15.1. Western Europe Mobile Advertising Market Overview
15.2. Western Europe Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15.3. Western Europe Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15.4. Western Europe Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16. UK Mobile Advertising Market
16.1. UK Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16.2. UK Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16.3. UK Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17. Germany Mobile Advertising Market
17.1. Germany Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17.2. Germany Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17.3. Germany Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18. France Mobile Advertising Market
18.1. France Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18.2. France Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18.3. France Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19. Italy Mobile Advertising Market
19.1. Italy Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19.2. Italy Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19.3. Italy Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20. Spain Mobile Advertising Market
20.1. Spain Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20.2. Spain Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20.3. Spain Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21. Eastern Europe Mobile Advertising Market
21.1. Eastern Europe Mobile Advertising Market Overview
21.2. Eastern Europe Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21.3. Eastern Europe Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21.4. Eastern Europe Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22. Russia Mobile Advertising Market
22.1. Russia Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22.2. Russia Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22.3. Russia Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23. North America Mobile Advertising Market
23.1. North America Mobile Advertising Market Overview
23.2. North America Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23.3. North America Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23.4. North America Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24. USA Mobile Advertising Market
24.1. USA Mobile Advertising Market Overview
24.2. USA Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24.3. USA Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24.4. USA Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25. Canada Mobile Advertising Market
25.1. Canada Mobile Advertising Market Overview
25.2. Canada Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25.3. Canada Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25.4. Canada Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26. South America Mobile Advertising Market
26.1. South America Mobile Advertising Market Overview
26.2. South America Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26.3. South America Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26.4. South America Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27. Brazil Mobile Advertising Market
27.1. Brazil Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27.2. Brazil Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27.3. Brazil Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28. Middle East Mobile Advertising Market
28.1. Middle East Mobile Advertising Market Overview
28.2. Middle East Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28.3. Middle East Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28.4. Middle East Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29. Africa Mobile Advertising Market
29.1. Africa Mobile Advertising Market Overview
29.2. Africa Mobile Advertising Market, Segmentation By Format Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29.3. Africa Mobile Advertising Market, Segmentation By Mobile Devices, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29.4. Africa Mobile Advertising Market, Segmentation By Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
30. Mobile Advertising Market Competitive Landscape And Company Profiles
30.1. Mobile Advertising Market Competitive Landscape
30.2. Mobile Advertising Market Company Profiles
30.2.1. Amazon.com Inc.
30.2.1.1. Overview
30.2.1.2. Products and Services
30.2.1.3. Strategy
30.2.1.4. Financial Performance
30.2.2. Apple Inc.
30.2.2.1. Overview
30.2.2.2. Products and Services
30.2.2.3. Strategy
30.2.2.4. Financial Performance
30.2.3. Alphabet Inc.
30.2.3.1. Overview
30.2.3.2. Products and Services
30.2.3.3. Strategy
30.2.3.4. Financial Performance
30.2.4. Meta Platforms Inc.
30.2.4.1. Overview
30.2.4.2. Products and Services
30.2.4.3. Strategy
30.2.4.4. Financial Performance
30.2.5. IBM Corporation
30.2.5.1. Overview
30.2.5.2. Products and Services
30.2.5.3. Strategy
30.2.5.4. Financial Performance
31. Mobile Advertising Market Other Major And Innovative Companies
31.1. Cognizant Technology Solutions Corporation
31.2. Adobe Systems Inc.
31.3. X Corp.
31.4. Applovin Corporation
31.5. Ubisoft Inc.
31.6. Pandora Media Inc.
31.7. MobVista International Technologies Ltd.
31.8. Amobee Inc.
31.9. Millennial Media Inc.
31.10. Mintegral International Ltd.
31.11. Avazu Inc.
31.12. Inmobi Pte. Ltd.
31.13. Affle India Ltd.
31.14. Verve Group
31.15. Epom Ltd.
32. Global Mobile Advertising Market Competitive Benchmarking
33. Global Mobile Advertising Market Competitive Dashboard
34. Key Mergers And Acquisitions In The Mobile Advertising Market
35. Mobile Advertising Market Future Outlook and Potential Analysis
35.1 Mobile Advertising Market In 2028 - Countries Offering Most New Opportunities
35.2 Mobile Advertising Market In 2028 - Segments Offering Most New Opportunities
35.3 Mobile Advertising Market In 2028 - Growth Strategies
35.3.1 Market Trend Based Strategies
35.3.2 Competitor Strategies
36. Appendix
36.1. Abbreviations
36.2. Currencies
36.3. Historic And Forecast Inflation Rates
36.4. Research Inquiries
36.5. The Business Research Company
36.6. Copyright And Disclaimer

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