Global Video Editing Apps Market Research Report 2024(Status and Outlook)

Global Video Editing Apps Market Research Report 2024(Status and Outlook)

Report Overview

Video editing software is an application program which handles the post-production video editing of digital video sequences on a computer non-linear editing system (NLE). It has replaced traditional flatbed celluloid film editing tools and analogue video tape-to-tape online editing machines.

The global video editing apps market is experiencing several key trends driving growth. Firstly, there is a growing demand for OTT platforms, driven by flexible package options, diverse content genres, and cross-device convenience, fueled by widespread high-speed internet and continuous demand for high-quality video content. Concurrently, AI-based video editing applications are rapidly emerging to meet the increasing video creation capabilities of social media platforms, automating editing tasks through machine learning to enhance efficiency, enabling users to create professional-quality videos without requiring professional skills. AI-driven automated editing technologies are also shining in the short video and live streaming sectors, automating the generation of exciting segments and intelligent video production functions, significantly simplifying content creation processes, enhancing output efficiency, and speed. Additionally, the growing adoption of video editing tools in EdTech platforms is enhancing learning outcomes through multimedia content, driving the education industry's demand for high-quality, user-friendly video editing tools. Lastly, cloud-based editing and collaboration models are becoming mainstream, supporting remote work and multi-location collaboration, enhancing workflow efficiency, integration capabilities, and driving the global video editing apps market towards more mature and comprehensive development.

The global Video Editing Apps market size is projected to reach US$ 5,402.15 Million by 2030 from US$ 2,759.49 million in 2023 at a CAGR of 10.20% during 2024-2030. The global video editing apps market is driven by several key factors that are shaping its expansion. Firstly, the growing influence of digital marketing and influencer culture has heightened the demand for high-quality video content across social media platforms like YouTube, Instagram, and TikTok. This trend has led to increased adoption of specialized video editing tools by businesses and individuals alike, aiming to enhance their online presence and engage audiences effectively. Secondly, the rise of cloud-based software has revolutionized accessibility and usability, allowing users to edit videos seamlessly from any device with an internet connection. This affordability and flexibility appeal to a wide range of businesses and content creators, driving market growth. Furthermore, the content creation boom, fueled by smartphones with advanced cameras, has democratized video production, creating a vast market for intuitive and feature-rich editing applications. Lastly, technological advancements in AI and machine learning have automated complex editing processes, making sophisticated video production accessible even to beginners.

At the same time, the global video editing apps market faces challenges such as competition, rapid technological changes, AI integration risks, and accessibility of open-source software.

Segmented by Type, the Video Editing Apps can be split into iOS, Android, etc. In 2024, the global video editing apps market is dominated by Android, capturing 57.65% of the market share, up from 50.90% in 2019. This growth is driven by the widespread availability of editing applications on Android devices worldwide. iOS maintains a stable position with 27.76% market share, appealing to creative professionals. Windows holds 13.33% share, catering to users needing advanced desktop editing capabilities. Android has shown the fastest growth, increasing by 6.75 percentage points from 2019, benefiting from the expanding user base and mobile editing app innovations. Meanwhile, Windows has declined slightly, reflecting a shift towards mobile and cloud-based editing solutions.

Segmented by Application, the Video Editing Apps market can be split into Mobile Phone, Tablet, etc. The global video editing apps market is predominantly driven by mobile devices, with mobile phones commanding the largest share of 78.15% in 2024, up from 70.45% in 2019. This trend underscores the increasing preference for on-the-go video editing capabilities among users, facilitated by the proliferation of smartphones with advanced camera functionalities and editing apps. Tablets, although maintaining a presence, have seen a slight decline in share, settling at 6.93% in 2024. This reflects a preference shift towards larger-screen smartphones and the versatility they offer in editing tasks. PCs, while still significant, have experienced a gradual decrease in market share, dropping to 14.92% in 2024. This decline is attributed to the rising popularity of mobile and cloud-based editing solutions, which provide greater flexibility and accessibility across devices. The fastest growth in market share has been observed in mobile phones, increasing by 7.70 percentage points from 2019 to 2024. This growth is driven by advancements in mobile technology, expanding internet connectivity, and the convenience of editing videos directly on smartphones, catering to a broad range of users from casual creators to professional editors.

On basis of geography, the Video Editing Apps market is segmented into North America, Europe, Asia-Pacific, South America, Middle East and Africa, etc. As of 2023, Asia-Pacific holds the largest market share at 40.25%, driven by rapid technological adoption and increasing digital content creation. This region is expected to maintain its lead with a strong CAGR of 12.29% from 2024 to 2030, reaching an estimated revenue of USD 2474.44 million by 2030. North America follows closely with a share of 30.09% in 2023, characterized by a mature market and high per capita consumption of video editing software. Despite being a mature market, North America is anticipated to grow at a steady CAGR of 8.49%, reaching USD 1460.93 million by 2030. In terms of growth rate, the Middle East and Africa show promising expansion with a CAGR of 10.13%, reflecting increasing digital transformation initiatives and rising demand for video content across various sectors.

According to our calculations, the two indicators used to measure market concentration, CR5 and HHI, have reached 32% and 2.19% respectively in 2023. This means that leading companies occupy a moderate market share, the overall market concentration is not high, and companies in the industry are still in fierce competition. Currently, major players in the global video editing apps market include Adobe, Apple (Final Cut Pro), Blackmagic Design (DaVinci Resolve), CyberLink, Microsoft (Clipchamp), MAGIX Software GmbH, Wondershare FilmoraGo, Avid Technology, QuVideo Inc (VivaVideo), PicsArt Video, ByteDance (CapCut), Corel Corporation, Beijing Kwai Technology Co., Ltd., Bending Spoons S.p.A, Lightricks Ltd., Gopro (Quik), Hangzhou Yingxiao Technology Co., Ltd. (Inshot), WeVideo, Inc., Magisto, VEED, and KineMaster Corporation.

This report provides a deep insight into the global Video Editing Apps market covering all its essential aspects. This ranges from a macro overview of the market to micro details of the market size, competitive landscape, development trend, niche market, key market drivers and challenges, SWOT analysis, value chain analysis, etc.

The analysis helps the reader to shape the competition within the industries and strategies for the competitive environment to enhance the potential profit. Furthermore, it provides a simple framework for evaluating and accessing the position of the business organization. The report structure also focuses on the competitive landscape of the Global Video Editing Apps Market, this report introduces in detail the market share, market performance, product situation, operation situation, etc. of the main players, which helps the readers in the industry to identify the main competitors and deeply understand the competition pattern of the market.

In a word, this report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Video Editing Apps market in any manner.

Global Video Editing Apps Market: Market Segmentation Analysis

The research report includes specific segments by region (country), manufacturers, Type, and Application. Market segmentation creates subsets of a market based on product type, end-user or application, Geographic, and other factors. By understanding the market segments, the decision-maker can leverage this targeting in the product, sales, and marketing strategies. Market segments can power your product development cycles by informing how you create product offerings for different segments.

Key Company

PicsArt Video

ByteDance (CapCut)

Avid Technology

Wondershare FilmoraGo

Adobe

Corel Corporation

Beijing Kwai Technology Co., Ltd.

QuVideo Inc(VivaVideo)

Bending Spoons S.p.A

Lightricks Ltd.

MAGIX Software GmbH

CyberLink

Apple (Final Cut Pro)

Gopro (Quik)

Hangzhou Yingxiao Technology (InShot)

Blackmagic Design (DaVinci Resolve)

WeVideo, Inc

Microsoft (Clipchamp)

Magisto

VEED

KineMaster Corporation

Market Segmentation (by Type)

Android

IOS

Windows

Others

Market Segmentation (by Application)

Mobile Phone

Tablet

PC

Geographic Segmentation

North America (USA, Canada, Mexico)

Europe (Germany, UK, France, Russia, Italy, Rest of Europe)

Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)

South America (Brazil, Argentina, Columbia, Rest of South America)

The Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)

Key Benefits of This Market Research:

Industry drivers, restraints, and opportunities covered in the study

Neutral perspective on the market performance

Recent industry trends and developments

Competitive landscape & strategies of key players

Potential & niche segments and regions exhibiting promising growth covered

Historical, current, and projected market size, in terms of value

In-depth analysis of the Video Editing Apps Market

Overview of the regional outlook of the Video Editing Apps Market:

Key Reasons to Buy this Report:

Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change

This enables you to anticipate market changes to remain ahead of your competitors

You will be able to copy data from the Excel spreadsheet straight into your marketing plans, business presentations, or other strategic documents

The concise analysis, clear graph, and table format will enable you to pinpoint the information you require quickly

Provision of market value (USD Billion) data for each segment and sub-segment

Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market

Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region

Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled

Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players

The current as well as the future market outlook of the industry concerning recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions

Includes in-depth analysis of the market from various perspectives through Porter’s five forces analysis

Provides insight into the market through Value Chain

Market dynamics scenario, along with growth opportunities of the market in the years to come

6-month post-sales analyst support

Chapter Outline

Chapter 1 mainly introduces the statistical scope of the report, market division standards, and market research methods.

Chapter 2 is an executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the Video Editing Apps Market and its likely evolution in the short to mid-term, and long term.

Chapter 3 makes a detailed analysis of the market's competitive landscape of the market and provides the market share, capacity, output, price, latest development plan, merger, and acquisition information of the main manufacturers in the market.

Chapter 4 is the analysis of the whole market industrial chain, including the upstream and downstream of the industry, as well as Porter's five forces analysis.

Chapter 5 introduces the latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.

Chapter 6 provides the analysis of various market segments according to product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.

Chapter 7 provides the analysis of various market segments according to application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

Chapter 8 provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.

Chapter 9 introduces the basic situation of the main companies in the market in detail, including product sales revenue, sales volume, price, gross profit margin, market share, product introduction, recent development, etc.

Chapter 10 provides a quantitative analysis of the market size and development potential of each region in the next five years.

Chapter 11 provides a quantitative analysis of the market size and development potential of each market segment (product type and application) in the next five years.

Chapter 12 is the main points and conclusions of the report.