Connected Television (TV) Global Market Report 2024

Connected Television (TV) Global Market Report 2024

: 1) By Screen Type: Curved; Flat2) By Platform Type: Android; Roku3) By Screen Size: Less Than 30 Inches; 30 Inches To 50 Inches; 50 Inches To 70 Inches; Above 70 Inches4) By Distribution Channel: Company Owned Websites; Specialty Stores; Online Retailers5) By End Use: Residential; CommercialCovering: Apple Inc.; Samsung Electronics Co. Ltd.; Sony Corporation; Hitachi Ltd.; LG Electronics Inc.


Connected Television (TV) Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on connected television (TV) market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase
  • Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
  • Understand how the market has been affected by the COVID-19 and how it is responding as the impact of the virus abates.
  • Assess the Russia – Ukraine war’s impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market shares.
  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
  • Report will be updated with the latest data and delivered to you within 3-5 working days of order along with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.
Description:

Where is the largest and fastest growing market for connected television (TV)? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The connected television (TV) market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:
  • The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.
  • The impact of higher inflation in many countries and the resulting spike in interest rates.
  • The continued but declining impact of COVID-19 on supply chains and consumption patterns.
  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope

Markets Covered:1) By Screen Type: Curved; Flat

2) By Platform Type: Android; Roku; Other Platforms

3) By Screen Size: Less Than 30 Inches; 30 Inches To 50 Inches; 50 Inches To 70 Inches; Above 70 Inches

4) By Distribution Channel: Company Owned Websites; Specialty Stores; Online Retailers; Other Channels

5) By End Use: Residential; Commercial

Companies Mentioned: Apple Inc.; Samsung Electronics Co. Ltd.; Sony Corporation; Hitachi Ltd.; LG Electronics Inc.

Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain

Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time series: Five years historic and ten years forecast.

Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,

Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

Delivery format: PDF, Word and Excel Data Dashboard.


1. Executive Summary
2. Connected Television (TV) Market Characteristics
3. Connected Television (TV) Market Trends And Strategies
4. Connected Television (TV) Market - Macro Economic Scenario
4.1. Impact Of High Inflation On The Market
4.2. Ukraine-Russia War Impact On The Market
4.3. COVID-19 Impact On The Market
5. Global Connected Television (TV) Market Size and Growth
5.1. Global Connected Television (TV) Market Drivers and Restraints
5.1.1. Drivers Of The Market
5.1.2. Restraints Of The Market
5.2. Global Connected Television (TV) Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
5.3. Global Connected Television (TV) Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)
6. Connected Television (TV) Market Segmentation
6.1. Global Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Curved
Flat
6.2. Global Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Android
Roku
Other Platforms
6.3. Global Connected Television (TV) Market, Segmentation By Screen Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Less Than 30 Inches
30 Inches To 50 Inches
50 Inches To 70 Inches
Above 70 Inches
6.4. Global Connected Television (TV) Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Company Owned Websites
Specialty Stores
Online Retailers
Other Channels
6.5. Global Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Residential
Commercial
7. Connected Television (TV) Market Regional And Country Analysis
7.1. Global Connected Television (TV) Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
7.2. Global Connected Television (TV) Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8. Asia-Pacific Connected Television (TV) Market
8.1. Asia-Pacific Connected Television (TV) Market Overview
Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8.3. Asia-Pacific Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8.4. Asia-Pacific Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
9. China Connected Television (TV) Market
9.1. China Connected Television (TV) Market Overview
9.2. China Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
9.3. China Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
9.4. China Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
10. India Connected Television (TV) Market
10.1. India Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
10.2. India Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
10.3. India Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11. Japan Connected Television (TV) Market
11.1. Japan Connected Television (TV) Market Overview
11.2. Japan Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11.3. Japan Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11.4. Japan Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12. Australia Connected Television (TV) Market
12.1. Australia Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12.2. Australia Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12.3. Australia Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13. Indonesia Connected Television (TV) Market
13.1. Indonesia Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13.2. Indonesia Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13.3. Indonesia Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14. South Korea Connected Television (TV) Market
14.1. South Korea Connected Television (TV) Market Overview
14.2. South Korea Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14.3. South Korea Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14.4. South Korea Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15. Western Europe Connected Television (TV) Market
15.1. Western Europe Connected Television (TV) Market Overview
15.2. Western Europe Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15.3. Western Europe Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15.4. Western Europe Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16. UK Connected Television (TV) Market
16.1. UK Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16.2. UK Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16.3. UK Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17. Germany Connected Television (TV) Market
17.1. Germany Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17.2. Germany Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17.3. Germany Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18. France Connected Television (TV) Market
18.1. France Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18.2. France Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18.3. France Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19. Italy Connected Television (TV) Market
19.1. Italy Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19.2. Italy Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19.3. Italy Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20. Spain Connected Television (TV) Market
20.1. Spain Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20.2. Spain Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20.3. Spain Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21. Eastern Europe Connected Television (TV) Market
21.1. Eastern Europe Connected Television (TV) Market Overview
21.2. Eastern Europe Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21.3. Eastern Europe Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21.4. Eastern Europe Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22. Russia Connected Television (TV) Market
22.1. Russia Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22.2. Russia Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22.3. Russia Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23. North America Connected Television (TV) Market
23.1. North America Connected Television (TV) Market Overview
23.2. North America Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23.3. North America Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23.4. North America Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24. USA Connected Television (TV) Market
24.1. USA Connected Television (TV) Market Overview
24.2. USA Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24.3. USA Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24.4. USA Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25. Canada Connected Television (TV) Market
25.1. Canada Connected Television (TV) Market Overview
25.2. Canada Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25.3. Canada Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25.4. Canada Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26. South America Connected Television (TV) Market
26.1. South America Connected Television (TV) Market Overview
26.2. South America Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26.3. South America Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26.4. South America Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27. Brazil Connected Television (TV) Market
27.1. Brazil Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27.2. Brazil Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27.3. Brazil Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28. Middle East Connected Television (TV) Market
28.1. Middle East Connected Television (TV) Market Overview
28.2. Middle East Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28.3. Middle East Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28.4. Middle East Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29. Africa Connected Television (TV) Market
29.1. Africa Connected Television (TV) Market Overview
29.2. Africa Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29.3. Africa Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29.4. Africa Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
30. Connected Television (TV) Market Competitive Landscape And Company Profiles
30.1. Connected Television (TV) Market Competitive Landscape
30.2. Connected Television (TV) Market Company Profiles
30.2.1. Apple Inc.
30.2.1.1. Overview
30.2.1.2. Products and Services
30.2.1.3. Strategy
30.2.1.4. Financial Performance
30.2.2. Samsung Electronics Co. Ltd.
30.2.2.1. Overview
30.2.2.2. Products and Services
30.2.2.3. Strategy
30.2.2.4. Financial Performance
30.2.3. Sony Corporation
30.2.3.1. Overview
30.2.3.2. Products and Services
30.2.3.3. Strategy
30.2.3.4. Financial Performance
30.2.4. Hitachi Ltd.
30.2.4.1. Overview
30.2.4.2. Products and Services
30.2.4.3. Strategy
30.2.4.4. Financial Performance
30.2.5. LG Electronics Inc.
30.2.5.1. Overview
30.2.5.2. Products and Services
30.2.5.3. Strategy
30.2.5.4. Financial Performance
31. Connected Television (TV) Market Other Major And Innovative Companies
31.1. Panasonic Corporation
31.2. Haier Group
31.3. Xiaomi Corporation
31.4. Toshiba Corporation
31.5. Koninklijke Philips N.V.
31.6. Sharp Corporation
31.7. TCL Technology Group Corporation
31.8. Westinghouse Electric Corporation
31.9. Hisense Visual Technology Co Ltd
31.10. Konka Group Co. Ltd.
31.11. JVC Kenwood Corporation
31.12. Vizio Inc.
31.13. OnePlus Technology (Shenzhen) Co. Ltd.
31.14. Bang & Olufsen A/S
31.15. Skyworth Digital Holdings Limited
32. Global Connected Television (TV) Market Competitive Benchmarking
33. Global Connected Television (TV) Market Competitive Dashboard
34. Key Mergers And Acquisitions In The Connected Television (TV) Market
35. Connected Television (TV) Market Future Outlook and Potential Analysis
35.1 Connected Television (TV) Market In 2028 - Countries Offering Most New Opportunities
35.2 Connected Television (TV) Market In 2028 - Segments Offering Most New Opportunities
35.3 Connected Television (TV) Market In 2028 - Growth Strategies
35.3.1 Market Trend Based Strategies
35.3.2 Competitor Strategies
36. Appendix
36.1. Abbreviations
36.2. Currencies
36.3. Historic And Forecast Inflation Rates
36.4. Research Inquiries
36.5. The Business Research Company
36.6. Copyright And Disclaimer

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings