Location-based Advertising Global Market Report 2024

Location-based Advertising Global Market Report 2024

Including: 1) By Type: Geotargeting; Geofencing; Beaconing; Mobile Targeting; Geo-conquesting2) By Advertisement Type: Push Advertising; Pull Advertising3) By Promotion Type: Banner Display And Pop-ups Promotion; Video Promotion; Search Result Promotion; E-mail And Messages; Social Media Content Promotion; Voice Calling Promotion4) By Application: Retail Outlets; Public Spaces; Airports5) By Industry Vertical: Retail; Hospitality; Healthcare; Banking, Financial Services And Insurance (BFSI); Education; Technology And Media; Transportation And Logistics; AutomotiveCovering: Google LLC; Microsoft Corporation; Facebook (Meta Platforms Inc.); International Business Machines (IBM) Corporation; Oracle Corporation

Location-based Advertising Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on location-based advertising market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

• Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
• Understand how the market has been affected by the COVID-19 and how it is responding as the impact of the virus abates.
• Assess the Russia – Ukraine war’s impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
• Measure the impact of high global inflation on market growth.
• Create regional and country strategies on the basis of local data and analysis.
• Identify growth segments for investment.
• Outperform competitors using forecast data and the drivers and trends shaping the market.
• Understand customers based on the latest market shares.
• Benchmark performance against key competitors.
• Suitable for supporting your internal and external presentations with reliable high quality data and analysis
• Report will be updated with the latest data and delivered to you within 3-5 working days of order along with an Excel data sheet for easy data extraction and analysis.
• All data from the report will also be delivered in an excel dashboard format.

Description:

Where is the largest and fastest growing market for location-based advertising ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The location-based advertising market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.

• The market characteristics section of the report defines and explains the market.
• The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
• The forecasts are made after considering the major factors currently impacting the market. These include:
• The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.
• The impact of higher inflation in many countries and the resulting spike in interest rates.
• The continued but declining impact of COVID-19 on supply chains and consumption patterns.
• Market segmentations break down the market into sub markets.
• The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
• The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
• The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

Markets Covered:1) By Type: Geotargeting; Geofencing; Beaconing; Mobile Targeting; Geo-conquesting

2) By Advertisement Type: Push Advertising; Pull Advertising

3) By Promotion Type: Banner Display And Pop-ups Promotion; Video Promotion; Search Result Promotion; E-mail And Messages; Social Media Content Promotion; Voice Calling Promotion

4) By Application: Retail Outlets; Public Spaces; Airports; Other Applications

5) By Industry Vertical: Retail; Hospitality; Healthcare; Banking, Financial Services And Insurance (BFSI); Education; Technology And Media; Transportation And Logistics; Automotive; Other Industry Verticals

Companies Mentioned: Google LLC; Microsoft Corporation; Facebook (Meta Platforms Inc.); International Business Machines (IBM) Corporation; Oracle Corporation

Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain

Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time series: Five years historic and ten years forecast.

Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,

Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

Delivery format: PDF, Word and Excel Data Dashboard.

Please Note: Report will be updated with the latest data and delivered to you within 3-5 working days of order.