Customer Journey Analytics Global Market Report 2025

Customer Journey Analytics Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on customer journey analytics market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Description:

Where is the largest and fastest growing market for customer journey analytics ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The customer journey analytics market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:
  • The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.
  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope

Markets Covered:1) By Component: Solution; Services

2) By Organization Size: Large Enterprises; Small and Medium-sized Enterprises (SMEs)

3) By Data Source: Web; Social Media; Mobile; Email; Store; Call Center; Other Data Sources

4) By Application: Customer Segmentation and Targeting; Customer Behavioral Analysis; Customer Churn Analysis; Brand Management; Campaign Management; Product Management; Other Applications

5) By Industry Vertical: BFSI; IT And Telecom; Healthcare; Retail And eCommerce; Government And Defense; Media And Entertainment; Manufacturing; Other Industry Verticals

Subsegments:

1) By Solution: Data Analytics Tools; Visualization Tools; Customer Segmentation Solutions; Attribution Modeling Solutions

2) By Services: Consulting Services; Implementation Services; Support And Maintenance Services; Training Services

Companies Mentioned: Acxiom LLC; NICE Ltd; Quadient; Salesforce. com Inc.; Verint Systems Inc.

Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain

Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time series: Five years historic and ten years forecast.

Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,

Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

Delivery format: PDF, Word and Excel Data Dashboard.

Please Note: Report will be updated with the latest data and delivered to you within 3-5 working days of order.


1. Executive Summary
2. Customer Journey Analytics Market Characteristics
3. Customer Journey Analytics Market Trends And Strategies
4. Customer Journey Analytics Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics And Covid And Recovery On The Market
5. Global Customer Journey Analytics Growth Analysis And Strategic Analysis Framework
5.1. Global Customer Journey Analytics PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
5.2. Analysis Of End Use Industries
5.3. Global Customer Journey Analytics Market Growth Rate Analysis
5.4. Global Customer Journey Analytics Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
5.5. Global Customer Journey Analytics Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
5.6. Global Customer Journey Analytics Total Addressable Market (TAM)
6. Customer Journey Analytics Market Segmentation
6.1. Global Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Solution
Services
6.2. Global Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Large Enterprises
Small and Medium-sized Enterprises (SMEs)
6.3. Global Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Web
Social Media
Mobile
Email
Store
Call Center
Other Data Sources
6.4. Global Customer Journey Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Customer Segmentation and Targeting
Customer Behavioral Analysis
Customer Churn Analysis
Brand Management
Campaign Management
Product Management
Other Applications
6.5. Global Customer Journey Analytics Market, Segmentation By Industry Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
BFSI
IT And Telecom
Healthcare
Retail And eCommerce
Government And Defense
Media And Entertainment
Manufacturing
Other Industry Verticals
6.6. Global Customer Journey Analytics Market, Sub-Segmentation Of Solution, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Data Analytics Tools
Visualization Tools
Customer Segmentation Solutions
Attribution Modeling Solutions
6.7. Global Customer Journey Analytics Market, Segmentation By Services, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Consulting Services
Implementation Services
Support And Maintenance Services
Training Services
7. Customer Journey Analytics Market Regional And Country Analysis
7.1. Global Customer Journey Analytics Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
7.2. Global Customer Journey Analytics Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8. Asia-Pacific Customer Journey Analytics Market
8.1. Asia-Pacific Customer Journey Analytics Market Overview
Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.3. Asia-Pacific Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.4. Asia-Pacific Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
9. China Customer Journey Analytics Market
9.1. China Customer Journey Analytics Market Overview
9.2. China Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.3. China Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.4. China Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
10. India Customer Journey Analytics Market
10.1. India Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.2. India Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.3. India Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11. Japan Customer Journey Analytics Market
11.1. Japan Customer Journey Analytics Market Overview
11.2. Japan Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.3. Japan Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.4. Japan Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12. Australia Customer Journey Analytics Market
12.1. Australia Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.2. Australia Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.3. Australia Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13. Indonesia Customer Journey Analytics Market
13.1. Indonesia Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.2. Indonesia Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.3. Indonesia Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14. South Korea Customer Journey Analytics Market
14.1. South Korea Customer Journey Analytics Market Overview
14.2. South Korea Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.3. South Korea Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.4. South Korea Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15. Western Europe Customer Journey Analytics Market
15.1. Western Europe Customer Journey Analytics Market Overview
15.2. Western Europe Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.3. Western Europe Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.4. Western Europe Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16. UK Customer Journey Analytics Market
16.1. UK Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.2. UK Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.3. UK Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17. Germany Customer Journey Analytics Market
17.1. Germany Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.2. Germany Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.3. Germany Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18. France Customer Journey Analytics Market
18.1. France Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.2. France Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.3. France Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19. Italy Customer Journey Analytics Market
19.1. Italy Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.2. Italy Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.3. Italy Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20. Spain Customer Journey Analytics Market
20.1. Spain Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.2. Spain Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.3. Spain Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21. Eastern Europe Customer Journey Analytics Market
21.1. Eastern Europe Customer Journey Analytics Market Overview
21.2. Eastern Europe Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.3. Eastern Europe Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.4. Eastern Europe Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22. Russia Customer Journey Analytics Market
22.1. Russia Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.2. Russia Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.3. Russia Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23. North America Customer Journey Analytics Market
23.1. North America Customer Journey Analytics Market Overview
23.2. North America Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.3. North America Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.4. North America Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24. USA Customer Journey Analytics Market
24.1. USA Customer Journey Analytics Market Overview
24.2. USA Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.3. USA Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.4. USA Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25. Canada Customer Journey Analytics Market
25.1. Canada Customer Journey Analytics Market Overview
25.2. Canada Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.3. Canada Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.4. Canada Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26. South America Customer Journey Analytics Market
26.1. South America Customer Journey Analytics Market Overview
26.2. South America Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.3. South America Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.4. South America Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27. Brazil Customer Journey Analytics Market
27.1. Brazil Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.2. Brazil Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.3. Brazil Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28. Middle East Customer Journey Analytics Market
28.1. Middle East Customer Journey Analytics Market Overview
28.2. Middle East Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.3. Middle East Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.4. Middle East Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29. Africa Customer Journey Analytics Market
29.1. Africa Customer Journey Analytics Market Overview
29.2. Africa Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.3. Africa Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.4. Africa Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
30. Customer Journey Analytics Market Competitive Landscape And Company Profiles
30.1. Customer Journey Analytics Market Competitive Landscape
30.2. Customer Journey Analytics Market Company Profiles
30.2.1. Acxiom LLC Overview, Products and Services, Strategy and Financial Analysis
30.2.2. NICE Ltd Overview, Products and Services, Strategy and Financial Analysis
30.2.3. Quadient Overview, Products and Services, Strategy and Financial Analysis
30.2.4. Salesforce. com Inc. Overview, Products and Services, Strategy and Financial Analysis
30.2.5. Verint Systems Inc. Overview, Products and Services, Strategy and Financial Analysis
31. Customer Journey Analytics Market Other Major And Innovative Companies
31.1. Kitewheel LLC
31.2. Servion Global Solutions Limited
31.3. Amperity Inc.
31.4. Google LLC
31.5. Microsoft Corporation
31.6. Genesys Telecommunications Laboratories Inc
31.7. Oracle Corporation
31.8. International Business Machines Corporation
31.9. Adobe Inc.
31.10. SAP SE
31.11. Pointillist Inc.
31.12. ClickFox Inc.
31.13. BryterCX Inc.
31.14. Teradata Corporation
31.15. MoEngage Inc.
32. Global Customer Journey Analytics Market Competitive Benchmarking And Dashboard
33. Key Mergers And Acquisitions In The Customer Journey Analytics Market
34. Recent Developments In The Customer Journey Analytics Market
35. Customer Journey Analytics Market High Potential Countries, Segments and Strategies
35.1 Customer Journey Analytics Market In 2029 - Countries Offering Most New Opportunities
35.2 Customer Journey Analytics Market In 2029 - Segments Offering Most New Opportunities
35.3 Customer Journey Analytics Market In 2029 - Growth Strategies
35.3.1 Market Trend Based Strategies
35.3.2 Competitor Strategies
36. Appendix
36.1. Abbreviations
36.2. Currencies
36.3. Historic And Forecast Inflation Rates
36.4. Research Inquiries
36.5. The Business Research Company
36.6. Copyright And Disclaimer

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